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苏奇洛烘焙坊

项目地点：

意大利，米兰

设计师：

安德里亚·兰奇设计

完成时间：

2010年

摄影师：

丹尼尔·多梅尼卡利

1. 商品陈列柜台和工作间

2. 商品陈列柜台和付款台 Zucchero & Sale

Location: Milan, Italy

Designer: Andrea Langhi Design

Completion: 2010

Photos©: Daniele Domenicali

This venue aims to modernise the traditional bakery using natural materials such as raw wood, glazed ceramic coatings and the tables for exposition, but composing them in a more modern way according to a linear design. In a bright environment where white is the predominant colour, a long glass counter displays all the baked goods prepared in the laboratory visible at the bottom of the venue. From bread to cakes, from pastry to the coffee shop area, all products are clearly visible and are the real attraction of the place, attracting the attention of customers and stimulating sales.The backstage is made by natural wood and it frames some vertical columns covered with diamond ceramic tiles, like those used in 50’s, which are the only colour point in the whole white

place.The choice of white just serves to enhance the products, creating an ideal stage for the sale. On the other side, high shelves with stools have been provided, due to the little width of the room.Some wall mirrors visually expand the space. On the top, the embossed inscriptions, report the logo of the shop. The elongated shape of the room proposed to conceive the shop as a journey to the discovery of flavours and specialties – starting from the front door and crossing a long corridor along the counter. The lamps (designed by Karman) give a creative touch to the environment, as well as the decorated wall at the bottom of the room.

1. Display counter and work place2. Display counter and cashier

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苏奇洛烘焙坊利用自然材料，如原木、上釉瓷砖涂层和展览桌对传统烘焙坊进行了现代化改造，但是线型设计让它们现代更具现代感。明亮的室内空间以白色为主色调，长长的玻璃柜台展示着各种各样的烘焙食品。而整个烘焙过程都可以在店铺后部的实验室内一览无余。从面包到蛋糕，从糕点店到咖啡店，所有商品都清晰可见，是整个店铺的魅力所在，吸引着顾客进行购买。后部空间由天然木材组成，边缘的柱子上贴有方块瓷砖，富有20世纪50年代的风韵，也是整个白色空间里唯一的色彩点。白色的选择便于提升商品的关注度，为销售提供了理想的舞台。由于空间狭窄，另一侧高高的货架配有高脚凳。

1、2. 商品陈列柜台和就餐区

3. 墙壁设计细节

一些墙面镜从视觉上扩展了空间，上方的浮雕题字宣传了店铺的标志。细长的空间让购物体验看起来像一次美味发现之旅——从前门开始，穿过长长的走道浏览柜台。由卡曼设计的吊灯和空间后部的装饰墙为环境增添了创意。

平面图

1. 入口

2. 购物区

3. 新产品研发

4. 公用卫生间

5. 员工休息室

1, 2. Display counter and eating area3. Wall detail

Floor plan1. Entrance 2. Shop area 3. Laboratory 4. Public toilet 5. Staff restroom

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