10 Tips To Start & Grow Your YouTube Channel

BY ALAN SPICER

IntroductionGrowing a YouTube channel can

sometimes feel like you are hiking up a mountain with a rhino on your back. Each time you stop to take a breathe you see other YouTubers outgrowing you and

leaving you behind. It can get FRUSTRATING and almost kill your

passion to make videos, DON’T GIVE UP!

Here are my 10 Tips To Start & Grow Your YouTube Channel!

Take a look at your personal goals or company brands goals for YouTube and adjust them accordingly. Not everyone can be Pewdiepie or BuzzFeed.

As long as you understand that YouTube will take time and effort you will be setting yourself a reasonable foundation and realistic base to build our brand on. If you aim for a sensible goal you won't get disappointed and give up.#1 - SET EXPECTATIONS

NOT EVERYONE CAN BE PEWDIEPIE

Learning How To Brand Your YouTube Channel is key to your

success. Is it a PERSONAL BRAND or a BUSINESS BRAND name?

Once you have decided what your channel name will be based on you

can go you and grab the social media accounts to help your potential

YouTube Subscribers to find you eg Twitter, Facebook and Instagram.

#2 - YOUTUBE BRANDINGBRAND CONTINUITY ATTRACTS SUBS

Under the account setting you will see you can pick the channel core focus in channel tags. These tags should be summarised topics/tags you would want people to search to find you, for example – Beauty Tutorials, Whedon Fan, Funny News, Sports Reviews etc.

Also make sure you write a keyword packed About Page. Your About Page is an elevator pitch to gain more YouTube Subscribers.#3 - YOUTUBE CHANNEL SEO

OPTIMISE YOUR CHANNEL RANKING

Are you a vlogger? Beauty Guru? Gamer? – Pick the topic your channel

will be anchored in.

It is ok to be random but you should always have one core premise that you return to on a regular basis so

YouTube Subscribers can explain to others what your channel does –

“He’s a YouTube Gamer” – “She does makeup reviews and beauty tips.”

#4 - PICK YOUR NICHEDRILL DOWN & BECOME AN EXPERT

You don’t need to spend £1,000s to make videos on YouTube. Most YouTube Subscribers don’t care about your equipment as long as they can hear you clearly and see you clearly.

I started with a £30 HD Webcam and later added some lights but you can use your smartphone and some sunlight.

SUGGESTED AMAZON SHOPPING LIST - http://amzn.to/2rH2Mfz #5 - YOUTUBE EQUIPMENT

YOU DON'T HAVE TO BREAK THE BANK

Pick a day or days that suit you and don’t over post. Never do more than 1

a day unless your audience can watch them all. The biggest tip is

CONSISTENCY!

If you are struggling to upload 2 videos a week but could guarantee 1,

tell your YouTube Subscribers you will do 1 video a week and if they get a 2nd they will feel like it's a bonus

just for them!

#6 - CONTENT ROUTINECONSISTENCY WINS SUBSCRIBERS

Tailor it to your audience. Are you viewers school age?

Then upload the video after school 5pm-ish or early afternoon weekends, for example 1pm.

Take a look into your YouTube Analytics Demographics to see who are watching your videos and from which countries and tweak your schedule to match.

#7 - WHEN TO UPLOAD?TARGET YOUR DEMOGRAPHIC

Decide if you are going to chase the TOPICAL news headlines and

trending topics or go for a EVERGREEN long term approach

and want to add educational videos or list videos for commonly asked

questions.

TOPICAL topics can get you immediate traffic but can also die off quickly. EVERGREEN can act as a

new YouTube Subscribers honeypot, attracting you views over a longer

period. #8 - EVERGREEN vs TOPICALLONG TERM vs SHORT TERM GROWTH

Focus on your video titles, description and video tags. Ranking a YouTube video is very similar to ranking a website on Google.

You need to write a compelling click worthy title, explain the video well in the description using keywords and then finally tie it all together with the youtube tags to help YouTube rank your video.

TubeBuddy is a POWERFUL tool to help you pick the best tags - https://goo.gl/PS2RMn #9 - VIDEO OPTIMISATION

TITLES, TAGS & DESCRIPTIONS

Keep going, keep learning, keep trying and you will get there!

YouTube is not easy and it not a quick fix. It will take time to learn and perfect your skills but when it clicks you can really see huge growth and

brand engagement.

I have seen so many great video creators give up after a few months

when if they had just stuck with it they could’ve been HUGE.

#10 - NEVER GIVE UP!ROME WASN'T BUILT IN A DAY

Rank Better & Get More View with TubeBuddy - https://goo.gl/PS2RMn

YouTube Equipment Suggestions - http://amzn.to/2rH2Mfz

YouTube Tips Blog - http://hd1webdesign.com/category/youtube-blog/

YouTube Tips Videos - https://goo.gl/oeZvZr

YouTube 1on1 Training Course - https://goo.gl/ibQuk9 USEFUL LINKS

TOOLS, BLOGS & BONUS CONTENT