1. Repository Development Officer The Headingley Library, James Graham Building Leeds Metropolitan University, Beckett Park Leeds, LS6 3QS Email: [email_address] Main blog: http://repositorynews.wordpress.com / Other blogs: http://personanews.wordpress.com/ http://bibliosightnews.wordpress.com/ Twitter: http://twitter.com/mrnick Nick Sheppard

2. Writing for Web 2.0

• What exactly is Web 2.0 anyway?

• Why do I keep a blog?

• Twitter hyperbole

• Why do I tweet?

• Whole-person-tweeting (or is all public communication official?)

• An anecdotal case study

• What benefits could Web 2.0 offer to you or your organisation?

• Web 2.0 at Leeds Met

• What are the pitfalls?

3. What exactly is Web 2.0 anyway?

• User generated content

• Dynamic

• Interrogative

• Social (usually)

• Public (mostly)

• Informal (generally)

• All pervasive

• Third party

4. Source: http://geekandpoke.typepad.com/.shared/image.html?/photos/uncategorized/2008/01/21/twitterfeed.jpg This work is licensed under a Creative Commons Attribution- NoDerivs 2.0 License .

5. Some Web 2.0 services

6. Why do I keep a blog?

• Mandated by project funder (JISC)

• Project documentation

• I enjoy it!

• Aide-mmoire

• Thought processes/half-baked ideas

• Communication

• Community presence

• Part of a network of blogs

7. Who reads my blog(s)?

• JISC programme managers

• Repository community

• Twitter followers

• Googlers

• Quality is more important than quantity!

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• Has Twitter really changed the world?

• Twitter is full of banal, meaningless drivel isnt it?

Twitter hyperbole is just a tool

10. Why do I tweet?

• I enjoy it!

• Community presence

• One of the most effective networking tools Ive come across

• Self-selecting enthusiasts

• A friendly and engaging resource for asking questions (about anything!)

• Cross-pollination of blogs and projects

11. Image based on an idea by Gareth J. Johnson - http://www.slideshare.net/GazJJohnson/ukoln-march2010confessions

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13. Twitter essentials

• Whole-person-tweeting?

• Its your call

• Communicate and engage

• #tags

• To follow or not to follow?

• Great ways to increase your followers! (Yawn)

• Quality is more important than quantity!

14. An anecdote

• Using Yahoo Pipes to redirect to Open Search metadata page instead of intraLibrary public URL (and the power of Twitter)

• http://bit.ly/6dQK3M

• I tweeted about my RSS problem

• @ ostephens helped me solve problem with Yahoo Pipes

15. What benefits could Web 2.0 offer to you or your organisation?

• Web 2.0 breaks down the corporate faade and humanises your service

• Go to where your users are dont expect them to come to you

• Raise your personal profile

• Enhance your professional reputation (or not!)

16. Web 2.0 at Leeds Met

• Library Facebook app

• Library Twitter account - @ LeedsMetLibrary

• Project blogs

• • http://leedsmetlibrary.wordpress.com/

• • http://flexibleservicedelivery.wordpress.com/

17. What are the pitfalls?

• Professional vs personal

• Damaging your professional reputation

• I shouldnt have said that!

• Justifying to senior management

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