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  • 8/3/2019 ZAX Brochure

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    Making The Deal Doable TM

    TM

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    THE ZAGADA EXCHANGE(ZAX)A Purveyor of Customer ENCHANTMENT

    At Zagada we believe in the mystery of care an amazing force that transforms customers

    and partners and generates relationships beyond loyalty enchantment.

    Our fascination with care compels its study and inspires its analysis. For almost a decade

    we have marshaled all our energies toward a single obsession: advancing operational

    performance.

    In practical terms, we are focused on improving the Nearshore sourcing selection process

    for contact center, shared services, IT Outsourcing and business process outsourcing

    partners through our Zagada Exchange ZAX innovation. Your sourcing quest about -

    where to go and who to use - is fully embodied and answered through ZAX.

    In serving dozens and dozens of Fortune 500 companies, we have discovered that a new

    era is upon us care economics - the experience economy which says - culture matters,

    distance matters, time zone matters, and selecting locally owned service providers whom

    are exceptional in delivering care, matters.

    We call our practice - business development science felt by customers and experienced by

    partners as Metacare.

    We sought alchemy. With the Zagada Exchange (ZAX) we achieved it .

    We invite you to join us now.

    Philip PetersCEO, Zagada Markets

    Vernica Marcet CEO, Moodstudio

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    Comprehensive Nearshore Coverage

    The Zagada Exchange (ZAX) - recently launched invitational only - fully

    functional sourcing platform. Comprises best in class - highest quality rated

    contact center, IT Outsourcing (ITO) and business process outsourcing (BPO)

    service provider network - deployed across 18 Nearshore countries and 28

    cities across the Caribbean, Mexico, Central and South America.

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    Proprietary Care AnalyticsDrives Results

    ZAX provider selection - driven by proprietary analytics - service provider offering

    (SPO) score - cultural domain acuity (CDAM) - service help experience level

    (SHELL) - care as a felt experience (Metacare).

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    Innovative Platform Value

    ZAX - a new efficiency driven - standards - based platform - lowers cost

    increases customer quality improves corporate performance.

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    An Exclusive Club

    ZAX an invitation only model - facilitating deals in contact center, business

    process outsourcing (BPO), IT Outsourcing (ITO), site selection analytics, and

    capital investments, between corporate buyers of outsourcing services and

    select service providers engaged in outsourcing and offshoring transactions.

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    The Zagada Exchange (ZAX) story was borne of

    the mystery of care and business development

    (growth) as a practice. Zagada and its

    development/design partner MoodStudio is

    remarkable not only for its ideation, but in its

    execution power.

    A mystery that compelled our founders to publish

    and develop many studies, tools and applications

    to help our corporate business customers grow

    and operate with better bottom line results.

    Ultimately, though, all our efforts about

    corporate performance, pro its and growth,

    became totally focused and concentrated in

    measuring, analyzing, and delivering this care/

    growth double helix as a practical, integrated,

    outsourcing platform solution - delivered through

    an innovative portal with best in class indigenous

    service providers stalwarts and masters, not

    in IT, but in contact center and business process

    outsourcing (BPO) care delivery.

    A ten-year obsession is inally given beta

    commercial life in July 2010.

    True sourcing innovation, takes a deeper passion,

    an exceptional focus, and an extraordinary

    determination to conceptualize, design and

    execute a simple to use yet powerful sourcing

    platform that delivers beauty.

    Zagada began its exploration to ind better

    solutions for corporate sourcing as an intellectual

    enquiry, which ultimately expressed into a

    series of questions: How are decisions made,

    and how best to choose where to go or who to

    use? In fact, our entire work is centered on cost

    externalization transaction cost or sourcing

    decisioning effectively argued by Nobel Laureate

    Ronald Coase.

    Could we create a more elegant, ef icient, and

    more advanced sourcing sweet spot a stock

    exchange like environment with corporate

    buyers (buyers), high quality indigenous service

    providers (sellers) and access to real time captive

    site selection analysis information (market

    data) simulated as trades and data subscription

    re lected in capital markets models?

    We loved the mystery, the thinking, the

    hypothesizing, but more importantly given our

    current economic times we wanted a pragmatic

    solution to help both corporate buyers and service

    providers ind each other.

    The Zagada Exchange Story

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    Our experimentation, exploration, and research

    took time and expressed itself in many ways and inally the Zagada Exchange vision was realized.

    Our ideation and execution made manifest:

    2002 : A thought became a company Zagada

    founder by Philip Dickenson Peters former Dow

    Jones exec.

    2003 : Zagada forms partnership with

    MoodStudio, a boutique Cordoba, Argentina based

    Design studio.

    2005 : MoodStudio develops, design and launches

    the SphaeroAlliance.com a kind of pre ZAX service

    provider branding platform.

    2004/2007 : Key concept papers on business

    development and outsourcing published:

    Tig Protocol, Digital GNP (dGNP), MetaCare,

    MetaShare, Service Delivery Production Function

    process (SDPF).

    2007 : Zagada launches irst global equity

    benchmark on outsourcing sector Zagada

    Waagstein Global Outsourcing 100 Index with

    Standard & Poors (S&P) as Calculator. (www.

    zagadawaagstein.com).

    2008 : Zagada develops ZaXURS Parallax 3.0as the irst analytics-rating engine for service

    providers and site selection.

    2009 : Zagada CEO appointed high level

    advisor to United Nations Global Alliance for Information Communication and Technology (UN-

    GAID).

    2010 - January : Zagada and Moodstudioagree on Zagada Exchange (ZAX) joint venture.

    Moodstudio writes irst line of code for the

    Zagada Exchange ZAX platform.

    2010 February : Estuardo Robles hired as ZAX irst executive to head up service provider

    relationships.

    2010 March : Zagada creates new ZAX ServiceProvider Offering (SPO) scoring methodology

    a score modeled on IPO pricing but re lecting

    service price quality rather than stock price.

    2010 July : Zagada Exchange ZAX full betalaunched with irst Fortune 500 clients and 10

    service provider with 55,000 agents/bpo workers

    across 18 countries and 25 cites in the Caribbean,

    Mexico , Central and South America.

    2010 - October : Select IT Outsourcing (ITO)services providers invited to list on the ZAX.

    This very moment, the Zagada Exchange ZAX

    exists, a realized sourcing platform innovation,

    testament to the power of executing our vision of

    care.

    Finally, the realization that culture, care and

    care - obsessed service providers are seamlessly

    reachable mystery becomes a certainty

    enchantment awaits you. ZAX is it.

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    Culture As Business Performance

    Better cultural alignment - closer geography -low cost high quality service

    quality.

    The dominant India-U.S. outsourcing axis defined by a 68% Indian market

    share in 2000, has fallen to 48% in 2008 and 42% at the end of 2009. Inclusive

    of India and the Philippines, the Nearshore is fast becoming the third-leg in the

    outsourcing triad serving U.S. customers. Better culture alignment.

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    Transformational Sourcing

    Enchantment awaits you, your customers, your partners, your business.

    Nothing like it end of big consulting and advisory fees gone are timeconsuming web searches ZAX is it.

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    Service Offering

    ZAX facilitating RFP transaction trades in four categories new contact

    center, BPO and ITO contracts, contract renewal bids, investment and M&A

    transactions, captive site selection cost and demographic data requests .

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    Business Model

    Gone are big sourcing advisory and consulting fees to find value Taste our 3,

    2, 1, 1, % transaction fee model paid in descending value over 4 plus years. Asmall US$ 82 a month (US$995) annual ZAX exchange listing participation

    simple and reasonable.

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    TMTM TM

    RFI

    SPOScore

    ZAX PORTAL

    Metacare

    Telepresence

    CDAM /SHELL - Care Economics

    RFP SLA

    DEALTM

    TM

    TM

    Zagada Exchange (ZAX)Business Value Diagram TM

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    Expert Founding Team

    Zagada Markets the Nearshore research authority Moodstudio Nearshore

    design and development masters partnering since 2003 ZAX atransformational partnership melding analytics, development and design to

    serve you.

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    w w w. z a g a d a e x c h a n g e . c o m

    TM TM

    TM

    Making The Deal Doable TM