I am so done with keeping up and

managing blog content…

… and the social media content planning

Frustration

Chaos

Planning

Scheduling

Managing Writers

Updating Team

Content Ideas

Tracking

But you want to be resourceful and productive

Timely

Efficiently

SYSTEM

How’ll you take care of this

mayhem?

With a SYSTEM

A robust editorial calendar

Editorial calendar is a system that

captures every possible detail

pertaining to blogging.

It can contain anything and

everything that you want it to

reflect when in need so that you

take over blogging methodically.

Ready content ideas

Easy communication

Check back status

Efficient scheduling

Long term paradigm

Set content parameters

Consistency

Step 1

Identify your preferences

and audiences

3-Frequency of posting

2- Your target audience

1- Blog content strategy

No. of posts you want

to post per month

Your existing readers and

audience you want to attract

Types of content you want to create

promotional, neutral, sponsored, etc.

Step 2

Blog topics

fill editorial calendar

1-Different audience sections

3-Strategic content topics

2-Customer/Audience questions

Topics based on search demand,

keywords, your research and plan.

Topics to address the challenges and

questions asked by your

readers/customers through

mails and commentsDistribute topics to meet the

requirements of all the category

of your readers

Step 3

Manage your authors team

1-Identify member expertise

3- Access and review

2-General and specific instructions

Get all the completed posts

by your team in one place

and review them before

releasing them to publish.

Include general guidelines for all

the authors and particular ones

to specific authors

Recognize the area of expertise

of various authors in your team

and assign the topics accordingly

Step 4

Story details and keywords

1-Keyords research

3- Minor details

2-Headline and details

Write some key points required

to be covered in the post to

keep the author informed

Include research links, CTAs, images

category, tags, etc.

Research keywords and keep

them ready for every topic

Step 5

Dates:

Past, present and future

1-Past

3- Future

2-Present

Plan your content creation for

future posts to be scheduled

including guest posts

Keep up with the publishing date by

tracking the work required on current

articles like review, edit, etc.

Keep track of previously published

content and refrain from producing

similar content in near future

Step 6

Content destination

1-Which blog

3- Releases and submissions

2-Newsletter and social media

Content to be syndicated to article

directories and if you do press releases

Your marketing content to be published

If you maintain one calendar for your

multiple sites or guest blog frequently

then include the site

Co-Schedule Kapost

Content DJ BrightPod

Divvy HQ Marketing AI

Click on the names of tools

Click on the names of templates

Wordpress

Editorial Calendar

Google Calendar

Hubspot

Editorial Calendar

BobangusPam Marketing Nut

Vertical Measures

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@QueensQuill

QueensQuill

www.queensquill.com

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