zurich insurance group @ transform conference europe

6
Build a strong brand internally Marie-Sophie Teyssier Global Head of Brand Group Marketing and Communications

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Page 1: Zurich Insurance Group @ Transform conference Europe

Build a strong brand internally

Marie-Sophie Teyssier

Global Head of Brand

Group Marketing and Communications

Page 2: Zurich Insurance Group @ Transform conference Europe

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STRONGBasis for a

It starts with CLARITY of what YOU stand for

Brand

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In

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Page 3: Zurich Insurance Group @ Transform conference Europe

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Engage employees first - brand working sessions

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Page 4: Zurich Insurance Group @ Transform conference Europe

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Our offices and agencies reflect our refreshed brand

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Page 5: Zurich Insurance Group @ Transform conference Europe

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Our employees and future talents are part of the brand story

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Page 6: Zurich Insurance Group @ Transform conference Europe

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Brand frameworks for best execution