writing cover letters. agenda purpose of a cover letter targeted cover letters cover letter samples...
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Writing Cover Letters
AGENDAPurpose of a Cover LetterTargeted Cover LettersCover Letter SamplesWriting Your Cover LetterCover Letter LanguageWhat to IncludeFormatting Your Cover LetterCover Letter TipsOther Types of LettersSummary
WHY WRITE A COVER LETTER?
Provide information not in your resumeHighlight key skills and attributesOutline how you’re the right person for the jobShow interest and enthusiasm for the jobSet yourself apart from other applicants
Source: http://resume.monster.ca/7184_en-CA_p1.asp
That Important First Impression
Ensure your cover letter highlights yourProfessionalism and attention to detailAbility to communicate effectivelyQualifications and strengthsPersonality
You never have a second chance
to make a first impression.
- Author unknown
THREE KINDS OF COVER LETTERS
Response letter Targeted to a specific job posting
Broadcast letterNo job posting or information about a specific jobCan help to uncover the hidden job market
Referral letterLinks you to the employer through a mutual contactUsually no job posting to respond to
TARGETED COVER LETTERS
Written with a specific job in mindTailor the first and last paragraphs to the job
Use language from the advertisementVisit company website for more information
Make a strong link between your skills and job requirementsHighlight what you bring – not what you needProofread
SAMPLE COVER LETTERS
New GraduateNew entrant into the labour marketConstructionQuality Assurance Coordinator/HR TrainerNewcomer to CanadaRetail
WRITE EFFECTIVELY
Identify your reader(s) and tailor your languageReview each sentence and ask
“Does the reader need to know about this?”
Make sure your cover letter is clear and to the pointLong sentences are awkward to read
Don’t use words you wouldn’t normally use
BE PREPARED BEFORE YOU WRITE
Ensure you have what you need to write your letterJob ad or postingJob description, if possibleInformation about the company Your resume and career portfolioReference lettersPerformance reviews
USE ACTIVE VOICETalk about things you didHighlight what you accomplishedUse action verbs
Assigned, collected, designed, implemented
Active voice makes your writing
more dynamic and interesting. It identifies who does what — and how!
-Wiley Publishing
INTRODUCTORY PARAGRAPH
Paragraph 1 is your introductionInclude
Reason for writing Job you’re applying for How you heard about the jobWhy you’re interestedA statement to catch employer’s attention
PARAGRAPH 2
Paragraph 2 will Highlight your skills and qualificationsDemonstrate how you are a good fit for the jobIntroduce relevant soft skillsDescribe how the company would benefit from hiring you
Bulleted list of skills/accomplishments works well
LIMITED WORK EXPERIENCE
Capitalize on unpaid experiencesEmphasize your eagerness for learningDemonstrate skills and accomplishmentsLink job requirements to relevant school projectsHighlight enthusiasm and excitement
PARAGRAPH 3
Paragraph 3 will be the closing Thank the reader for his/her timeExpress your interest in an opportunity to discuss the jobOutline the best way to contact you Confirm intention to follow up
SIGNING YOUR LETTER
Sign off on your cover letter with one of the followingSincerely,Best regards,Respectfully yours,
Insert three spaces after your closing salutation for typed nameBe sure to sign printed versions of your cover letterFor online submissions consider creating an electronic signature
GETTING STARTED
In groups of 3 or 4, brainstormAttention-grabbing opening sentencesRelevant skills and qualifications
IndividuallyComplete the activity in your workbook
CREATING A FORMATSelect appropriate paper
White, cream, light greyAvoid paper with colour or patterns
Select an appropriate fontArial, Tahoma, Times New Roman, CalibriSize 10 to 12 point
Aim to be consistent with your resume
CREATING A FORMAT
Create a standard “header” for contact informationFirst and last nameAddress, phone, and email
Every contact with an employer makes an impressionAvoid using “To Whom it May Concern”“Dear Hiring Manager” is acceptable
CREATING A PERSONAL BRAND: LINKING TO YOUR RESUME
Use a consistent styleHeader, contact information, font, colour, paper
Don’t repeat informationUse letter to highlight, expand, and target information to the job
Refer to resume“As mentioned in my resume”
COVER LETTER TIPS• Personalize your cover letter• Be clear and to the point • Use language from job descriptions• Limit the use of the word “I”• Use examples of real accomplishments• Have someone else proof read• Matches same style as resume• Spell out all words and avoid using acronyms and
abbreviations• Use active language
Proofread carefully
to see if you any words out
~Author Unknown
IF SENDING BY EMAILRemember to• Follow any instructions• Use a clear subject line• Include the competition number• Send appropriate attachments• Use consistent formatting within the email• Send yourself a test e-mail
RESIGNATION LETTERS
Sent when leaving your jobImportant to
Leave a company graciouslyBe mature and politeBe clear and to the pointState your last day of employmentThank your employer for the work experience
REFERENCE LETTERSHighlight skills, knowledge, qualifications, accomplishmentsTypically written by employers or other individualsIf drafting your own reference letter
Include only positive informationProvide details on how the reference knows youAsk your reference for a quote to includeShowcase relevant skillsHighlight relevant accomplishmentsQuantify relevant personal characteristics
SUMMARYWhen writing anything it is important to identify your reader(s)Use cover letters to introduce yourself to potential employersReview your cover letter to make sure that it’s clear and to the pointUse an active voice as opposed to a passive voiceUse the first paragraph as a way to introduce yourselfUse the second paragraph to highlight your skills and qualificationsUse the third, or closing, paragraph to finish up the cover letterDon’t duplicate your resume
It is not doing the things we like to do,
but liking the thing we have to do
that makes life blessed
-Goethe