INTRODUCTION

World Travel Market (WTM) is a UK event for the global travel industry.

Launched at London's Olympia in 1980 before moving to Earl’s Court in 1992 and then to Excel London in 2002.

B2B event presenting a diverse range of destinations and industry sectors to UK and International travel professionals.

Staged annually in London.

In 2014, the WTM was held from 3rd to 6th November. This year it will be held from 2nd to 5th November.

WORLD TRAVEL MARKET

Client: Reed Exhibitions

Event: World Travel Market

Visitor: numbers 47,512 visitors

Size of Event76,000m2 (gross)5,053 exhibitions

World Travel Market is an exhibition with a comprehensive conference, seminar and events programme.

EXHIBITORS

There are about 5000 exhibitors in the World Travel Market from across the world

Various product categories like Accommodation, airlines, airports, business &financial services, destination management, tourism organizations, event management services, ground handling, media/press, travel agencies and so on

Geographical categories

Sector categories like activity holidays, adventure travel, arctic adventures, art/ painting holidays, business travel, medical tourism, luxury and incentive travels

WHY THEY EXHIBIT

£2.2 billion of new business generated at WTM 2013

96% of the exhibitors said they were satisfied with WTM 2013

On an average,each exhibitor will sign £454,135 of business orders as a result of WTM

More than 8,500 members of the WTM Buyers’ Club attended WTM 2013

PROMOTIONAL OPPORTUNITIES AT WTMAttract attendees and gain brand exposure

Generate leads for the company

Be seen as a thought leader

Promote products

Generate publicity and PR

View all promotional opportunities

WTM EVENTS

A Taste of the International Luxury Travel Market (ILTM) at WTM

The Travel Tech Show at WTM

WTM Responsible Tourism

WTM Vision Conferences 2014

WTM 2014 Business Networking Events

UNWTO & WTM Ministers’ Summit

WTM Festivals

WTM BUYERS’ CLUB

WTM Buyers' Club has an average global membership of more than 14,000 members, consistently attracting top-quality buyers and has the reputation for generating genuine business leads, international and regional senior decision makers

Who makes up the WTM Buyers’ Club?

9 out of 10 members middle management or above

90% have direct purchasing responsibility

53% of buyers have an annual budget of half a million US $ or more

WTM CAREER IN TRAVEL-STUDENT PROGRAMMEWTM Career in Travel is a dedicated programme

designed to increase student opportunities within the travel and tourism industry. WTM gives students the opportunity to develop their knowledge, understanding and exposure to the industry. Reasons to attend:

Dedicated sessions for students

ITT Future You Conference

Develop student knowledge on key issues facing the industry

Expert advice from leading industry figures

Network with the travel industry

WTM PR WORKSHOP 2014

The PR presentations that took place covered:

All key WTM deadlines for WTM Exhibitor News, WTM Media Diary of Events and the World Travel Market 2013 Industry Report

Information and deadlines from WTM Media Partner TTG on its pre-WTM feature and the the TTG@WTM event dailies.

Updates on WTM Radio and how to generate maximum consumer coverage at WTM 2014

How to get involved with WTM TV

OTHER WTMS

WTM LATIN AMERICA

WTM AFRICA

WTM ASIA- RESPONSIBLE TOURISM

WTM REVIEW 2014

WTM Buyers’ Club

The Travel Tech Show at WTM

A Taste of ILTM at WTM

WTM Global Trends Report

WTM Official Media Partners

World Tourism Awards 2014

UNWTO & WTM Minister’s Summit

WTM Ministerial Dinner

Wellness Programme

Aviation Programme

WTM Responsible Tourism

Other programmes included

WTM 2015Monday 2 November10am - 6pmAdmission to registered Exhibitors, Exhibitor Invitees, Ministers, Speakers and International Press only

Tuesday 3 November10am - 6pmAdmission to registered Exhibitors, Exhibitor Invitees, WTM Buyers' Club members, Travel Trade professionals, Ministers, Speakers and International Press

Wednesday 4 November10am - 8pmAdmission to registered Exhibitors, Exhibitor Invitees, WTM Buyers' Club members, Travel Trade professionals, Ministers, Speakers, International Press & Students

Thursday 5 November10am - 4pmAdmission to registered Exhibitors, Exhibitor Invitees, WTM Buyers' Club members, Travel Trade professionals, Ministers, Speakers, International Press & Students