xénia défontaine, public relations manager, aca accra – january 2014
DESCRIPTION
Xénia Défontaine, Public Relations Manager, ACA Accra – January 2014 . Hotel Sarova Whitesands. Africa in the Cashew World: Processing . Cashew Processing is growing quickly throughout Africa: - it has tripled since 2006 - Creation of 12,000+ jobs - 15 + new factories - PowerPoint PPT PresentationTRANSCRIPT
Slide 1
Xnia Dfontaine, Public Relations Manager, ACA Accra January 2014
Hotel Sarova Whitesands
2Africa in the Cashew World: Processing Cashew Processing is growing quickly throughout Africa: - it has tripled since 2006 - Creation of 12,000+ jobs - 15+ new factories -ACA target 100,000MT additional by 2015Sources: ACA estimates, Industry
3Cashew market growth
Global exported kernels index 1961 = 1001961197119811991201012001ValueQuantity1 SOURCE: Mwombeki Baregu; Consultant; The World Bank Presentation at ACA Conference 2010
4Demand and production will increase
World Cashew Consumption1Metric tons of kernels2001-10 actual, 2011-20 forecastWorld Cashew Production 2Metric tons in shellSource: ISS/Fitzpatrick analysis; Cook analysis - ACi
+57%+26%
5Experts from all over the world : 364 + delegates from 31 countriesNetworking platform = 300+ B2B meetingsForum for information and best practices exchangesWord Cashew Expo: booths, equipment manufacturersThe World Cashew FestivalParticipants over the years
56Delegate profiles 68% of delegates come from the private sector 26% from the public sector 6% from civil society Participants come mainly from Africa but all major cashew regions are represented
7How do past participants rate the Conference?
OVERALL LEVEL OF SATISFACTION WITH THE CONFERENCE83% of conference participants where either Very Satisfied or Satisfied with their conference experience in 2013
8World Cashew Festival 2014When? 15-18 September 2014Where? Whitesands, Mombasa, KenyaWhat? Biggest International Cashew Gathering
Learn about the latest trends in the world cashew industry!
Exchange experiences with other cashew industry operators, processors and investors!
Establish lasting business relationships
9Monday 15Registration, Opening Ceremony and inauguration of World Cashew Expo14Tuesday 16Plenary Session Wednesday 17 B2B, World Cashew ForumThursday 18Field trip + Leisure trip Mon-Wed, 15-17World Cashew Expo Program
10World Cashew Expo14Featured ExhibitorsEquipment manufacturers from India, Vietnam, Sri Lanka, Europe, Brazil
Automatic peeling, shelling, and sorting machinesWeighing and packaging technologyNut pasteurization equipment Turnkey solution providersInput and service providersService Providers from all around the world!
16-18 September 2013
11Plenary Session Im very encouraged. This is the first time Ive come to westAfrica. There are large investments and smaller investments its happening now. 16 September 2014The food quality is building quickly. The supply chain is set up to handle raw seed itll just switch to handling kernels.
12Business2Business 16 September 2014
Business2Business meetings offer participants the unique opportunity to meet with potential business partners in one-on-one meetings set up specifically by ACAAt the B2B in 2013, African traders and processors met with leaders from international businesses such as Kraft, Red River, and Intersnack in over 300 meetings.
13World Cashew Forum 17 September 2014Demonstrations and interactive presentations Themed workshops Farming practicesProcessing techniquesMarketing strategiesFinancing and investment
14Field Trips EXPLORE AND LEARNBenefit from ACAs unique offers and discover Kenya's Potential18 September 2014
Cashew FarmsFactories13,000MT of raw cashew nut (RCN)Six cashew processors in the country processed 10,000MT of RCN in 2013, more than 75% of total production. Collaboration between the private sector and the public sector is quickly emergingYou will visit cashew farms and factories.
15Partnership OpportunitiesDiamond Sponsor US$ 50,000+Enlarged logo on all conference materialOne seat at the opening ceremony Information on Sponsor covered in conference proceedings8 conference participants in all conference activitiesOne exhibition Pavilion at the World Cashew Expo13 (18 m2)One speaker slot at the plenary (deadline 15 August) 2 page advertisement in the conference brochurePromotional material in conference bag (3)1year ACA membershipPlatinum Sponsor US$25,000+ Enlarged logo on all conference materialInformation on Sponsor covered in conference proceedings5 conference participants in all conference activitiesOne exhibition booth at the World Cashew Expo13 (9 m2)One speaker slot at the plenary (deadline 15 August)1 page advertisement in the conference brochurePromotional material in conference bag (2)1year ACA membership
16Partnership Opportunities Gold Sponsor US$15,000+Logo on all conference material3 conference participants in all conference activitiesOne exhibition booth at the World Cashew Expo 13 (9 m2)One speaker slot in the World Cashew Forum (deadline 15 August)1/2 page advertisement in the conference brochurePromotional material in conference bag (1)Silver Sponsor US$7,500+ 2 conference participants in all conference activitiesOne exhibition booth at the World Cashew Expo13 (6 m2 ) page advertisement in the conference brochurePromotional material in conference bag (1)Logo on banners and program Bronze Sponsor US$4,000+ 1 conference participant in all conference activitiesLogo on program Logo on the banners and program
17Conference FeesEarly Birds (15 June 2014)Regular RateCore Member$ 300$ 400Stakeholder Member$ 600$ 800Only Farmer/Government Representatives$ 200$ 270Non Member$ 900$ 1,200Brochure Booth RegularMinimum space 6 m21 free participant to all events$240/m2Min.: 6 m2 = $1,440$300/m2Min.: 6 m2 = $1,800Brochure Booth Premium Minimum space 9m2Corner placing2 free participants to all events$320/m2Min.: 9 m2 = $2,880$400/m2Min.: 9 m2 = $3,600Machinery BoothMinimum space 12 m2Provision of raw material for processing and customs made booth2 free participants to all events$300/m2Min.: 12 m2 = 3,600$380/m2Min.: 12 m2 = 4,560
Thank youVisit our websitewww.africancashewalliance.comContact [email protected]@africancashewalliance.com See you in Kenya!
18