writing in a web 2.0 world
TRANSCRIPT
Let’s. Get. Di-gi-tal.
Cara Gieringer | Theory of Technical Communications - Research and Application project University of Arkansas at Little Rock | Professional and Technical Writing program
Spring 2012
Writing in a Web 2.0 World
O n c e u p o n a t i m e , t h e t e r m “ m e d i a ” r e f e r r e d o n l y t o p a p e r -
p r e s s e d n e w s j o u r n a l s a n d m a g a z i n e s t h a t y o u h a d t o u s e b o t h
h a n d s t o h o l d .
A picture of media circa 1944
Y o u c o u l d h e a r t h e p a p e r c r i n k l i n g i n y o u r h a n d s , t h e s w i s h i n g
o f e a c h p a g e t u r n . . .
Image from the Estate of Andre Kertesz, courtesy of Stephen Bulge Gallery; featured in the 2009 article, “The power of reading” by The Guardian’s Blake Morrison: .www.guardian.co.uk/artanddesign/2009/jul/23/andre-kertesz-photography-reading
Most traditional print publications now
connect with customers through
multiple digital platforms as well.
“ i s a r a p i d l y e v o l v i n g g e n r e , d e v e l o p i n g a s n e w p l a t f o r m s e m e r g e . . .”
Source: “ Web 2.0 Storytelling: Emergence of a New Genre” by Bryan Alexander and Alan Levine, EDUCAUSE Review
“ S t o r i e s now a re o p e n - e n d e d …hype r l i n ked , c r o s s -med i a , p a r t i c i p a t o r y, e xp l o ra t o r y, a nd unp red i c t a b l e… Web 2 . 0 s t o r y t e l l i n g p i c k s up t he s e new t ype s o f s t o r i e s and r un s w i t h t hem , a c c e le ra t in g th e p a c e o f c re a t io n a n d p a r t i c ip a t io n wh i l e r e vea l i n g new d i r e c t i o n s f o r n a r ra t i v e s t o f l ow .”
“A reader can add content into story platforms directly: editing a wiki page, commenting on a post, replying in a Twitter feed, posting a video response in YouTube. . .”
Web 2.0 story-telling . . .
We learn by sharing
Other D ig i ta l Ca l l s - to -Ac t ion:
Share other users’ content with friends
Post content in a social community online
Ask for feedback Tag with relevant keywords
Attribute all sources Just because it’s quick and easy to share someone else’s content online doesn’t excuse us from accurately citing it. Applies to ALL forms of published content:
• Photography
• Articles, quotes and essays
• Logos and other graphic files
Technabob Blog http://technabob.com/blog/2008/06/24/web-20kool-aid-mashup-t-shirt *licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License. Technabob logo courtesy of Andrew Tingle. Design contains elements of the Blix Theme by Sebatian Schmieg. Icons by Orman Clark. Powered by WordPress.
To effectively build and maintain community, we have to learn to trust each other.
Harnessing the power of social media
In April 2012, media marketer Tamba created this visual tool to illustrate how the image-sharing, social media site Pinterest doubled its traffic in only three months…
Infographics communicate data using charts and graphs.
“Infographics turn data into information.” - www.coolinfographics.com
Web 2.0 technologies empower today’s educators and students
A plethora of free learning tools are only a Web search away…
Blogs and website comments help us to connect, share resources and learn from each other
A streamlined experience that makes it easier to find what you need and focus on writing great blog posts.
“…using the power of social networks to create an authentic, cooperative and socially useful journalism.”
Tool for blending social media into content-gathering
strategies
Discover, verify and deliver the
most valuable social content
Social Bookmarking – resource management for a
world inundated with information overload
Social bookmarking
Social media news filter
Easy-access to best links on
social journalism
Smarter, more productive writers
Connect with stacks
Best social tools for journalists
Links for student journalists
Best Social Journalism blogs
Best Collaborative Journalism case studies
This interactive map tracks the most congested areas in Toronto with the help of community member responses.
A wiki is basically a digital classroom, a shared workspace for modern discovery and education
• Hunt, Tara. “Citizen Happiness Workshop Part 2: The Building Blocks.” Slideshare. 29 January 2008. Web. 7 May 2012.
• Alexander, Bryan and Alan Levine. “Web 2.0 Storytelling: Emergence of a New Genre.” EDUCAUSE Review, vol. 43, no. 6. Web. November/December 2008.
Works Cited
• “Google Docs in the Classroom.” Teach Web 2.0. Wikispaces, 29 Oct, 2009. Web. 29 April 2012.
• Edry, Ronny. Israel Loves Iran Facebook page. 2012. Web. 22 March 2012.
• Thompson, Stuart A. and Ian Merringer. “Interactive: What's the most congested street in Toronto?” The Globe and Mail . 7 March 2012. Web. 27 April 2012.
• Lasica, JD. “Reimagining Journalism in the Age of Social Media.” Slideshare. 24 Aug. 2011. Web. 30 April 2012.
• Myers, Steve. “How Google beat AP with Iowa caucus results (and why it matters).” The Poynter Institute, 6 Jan. 2012. Web. 7 May 2012.
• Aisch, Gregor et al. The Data Journalism Handbook. Ed. Jonathan Gray. DataJournalismHandbook.org. Open Knowledge Foundation, 2011. Web. 30 April 2012.
• “[Infographic] Interest in Pinterest.” Tamba Blog. http://www.tamba.co.uk/blog. 27 April 2012. Web. 5 May 2012.