zeimer bni preso_022912
DESCRIPTION
This presentation provides an overview of my healthcare copywriting experience over the past 15 years for a wide variety of healthcare practitioners.TRANSCRIPT
ZeimerZeimer’s Advertising Shoppe’s Advertising Shoppe
• • About Me About Me
• Healthcare • Healthcare Copywriting Copywriting
• Rates• Rates
• • Best ReferralsBest Referrals
Where I’ve WorkedWhere I’ve Worked
The Zeimer Family: 2012The Zeimer Family: 2012
LASIK Surgeons Lap-Band SurgeonsCosmetic Dentists PeriodontistsChiropractors UrologistsWeight Loss Clinics Sleep ClinicsVaricose Vein Clinics Orthopedic ClinicsNeurosurgeons OncologistsAudiologists PharmaciesMedical Devices Dental ProductsSenior Living Facilities Hospitals
Healthcare Copywriting Healthcare Copywriting ExperienceExperience
2) Tagline2) Brochure3) Sales Folder & 8 Inserts4) 4 Print Ads5) 2 Outdoor Boards 6) 2 TV & 4 Radio Commercials7) 40-Pg. Website + 8 5-pg. Minisites = 80 pages
Orthopedic Center of IllinoisOrthopedic Center of IllinoisIntegrated Advertising CampaignIntegrated Advertising Campaign
Creative Direction, CopywritingCreative Direction, Copywriting& Account Management: 4 Months& Account Management: 4 Months
Brochure Cover
Inside of Brochure
Inside of Brochure
Inside of Brochure
Sales Folder Insert
Newspaper Ad #1
Newspaper Ad #2
Outdoor Billboard
:30 TV Commercialhttp://www.youtube.com/watch?v=eR__LolJwjo
Website: BeforeWebsite: Before
Website: AfterWebsite: Afterwww.orthocenter.netwww.orthocenter.net
Website: AfterWebsite: After
Website: AfterWebsite: After
Website: AfterWebsite: After
RatesRates
Projects @ $125/hour.Projects @ $125/hour.
BNI discount @ $100/hour.BNI discount @ $100/hour.
Best ReferralsBest Referrals
• Ad agencies & graphic design firms
• Medical practices and hospitals
www.zeimer.com www.zeimer.com
• Any questions?