world newspaper congress 11: session sustainability, mattias höjer Åsamoberg
TRANSCRIPT
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63rd WORLD NEWSPAPER CONGRESS
Session: Sustainability Title: Centre for Sustainable Communications Speaker: Mattias Höjer, Åsa Moberg
Vienna, Reed Messe Wien
Mark your calendar
64th WORLD NEWSPAPER CONGRESS19th WORLD EDITORS FORUM
www.wan-ifra.org/kiev2012
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Centre for Sustainable Communications
Page 1September 1, 2010
Mattias Höjer, Åsa MobergCentre for Sustainable Communications
KTH Royal Institute of TechnologyStockholm
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Centre for Sustainable Communications
Page 27 March 2011
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Centre for Sustainable Communications
Page 37 March 2011
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and some others
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Centre for Sustainable Communications
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Four Strategic Areas:
People– People, practices and behaviour in a sustainable ICT society
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Centre for Sustainable Communications
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Four Strategic Areas:
Cities – sustainable solutions for ICT in cities
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Centre for Sustainable Communications
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Four Strategic Areas:
Impacts – Sustainability impacts of ICT and media
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Centre for Sustainable Communications
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Four Strategic Areas:
Methods and Tools – Methods and ICT-tools for sustainability assessments
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Climate impact of media and ICT
0100200300400
TV Printed media PCsOther E&M hardwareFixed telecomMobile telecomData centers
Mt C
O2-
eq
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Content distribution life cycle
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Environmental impacts of printed newspapers
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Environmental impacts of printed newspapers
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Environmental impacts of printed newspapers
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Environmental impacts of electronic newspapers
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Environmental impacts of electronic newspapers
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Environmental impacts of electronic newspapers
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Environmental impacts of electronic newspapers
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Environmental impacts of electronic newspapers
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Which one is better?
It depends….
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What makes a difference?
Electronic newspapers• Energy• Devices used for many purposes• Life time of devices• Recycling
Printed newspapers• Energy• Number of pages• Number of readers per printed copy
Key issues• Benefit/reason for reading • Substitution
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Publishers contribution
Greener production – Energy efficient processes– Less waste, chemicals and ink– Efficient distribution– Demands on suppliers - in all supply chains
Less production/other production– Less wasted copies– Shared subscription – Substitution, either e-version or printed version
Content– Professional coverage of new developments– Critical and knowledge-based coverage of
environmental assessments– Coverage of lifestyle and environment
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Centre for Sustainable Communications
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What can media do about environmental sustainability - and still do business?
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Centre for Sustainable Communications
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Thank you!Visit us at: cesc.kth.se
cesc.kth.se
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Centre for Sustainable Communications
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Mattias Höjer• E-mail: [email protected]• Tel: +46-8-790 64 51
Åsa Moberg• E-mail: [email protected]• Tel: +46-8-790 8514
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Centre for Sustainable Communications
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CESCs partners