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YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ADVANTAGE | WHAT’S ON | EVENTS | SOCIAL MEDIA LAW INSTITUTE JOURNAL Media kit 2020

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Page 1: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

YO U N G L AW Y E R S J O U R N A L | L AW N E W S | D I R E C T O RY | L I V A D VA N TA G E | W H AT ’S O N | E V E N T S | S O C I A L M E D I A

LAW INSTITUTE JOURNAL

Media kit 2020

Page 2: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

PRACTISING MEMBERS

STUDENTS

GRADUATES

NEW SOLICITORS

AFFILIATES

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 2

Figures correct as at September 2018

About the Law Institute of Victoria

The Law Institute of Victoria (LIV) is the state’s peak body for those with a career in the legal sector, with a membership of 19,000+ consisting of lawyers, judges, barristers, government and corporate solicitors and a variety of other legal professionals.

Members of the LIV belong to an influential, high-income profession with strong purchasing power, making the membership base one of the most sought after in the country.

With a diversity of backgrounds, ages, interests and experiences, members of the LIV represent a wide range of demographic profiles.

PRACTISING 10,569

PRACTISING MEMBER (FIRM) 8,367

AFFILIATES 1,308

NEW SOLICITORS 792

GRADUATES 280

STUDENTS 3,891

Page 3: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 3

Law Institute Journal

For more than 90 years, the Law Institute Journal (LIJ) has been the flagship publication of the LIV, offering businesses the power of association with a coveted readership of legal practitioners.

The LIJ features articles written by experts in specific areas of practice, as well as regular monthly columns and sections devoted to developments in law reform, technology, ethics, practice management, wellbeing, career advice, book reviews, website reviews, summaries of judgments, practice notes and more.

As a journal of record, the LIJ is often kept for later reference by almost 80% of its readers, and frequently shared with others for reading and comment.

Testimonials

“The team at LIV have been always terrific over the years assisting us with effectively implementing our marketing campaigns via their various media publications. Their quick replies to any query and friendly manner is always appreciated.“

Michael Dever, Dever’s List Pty Ltd

“The LIV provided a comprehensive package tailored to kick start our business. Their knowledge and advice was invaluable”

Kathy Constan, LodgeX Pty Ltd

“The LIV audience was ideal for our target market and we have received great results from advertising in both their print & digital publications. A trusted source for sole traders and small firms, LIV continues to put out a quality publication which we enjoy being aligned with.”

Susan Miller, Clarence Professional Offices (Melbourne) Pty Ltd

Page 4: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

40%

49%

38% ARE PLANNING A TRIP OVERSEAS

PLAN TO TRAVEL WITHIN AUSTRALIA

ONE THIRD OF READERS INTEND TO BUY A NEW CAR IN THE NEXT TWO YEARS

MOST POPULAR LEISURE ACTIVITIES ATTENDED BY HALF OF READERS AT EACH OF THE FOLLOWING EVENTS:

Diverse interests

LIVE THEATRE LIVE CONCERTSAFLART GALLERIES

HORSERACINGLIVE MUSICALS/SHOWS

AVERAGE ANNUAL INCOME

144,500+44% FEMALE

56% MALE

49AVERAGE AGEARE AGED 40

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 4

Who does the Law Institute Journal reach?

The LIJ is personally addressed to 11,843 (CAB audited, March 2019) legal practitioners and allied professionals 11 times per year.

As the flagship publication of the LIV, the LIJ reaches members of the LIV and a large non-member subscriber base. The LIJ gives you access to the top legal minds and decision makers for firms in Victoria, and throughout Australia.

LIJ reader demographics

Non-member subscribers include legal firms throughout Australia, members of the Australian judiciary, barristers, allied professionals and major national and international law libraries. (Source: Di Marzio LIJ Readership survey Jan 2015)

82% are practising members20% are partners in a law firm14% are the CEO/Managing Director of a law firm41% are employee lawyers42% work in practices of 2 to 10 partners32% are sole practitioners 17% work in practices where there are 41+ partners81% work in Melbourne CBD or suburban location

Page 5: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 5

Touchpoints

Social MediaThe LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity to reach and engage with an audience of over 31,000.

The LIV’s brand is well recognised within the Victorian legal community and has a solid overall social media following.

As of September 2019, the LIV had a social media reach of:

LIV LinkedIn 17,000+ followers

LIV Facebook 11,000+ followers

LIV Twitter 11,000+ followers

LIV Instagram 1,000+ followers

LIV Youtube channel 258 subscribers

Young Lawyers JournalThe YLJ is the flagship publication of the LIV Young Lawyers’ Section. The YLJ is distributed three times per year to LIV Young Lawyer members, and also distributed to attendees at LIV events hosted by the section. The Young Lawyers’ Section is the fastest growing sector of the LIV, and the YLJ is the most efficient way to impact this important member base.

Legal Directory & DiaryProduced annually, the LIV Directory & Diary is the number one day-to-day reference tool for Victorian legal professionals.

LawNewsLawNews is a premium daily legal news service that provides the greatest daily reach of any online publication to the Victorian legal profession. LawNews is a trusted source of the latest legal industry updates and analysis and provides exposure to a targeted niche market of practising lawyers in Victoria.

Page 6: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 6

Events and sponsorship opportunities

The LIV delivers a comprehensive range of professional networking events and activities throughout the year that may be sponsored.

Educational Activities • Continuing Professional Development • Regional and suburban conference series• Professional skills training workshops• Specialisation programs• CPD Intensives covering various areas of law and ethics

Professional Networking & Social Events • Law Institute of Victoria Awards• Victorian Golden Gavel Competition• Lunchtime Learning Series• Conferences• Legal Fun Run• Members Christmas Party• Specialisation Events• Young Lawyers’ Section social and networking events• LIV Careers Fair

Page 7: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 7

Display advertising

Size Casual x4 x6 x11

Double page spread $4500 $4000 $3600 $3400

Full page $2700 $2500 $2380 $2260

Half page $2100 $1900 $1800 $1700

Third page $1550 $1400 $1350 $1290

Quarter page $1215 $1100 $1050 $990

Preferred position loadings

Outside Back Cover 25%

Inside Front Cover 20%

Inside Back Cover 15%

Other Specified Position 15%

Inserts

Standard insert (up to 4 pages) $3650

More than 4 pages – loose or bound Price by agreement

Please note: Inserts cannot exceed 270mm x 205mm as finished in size

Flysheets

Colour advertising space on the address sheet flyer $2500

NB: All rates are excluding GST. All rates do not include 10% Agency Commission

Page 8: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 8

Deadlines: January – December 2020

Issue Booking deadline Artwork deadline Insert deadline Cancellation date

January/February 12/12/2019 19/12/2019 16/01/2020 15/12/2019

March 23/01/2020 29/01/2020 13/02/2020 16/01/2020

April 20/02/2020 27/02/2020 12/03/2020 13/02/2020

May 19/03/2020 26/03/2020 16/04/2020 13/03/2020

June 23/04/2020 29/04/2020 14/05/2020 14/04/2020

July 21/05/2020 28/05/2020 16/06/2020 14/05/2020

August 19/06/2020 26/06/2020 14/07/2020 16/06/2020

September 23/07/2020 30/07/2020 14/08/2020 16/07/2020

October 20/08/2020 27/08/2020 16/09/2020 13/08/2020

November 24/09/2020 1/10/2020 16/10/2020 16/09/2020

December 22/10/2020 29/10/2020 13/11/2020 15/10/2020

Page 9: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

Ad specifications

Double page spread*

Double page spread* 420 x 275mm (wxh)

Full page*

Full page* 210 x 275mm (wxh)

Quarter page horizontal

Quarter page horizontal 181 x 58mm (wxh)

Half page horizontal

Half page horizontal 181 x 120mm (wxh)

Third page horizontal

Third page horizontal 181 x 80mm (wxh)

Half page

vertical

Half page vertical 88 x 245mm (wxh)

Third page vertical

Third page vertical 57 x 245mm (wxh)

Quarter page

vertical

Quarter page vertical 88 x 120mm (wxh)

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 9

*Double page spread and full page advertisements must include 3mm of bleed past the trim marks.

Text or image area is 10mm inside the trim marks.

No bleed required on 1/2 page and smaller.

Page 10: YOUNG LAWYERS JOURNAL | LAWNEWS | DIRECTORY | LIV ... · Social Media The LIV has a strong focus on social media, and the LIV’s social media networks provide an excellent opportunity

LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 10

Material specifications

ApprovalDraft insert material must be submitted for approval prior to printing to:

Advertising Manager Law Institute Journal Email: [email protected] T: 03 9607 9496

Guaranteed positionsNo position guarantees are available unless confirmed with the Advertising Manager.

For more information, see preferred position loadings on page 6.

Printed insert material

Must be delivered to: Toll Priority Attention: Arfan Haq 77– 81 Mark Street North Melbourne VIC 3051 T: 03 8327 2564

Inserts must be clearly labelled: Law Institute Journal (+ month of appearance)

To the attention of: Arfan Haq (National DX Administration Coordinator).

13,000 copies are required.

Advertising material requirementsAll material should be emailed as a high-res PDF to:

Advertising Sales Executive Email: [email protected] T: 03 9607 9496

Accepted file formats

PDFs• CMYK and resolution of 300dpi• All fonts converted to outlines or embedded• With 3mm bleed on full pages

Adobe Illustrator EPS• All fonts converted to outlines and images

embedded

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LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 11

Contact

Terms and Conditions

1. Submission of advertisements

(a) Submission of an advertisement by an Advertiser constitutes acceptance of these Terms and Conditions.

(b) The LIV requires all advertisements to be submitted by 5pm on the day of the booking closing date and in accordance with the LIV’s specifications.

(c) The Advertiser acknowledges and accepts that LIV is under no obligation to publish any material received after the deadline or which is outside the set specifications.

(d) The Advertiser acknowledges and accepts that is responsibility of the Advertiser for ensuring the accuracy of the content of all advertisements and that the advertisement complies will all applicable laws, regulations and industry codes. The LIV assumes no responsibility for this role.

2. Approval and placement of advertisements

(a) Any advertisement or copy submitted to the LIV will be subject to capacity and approval by the LIV, which may be withheld by the LIV at its absolute discretion.

(b) Following receipt of a proposed advertisement, the LIV will consider the advertisement and notify the Advertiser of the outcome.

(c) The Advertiser acknowledges and agrees that the LIV reserves the right to refuse any advertisement or copy, amend any advertisement or copy, or withdraw any advertisement or copy at any time, without giving any reason.

(d) The Advertiser acknowledges that the LIV reserves the right to head an advertisement ‘Advertisement’ above or below a copy which in the LIV’s opinion resembles an editorial.

(e) The LIV reserves the right to position all advertisements where it deems appropriate in the relevant publication and in keeping with the Advertiser fees paid.

3. Fees and Payment

(a) The LIV reserves the right to set a standard advertising rate and a contract series rate for all advertisements, which shall be exclusive of GST. The Advertiser acknowledges that rates quoted by the LIV are not inclusive of any agency commission which may be charged by approved agencies.

(b) All standard rates set by the LIV may be amended by the LIV at any time by providing one months’ notice. All contract series rates may be amended by the LIV following completion of the contract series.

(c) Should an advertisement be amended by the LIV, the applicable rate provided to the Advertiser at the time of submission of the advertisement will continue to apply.

(d) Once an advertisement is published (whether in original or amended form), the LIV will issue an invoice to the Advertiser which must be paid within 30 days of the date of the invoice.

(e) Any dispute arising in relation to an invoice must be raised with the LIV promptly and no later than 45 days after the date of the invoice. After this time, Advertisers will be deemed to have accepted the amount payable as a true and accurate reflection of the services provided.

4. Cancellations

(a) Any cancellation made by the Advertiser must be in writing and received by the LIV 1 week prior to the booking deadline. Failure to do so relieves the LIV from any obligation to action the cancellation request and the Advertiser will be charged accordingly for any publication that arises.

(b) The LIV reserves the right the cancel or suspend an Advertising Series Contract at its absolute discretion.

(c) Any advertisement which is not part of an Advertiser Series Contract and which is cancelled by the LIV for any reason will incur no charge on the part of the Advertiser.

5. Intellectual Property

(a) The Advertiser grants the LIV a non-exclusive, non-transferable, royalty free licence to use the Advertiser’s Intellectual Property strictly for the purposes of publishing an advertisement under these Terms and Conditions.

(b) The Advertiser warrants that it owns, is licensed to use and/or is solely entitled to use the Intellectual Property provided to the LIV under these Terms and Conditions.

(c) Each party acknowledges that the other party’s Intellectual Property is the property of the owning party, and it has no right, title or interest in or to the Intellectual Property of the other party except as expressly set out in these Terms and Conditions.

6. Warranty

(a) The Advertiser warrants to the LIV that it has full power, capacity and authority to submit the advertisement for publication and to perform its obligations contained in these Terms and Conditions.

(b) The Advertiser warrants that the advertisement complies with all laws and regulations and that publication under these Terms and Conditions will not give rise to any claims or liabilities against the LIV, its directors or officers. Without limiting the above, the Advertiser warrants that neither the advertisement or its publication breaches the Competition and Consumer Act 2010 (Cth), the Privacy Act 1988 (Cth), the Copyright Act 1968 (Cth) or gives rise to defamation or infringes the rights of any person.

7. Indemnities

The Advertiser agrees to indemnify and keep indemnified the LIV against any liability, actions, claims, demands, damages, costs and expenses incurred or suffered by the LIV in connection with or arising in any way out of the publication of the advertisement.

To discuss how to get your message across to the legal profession, contact:Advertising Manager T: 03 9607 9496 Email: [email protected]

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LIJ MEDIA KIT 2020 WWW.LIV.ASN.AU/ABOUT/PARTNERSHIPS-ADVERTISING 12

8. Exclusion of liability

(a) Notwithstanding any other provision contained in these Terms and Conditions, neither party shall be liable to the other for indirect, incidental, special, consequential or punitive loss or damages howsoever arising (including in negligence).

(b) The LIV makes no representation or warranty of any kind in relation to:

(i) The ongoing nature of any publication, in print or digital form;

(ii) The final placement or date or distribution of any advertisement contained within a publication; or

(iii) Exclusivity.

(c) Neither party will be liable for any failure to carry out any provision of these Terms and Conditions if the failure was caused by circumstances beyond its control, including, but not limited to, acts of God, fire, accident, interruptions to energy supplied, strike, riot, civil commotion or war whether declared or not (Force Majeure Event). The parties agree to do all things reasonably necessary to mitigate the effect of the Force Majeure Event in the performance of their obligations.

(d) The LIV’s liability for a breach of any term or guarantee implied by law is limited the funds paid by the Advertiser in relation to the advertisement.

9. Privacy and Document Management

(a) The Advertiser acknowledges and accepts that the LIV may dispose of any information relating to an advertisement following publication and is not required to retain or return this information to the Advertiser.

(b) The LIV protects the privacy and security of information provided by Advertisers. By submitting an advertisement for publication, Advertisers agree to the use of personal information by the LIV to process applications and for the maintenance of internal record keeping.

10. Relationship

Nothing contained or implied in these Terms and Conditions results in a party being considered a partner or agent of the other party for any purpose. Neither party has the authority to bind the other party in any way.

11. Notices

(a) All notices to be given under these Terms and Conditions are to be in writing.

(b) All notices served under these Terms and Conditions will be considered to have been received:

(i) if by post, 3 business days after posting;

(ii) if by fax, on the date shown on the sender’s transmission report;

(iii) if by email, at the time the email enters the recipient’s mail server.

12. Assignment

The Advertiser agrees that it may not assign its rights or obligations under these Terms and Conditions without the prior consent of the LIV.

13. Waiver

No waiver by either party of any provision contained in these Terms and Conditions will amount to a continuing waiver of any other provision of these Terms and Conditions unless made in writing and signed by the party.

14. Variation

The LIV reserves the right to amend these Terms and Conditions at any time. Notification of any amendment will be deemed to have been given to the Advertiser upon publication on the LIV website.

15. Severability

If any part of these Terms and Conditions is held to be invalid or unenforceable in any way, the remaining provisions will not be affected and will remain in full force.

16. Governing law

These Terms and Conditions are governed by the laws of the Commonwealth of Australia and the laws of Victoria, the parties irrevocably submit to the non-exclusive jurisdiction of the courts of Victoria & the courts of appeal from them for determining any dispute concerning these Terms and Conditions.

17. Entire agreement

The parties agree that these Terms and Conditions constitute the entire agreement between the parties, and that these Terms and Conditions supersede all prior agreements representations, negotiations and correspondence entered into between the parties.

18. Definitions

In these Terms and Conditions the following meanings shall apply:

Advertiser means the party detailed in the advertisement submission;

Advertiser Series Contract means an agreement entered into between the LIV and the Advertiser for ongoing publication of an advertisement over a specified period of time;

Intellectual Property means copyright, all rights conferred under statute, common law or equity in relation to inventions (including patents), registered and unregistered trade marks, registered and unregistered designs, look and feel, circuit layouts and all other rights resulting from intellectual activity in, but not limited to, the industrial, scientific, literary or artistic fields; and

LIV means the Law Institute of Victoria ACN 075 475 731.