sustainability...3 8 sustainability quantis and the fivb: the fivb has introduced a professional in...
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Sustainability8
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Dr. Tania BragaScientific Head of Sustainable Sport and EventEPFL- Science Park PSE-C1015 [email protected]: +41(0)2169328599www.aists.org
The benefits for Beach Volleyball event organizers embracing sustainability are numerous and include: increasing sponsorship appeal, engaging stakeholders, reducing their environmental footprint, reducing costs and implementing a thorough and accountable quality management process. Beach Volleyball events organizers also have an opportunity to use the athletes as sustainability advocates, educate the spectators, use sponsors’ platforms to enhance the results and audience reach, as well as to collaborate with the host region to achieve positive change and ultimately promote their event.
Even if your organization is smaller in size do not underestimate the value of concrete sustainability plans. With the principles featured in the SSET in mind, (please refer to http://sustainable-sport.org), the FIVB aims to provide its event stakeholders with the tools needed to incorporate social responsibility and to plan and execute sustainable Beach Volleyball events. Every Beach Volleyball event is different and will require different sustainability efforts. The goal of this section is to retrieve the information and resources needed to choose what works for the specific event and apply it. Current best practices and innovative examples of sustainable sport planning to
manage environmental, social, economic and legacy impacts
are highlighted below.
8.1 Beach Volleyball as a Sustainable SportInternational sports events have the power to contribute to positive social change, especially in the areas of Sport and Young Generation Development, the environment, gender, health and peace. From the FIVB’s perspective, Beach Volleyball provides an excellent opportunity to think and act “Green” in relation to sustainable responsibility. Sustainable sport efforts are a natural fit between Beach Volleyball’s values such as health, respect, inclusion and fair play, and the values of responsible environmental, social and governance practices.
The green, yellow and blue Ecoflag of the FIVB’s partner for many years, Global Sports Alliance (GSA), has been raising environmental awareness through international Beach Volleyball events. It symbolizes the commitment to the environment of sports-lovers and everyone who knows the importance and irreplaceable nature of the water, air and greenery that surrounds us. The Ecoflag program is linked to the United Nations environment program (UNEP).
This chapter is meant to serve as a starting point for suggestions and basic practices using real life case studies of the sustainability programs implemented at past Beach Volleyball events. In 2012, several FIVB Organizers lead the way by implementing successful sustainability programs and initiatives at their events, and their examples should serve as inspiration and motivation for all involved in Beach Volleyball. The previous editions of this chapter and the information included in this section were realized with the cooperation and resources of the International Academy of Sport Science and Technology (AISTS) and is an official adaptation of the Sustainable Sport and Event Toolkit (SSET) developed by the AISTS and the Vancouver Organising Committee for the 2010 Olympic and Paralympic Winter Games (VANOC). SSET is supported by the International Olympic Committee and aims to give sport organizations the knowledge and tools to incorporate sustainability into their business practices and to execute sustainable sports events.
The below summary of the information featured in the SSET will enable you to apply the necessary instructions, suggestions and/or practices to the needs of your Beach Volleyball event/activity.
Since 2011, the FIVB has been an official member of the AISTS, benefiting from a global network to learn and share experiences and facilitated workshops, sustainability strategy advice, stakeholders dialogue, sustainability studies, research and results, as well as integrated socio-economic-environmental impact assessment.
“We shall require a substantially new manner of thinking if mankind is to survive.”
(Albert Einstein, 1954)
IMPROVE IMAGE OF BEACH VOLLEYBALL
IMPROVE IMAGE OF YOUR EVENT
ATTRACT SPONSORS, PARTNERS &
GOVERNMENTAL ENTITIES TO YOUR EVENT
REDUCE COSTS & RISKS
REDUCE ENVIRONMENTAL
FOOTPRINT
INCREASE SOCIAL & ECONOMIC BENEFITS
ENGAGE STAKEHOLDERS
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Quantis and the FIVB:
The FIVB has introduced a professional in the industry, Quantis, to its stakeholders with the aim of reducing the environmental impact of Beach Volleyball.
Quantis is a leading Life Cycle Assessment (LCA) consulting firm specialized in supporting companies to measure, understand and manage the environmental impacts of their products, services and operations. Quantis is a global company with offices in the United States, Canada, Switzerland and France and employs close to 70 people, amongst which several are internationally renowned experts in the LCA field.
By measuring environmental impacts and their origins, Quantis is able to engage focused and efficient actions to reduce the environmental footprint. Quantis can also create awareness of this commitment among our partners and the audience and have them help us in our environmental efforts.
The goal of the FIVB is: “to reach out to the stakeholders involved and make its contribution by creating and delivering an extraordinary and
responsible Beach Volleyball experience with lasting legacies.”
LCA makes it possible to determine a complete ecological and socioeconomic assessment of an event, a product or even a whole organization. The environmental component of an LCA usually takes some 5 potential impact indicators into account, including carbon, water and human health.
Denis Bochatay Sports and events
[email protected] Tel: +41 21 693 91 98skype: denis.bochatay Mobile: +41 76 205 02 03www.quantis-intl.com Fax: +41 21 693 91 96
Parc scientifique EPFL, Bât. DCH-1015 Lausanne, Switzerland
© Quantis
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SUSTAINABLE COMMITMENT, STRATEGY & MANAGEMENT
Make an organizational commitment to sustainability and sustainable sports events. Strive to be accountable for low-footprint, low-carbon, low/zero waste, inclusive, accessible and ethical sport and events.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Create a commitment statement on organizing a sustainable sport event
Write a public commitment statement outlining your intention to organize a sustainable sport event and communicate it both, internally and externally.
Identify your key sustainabililty issues and stakeholders
Involve your key partners (e.g. sponsors, local partners, authorities) to secure collaboration. Invite these key partners to be part of the commitment statement.
Define your scope Determine time span, location, event and key activities to be addressed.
Identify and assess your risks and opportunities Identify any risks/opportunities associated with your sustainable event and evaluate the magnitude and likelihood of these risks/opportunities occurring.
Plan to leave a positive legacy Identify the top three things your event plans to accomplish: to leave the site, venue, services, community or sport organization better off once the sport event is finished.
Commit to benchmarking key measures for the next sustainable sport event
Track progress of key measures across relevant areas of your organization. Using this information, set new targets and update the sustainability plan for the following season’s event.
MANAGEMENT
Top management shall implement the sustainability policies by forming and giving support to its staff – sustainability project team. The team’s performance should then be evaluated through measurable objectives and targets.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Designate a green/sustainabililty team leader and form a team
Designate a sustainability leader to oversee implementation of the commitment and the designated implementation team (could include a leader, a recruiter and trainer, a data person/secretary, a reporter/communicator).
Establish a ‘way to work’ together Determine task leaders; budget (if any); method to track progress; and frequency of team meetings.
Set measurable sustainability objectives and targets
Address relevance (locally significant/meaningful to your main stakeholders) environmental, social and economic impacts and opportunities.
E.g. Carbon responsible, low carbon or carbon neutral events. Zero waste or low waste to landfill events. Inclusive events for local and international people of visible minorities, people with disabilities, high inclusivity/community involvement goals.
Perform regular checks and reviews of objectives and targets
Check stakeholder satisfaction, whether you and your suppliers are meeting contractual obligations, achievement of objectives and implementation of previous review recommendations.
Commit to documenting and reporting on your sustainability policy
Sustainability reporting is the practice of measuring, disclosing and being accountable for organizational performance while working towards the goal of sustainable development.A sustainability report provides a balanced and reasonable representation of the sustainability performance of the reporting organization, including both positive and negative contributions. Note that documenting is a vital part of a successful knowledge transfer system.
1. Commit to sustainability as a team
2. Facilitate accessible venues and services
3. Travel lightly
4. Buy local, ethical and green where practical
5. Recruit local and target populations where practical
6. Operate eco-efficiently & protect sensitive areas
7. Minimize waste to landfill – reduce, reuse, recycle
8. Facilitate Aboriginal Participation
9. Leave a positive legacy
10. Celebrate and share successes
SUSTAINABLE SPORTS EVENT GUIDELINES 10 Highlights… SUSTAINABLE SPORTS EVENT GUIDELINES
10 Highlights...
1to1 Energy green mode of transportation
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SITE SELECTION AND CONSTRUCTION
In the planning phase of your Beach Volleyball event, the focus must be to minimize its ecological footprint. It is important to ensure the venue will be centrally located, that it will be barrier-free, have a clean-air policy and a restoration plan.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Select sites and venues with a minimal ecological footprint
– Choose existing sites and venues where possible – Consider temporary or portable infrastructures – Share your venue with other events or users if possible – Build for a sustainable legacy by integrating the needs of the community – Respect local culture and heritage
Choose centrally located sites and venues Athletes, officials and spectators should have short and/or convenient commuting distances from sport event sites and accommodation.
Ensure barrier-free access for everyone Select/construct sites and venues that are barrier free (e.g. wheelchair accessible) and in locations that are accessible for all modes of transportation.
Select/build venues with efficient water technologies
Include storm water capture and re-use; low-flow toilets and no-flow urinals; use grey water; water-saver taps, etc.
Select/build energy efficient venues Include clean and/or energy-efficient heating, cooling, air cooling and venting windows and lights.
Ensure clean air by avoiding pollution Use environmentally sustainable construction materials with low levels of pollutants or allergens.
Use ecologically friendly and certified wood – Source certified (e.g. FSC - Forest Stewardship Council), local and low-impact wood (e.g. bamboo) and avoid old-growth timber
– Use recycled or reclaimed wood
Select/build venues which minimize soil, flora and fauna impacts
– Use toxin-free materials, avoid cutting down trees and do not build in environmentally sensitive ecosystems
– Apply green building guidelines – Apply smart site selection principles
Include a site restoration plan Avoid landfill waste by adding recycling and to the natural environments through replanting and clean-up.
TRANSPORTATION & ACCOMMODATION
Transportation and accommodation are two items that potentially leave big ecological footprints. The aim is to favor green fleets, public transportation and accommodation thereby minimizing the negative impact on air quality and climate.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Offer accessible public transportation services
Liaise with local public transportation authorities to ensure sufficient and effective modes of public transportation.
Choose transportation modes that ideally use low emission technologies Use low emission shuttle vehicles, bicycles, hybrid cars, etc.
Support sustainable accommodationChoose sustainable and socially responsible accommodation close to the sport event’s venue which support local tourism (e.g. Hotel Association of Canada - Green Step, hotels with green and/or socially responsible programs and practices).
Provide smart-driving guidelines and education
Provide athletes and spectators with information and incentives on how to reduce their environmental impact through travel. Provide guidelines and training for all event workforce vehicle drivers on items such as a no-idling policy, maintenance of vehicles and other fuel saving measures.
Use of an existing facility for the Player’s Lounge at the 2012 Olympics Players’ lounge at the Inn the Park at the 2012 Olympics
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VENUE AND OFFICE MANAGEMENT
The aim of sustainable venue and office management is to minimize negative impacts on the environment through energy, waste, water, paper and noise management.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Implement responsible energy management practices
– Operate site and venue lighting, heating and cooling optimally. Use spectator signage and operational staff training and on-going inspections.
– Purchase low-energy designated office equipment (i.e. EnergyStar), turn off all lights, computers, printers, coffee machines, etc.and purchase green electricity.
Implement responsible waste management practices
– Keep the site and venue litter-free through efficient use and placement of garbage and recycling bins. – Train staff and volunteers. – Find ways to prevent the creation of waste.
Implement responsible noise management practices
Reduce and prevent noise through signage, respect by-laws, training and inspections.
Ensure clean air Implement a no-smoking policy, use biodegradable cleaning products and limit the use of vehicles on site.
Implement responsible water and snow management practices
Measure and reduce water usage in your venues and use water from renewable sources.
Strive to be paperless – Read, send and post electronic documents where possible. Print double-sided where applicable and always on recycled paper.
– Implement electronic systems for event registration, communications and finances where possible.
COMMUNITY & SUPPLY CHAIN
The organizers of the event should strive to involve their local community and implement an ethical and transparent supply-chain that helps to support sustainable sport event commitment.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Establish a sustainable purchasing policy Establish a policy that contains the contracting procedures and a code of conduct to source products and services that are both sustainable and ethical.
Recruit from the local community, encourage diversity and follow ethical hiring practices
Use local organizations for applicable temporary jobs, volunteers and contractors (E.g. waste recycling services, clean-up crews, entry level job agencies and those that recruit from local enterprises and/or those that support socially diverse people, people with disabilities, etc). Ensure a fair wage system.
Seek sustainable sponsors
Seek sponsors with the commitment and capability to help achieve sustainable sport event goals. For example, sponsors may be able to provide low waste and low carbon solutions; ethical sourcing and sustainable operations; track record of community involvement.
Integrate event with local community stakeholders Actively seek to get the support and involvement of the tourism office, city and regional authorities, local organizations, etc.
Lease, rent or buy local, environmentally friendly and community-inclusive
Use local enterprises and those that support socially diverse people, and people with disabilities.
Donate equipment to local sport and community organisations
Donate to local schools, public recreation centres and community sport clubs that can make good use of the sporting equipment.
SEE GREEN - SEE LIFE !
WasteEnergyWater Paper Noise AirQuality Think
Environment !!!
Authentic African show at the CAVB Continental Cup Final in Kigali, Rwanda
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CATERING, FOOD & BEVERAGE
Food and beverage is an area where events can significantly reduce their impact and at the same time improve the customer experience. By offering local and seasonal food and beverages, events can minimize transportation issues, reduce waste from packaging, and contribute to the local community.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Reduce ecological footprint of food Source from fair-trade, organic, seasonal, local and regional sources where possible, high percentage of fruit and vegetables and use tap water where appropriate.
Promote healthy diets Choose healthy food products (fresh, in season where possible, non-trans fat, low sugar, fruit and vegetables, grains).
Minimize food waste and maximize composting and recycling
– Minimize food waste by cooking to order as much as possible and link with composting waste management system.
– Provide recycling and composting bins in convenient locations.
Reduce food packaging waste Procure food with biodegradable, recyclable and/or minimum packaging.
Contribute to local community Ask caterers to donate unused food to local shelters.
MARKETING AND COMMUNICATION
The objective is to promote sustainability internally and externally while at the same time raising the profile and image of your event with your key stakeholders.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Implement a clear, sustainable marketing plan for a consistent branding strategy
Choose a few focused messages as part of your branding strategy and use them throughout the event.
Promote your image by communicating your key messages and values
– Use your leadership and position of influence on sustainability to promote the sustainable aspects of the image of your event.
– Be careful not to overuse marketing terms and images that are either not accurate or oversell an organization’s environmental practices. This can both hurt your credibility and open you up to sanctions from advertising authorities.
Communicate in an environmentally friendly way Make sure your communication is consistent with your sustainability message by avoiding unnecessary paper, flyers, mail-outs, etc.
Integrate your sponsors and stakeholders into your sustainable marketing plans
Invite alignment and support by sponsors in your branding and marketing strategies.
Make everyone part of your cause (see also Athlete and Public Engagement in the following section)
The more volunteers, participants, officials, etc. buy into what you are doing, the more likely they will be to help get your message out.
Organizers of the FIVB SWATCH WORLD TOUR in Brasilia dedicated a space at the venue to recycling procedures
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Grand Slam Gstaad is the first major sport event to develop a report in collaboration with GRI.
To produce a regular sustainability report that could be used as a tool to promote environmentally friendly working practices in and around the Grand Slam in Gstaad, the Organizer had to set up a re-porting cycle – a program that included data collection, communication and responses – that aided the monitoring of the sustainability performance on a regular basis. For this reason, during the 2012 event, a survey among the spectators of the Grand Slam in Gstaad was conducted.
Several initiatives were implemented during the event as follows:
– Since 2011, the local title sponsor 1to1 energy (BKW) placed solar panels on the VIP tent and used the energy produced onsite to power the kitchen in the VIP tent. As a result, 92 % of the en-nergy used for the event was obtained from sustainable energy sources (i.e. wind, solar and hydro power).
– A special package in corporation with RailAway was available: visitors who travelled by train re-ceived 20 % discount on train tickets to and from Gstaad and an additional 10 % discount on event tickets.
– 120 electro bikes for spectators, players, officials, volunteers, etc. to commute between side courts and centre court were made available through the partner FLYER.
– Hotels/accommodations for athletes and spectators were located at a short and convenient com-muting distance from the venue. Shuttle bicycles (Rickshaw Taxis) were made available onsite and a small train transported visitors between the centre court and the side courts.
– The event team in Gstaad joint forces with another international event – the Tennis Suisse Open (http://www.creditagricolesuisseopengstaad.ch/) which took place 2 weeks after the Grand Slam in Gstaad, which allowed the same venue/facilities (seating, stands, tents and arena) to be re-used. In 2013, a third event will also use the same venue/facilities – the Oberländische Schwingfest (http://www.schwingfest-gstaad2013.ch/), a Swiss Folk Wrestling competition, reducing the envi-ronmental costs of construction even further.
– Importance was placed on using regional/local sources for food, construction materials, decora-tions, etc. The adjacent Grand Hotel Bellevue provided the VIP catering.
– Only local and seasonal food and beverages were sourced for the spectators and participants.
– In past years recyclable PET- cups for drinks were used but, following the recent trend, in 2013 returnable beakers will be supplied. Furthermore, mineral water and soft drinks will be at a much lower price than alcoholic drinks.
– Dedicated disabled areas were made available for wheelchair users at the stadium and ‘barrier-free’ sites/venues were constructed.
– FSC (Forest Stewardship Council) certified paper was used for the printed official programs.
– A safety and crisis communication concept was developed and applied during the Grand Slam in Gstaad.
– The guidelines from “cool & clean”, the biggest national prevention program (fair and clean sport, no-smoking policy) was applied to the event venue.
– The Organizer hired a dedicated cleaning team to implement efficient use and placement of gar-bage and recycling bins.
ATHLETE AND PUBLIC ENGAGEMENT
To inspire, engage and recognize Beach Volleyball athletes’ and public involvement in sustainable living choices. Utilize these resources to transmit your message to the wider audience.
GOAL – OBJECTIVE ACTION TO BE TAKEN
Engage athletes and the sporting community
– Identify primary target audience – high performance athletes (local and international) and the respective National Federation, Federal and Provincial/State government Ministries of Sport/Health/Environment; Corporate Sponsors; Non-governmental Organizations.
– Place emphasis on organizations with resources (financial, technical and human) and similar interests.
Define the “call to action”
Identify the key areas of action for recognition – Reduction of carbon footprint by individual actions taken.
– Initiatives that involve others and other organizations.
– Actions can include sport activity: reducing waste and recycling, volunteering in your community, coaching a local team, buying locally, hosting a local community event to celebrate participation.
Define the modes of communication
Build on existing individual status and programs: – Identify champions, athletes, ambassadors, opinion leaders, celebrities to help tell the story and inspire action.
– Identify the means of promoting and inviting the “call to action” (website, events, newsletter, Public Service Announcements).
– Identify the means to recognize progress and results, stories and examples of participation (profile through media, web and event communications).
Provide resources for engagement
Provide kits or guides for sport groups, schools, community groups with information about the issue, “call to action”, tracking, recognition and celebration activities.
Track and report results
Identify what you want to track and report (i.e. numbers, types of commitment, and demographics of participants).
– Select which tools you can use to calculate and report results to the “call for action”.
– Example: carbon calculator for athletes or public travel – what transportation means were used ?
Celebrate the results
Identify the ways and means to celebrate results through recognition, profiling, awards, certificates, stories and showcasing. Post letters, quotes, Twitter.
8.2 2012: A Successful Program
FIVB SWATCH WORLD TOUR 1to1 energy GRAND SLAM IN GSTAAD, SWITZERLANDWith a unique venue located in the Swiss Alps, the Organizers of the Grand Slam in Gstaad are committed to preserving this beautiful location by committing to certain environmental responsibilities in order to preserve it. For years now, a dedicated sustainability program has been implemented during this Beach Volleyball event. This program is being upgraded and enhanced with every edition.
In 2012, a sustainability report in conjunction with the Global Reporting Initiative (GRI) was developed. GRI is a non-profit organization that promotes economic, environmental and social sustainability and provides companies and organizations with a comprehensive sustainability reporting framework which is widely used around the world. In Switzerland, the FIVB Beach Volleyball Promoting bicycles as getting around vehicle
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In 2011, the organizers reached a total of 1.410 trees planted in reforesting programs, guaranteeing an environmental legacy for the recovery of native forests. Another interesting development was the continuous reduction in the total amount of waste sent to the triage center in 2010 compared to 2009.
The Recicleiros EMS applied over the various editions of the Brazilian Beach Volleyball event translated into a decrease in the impact on the environment. In the 4 years of the Recicleiros Triage Center’s activity at the Brazil events, over 6 tons of waste was redirected from its traditional destination, sanitary landfills and illegal dumps, to instead be used in the region’s social initiatives.
Recycling As part of the development of the environmental culture, garbage bins played a fundamental role. With distinctive colors, strong presence in the entire area of the event and direct communication, they work to increase awareness and contribute to the evolution of the recycling indicators.
In the main public areas, the garbage collection kits were distributed in pairs for recyclables and non-recyclables, and were used to collect all of the waste generated by the large amount of spectators attending the event. For the VIP area a special disposal kit was developed to handle the type of waste generated in this area.
Near the competition courts, a specific garbage bin kit made of plastic was used to comply with the rules established by the organization and to fulfill the needs of this particular area. Inside the garbage bins, garbage bags made of recycled plastic are used to collect the waste. The attractive look of these structures and the signposts used grab the public’s attention and increases the results achieved by the project.
SOCIAL DEVELOPMENT All the stakeholders involved in the event are somehow impacted by the project. The people involved become agents for the wider implementation of the environmental culture.
Cooperatives The project developed promotes social inclusion through the qualification of work groups, daily remuneration as services providers for the event and donation of the waste generated during the event. It also promotes the strengthening of social work structures by means of structural investments in cooperative programs and the transfer of technologies.
Partners Besides involving social work initiatives, the Recicleiros establish partnerships with companies that are part of the recycling network of the region where the projects are carried out. The perennial nature of the project enables the development of a network of partners, improving the quality of the services rendered and enabling the evolution of the social-environmental indicators.
Athletes During the competition the athletes can show their support for actions aimed at reducing the environmental impact of the event. The planting of trees and the support of the Bota Bituca (cigarette butt holder) project – a project against micro-garbage – are recorded through photos and videos.The images of the athletes become a symbol and help to spread the environmentally friendly culture among the sport’s fans.
President Graça supporting the sustainable program at the Brasilia Open
Benchmark activity of the Brasilia Open – planting a tree
FIVB SWATCH WORLD TOUR BRASILIA OPEN IN BRASILIA, BRAZILThe partnership between Recicleiros and Beach Volleyball began in 2008 with a simple but symbolic action that created the basis for an environmental management project that would be launched in the following year.
In 2009, a facility was created in line with the concept of sustainability for the interaction of the public. The area, called “Recicleiros Village”, was also home to the waste triage center. During this year, the organizers also began the work for the compensation of Greenhouse Effect Gases system.
With the use of a model facility displaying the Triage Center in a highly visible manner encouraging the public to get to know the recycling process, the Organizers managed to strengthen its partnership with the social initiative and with its local partners. 2010 was defined as the year of the project’s consolidation.
5 KEY ELEMENTS OF
SUSTAINABILITY PLAN AT THE
2012 OLYMPICS
CLIMATE CHANGE
WASTE
BIODIVERSITY INCLUSION
HEALTHY LIVING
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A very special mode of transportation at the 2012 Olympic Games Maria Elisa Antonelli (BRA) enjoys greenery at the 2012 London Games
Public The general public attending the event comes into contact with several aspects of the environmental activities. Influenced by the environment, by the athletes and by each other, people become the largest group affected by the project, turning into agents for the multiplication of the an environmentally conscious attitude in the region as a whole. Proof of this is the reduction in the volume of waste generated in the region throughout the years of the program taking place.
Organization The Organizers and sponsors are the project’s greatest facilitators. In the beginning a small partnership, the initiative turned into an extensive environmental management project. The partnerships in place helped to finance actions that not only saw benefits for nature, but also had a cultural impact on the local population, promoted the development of the recycling market and influenced the development of social work initiatives.
Staff The event’s staff understood the relevance of the project and each person became an environmental agent within the operation. With the passing of the years the adherence of the organization team and service providers to the environmental management project increased. Now, adopting the practices necessary for the success of the waste management system is natural to most members of the team.
BOTA BITUCA One of the great problems in events with a great concentration of people is the disposal of small amounts of waste. The fact that the public is often dispersed throughout the venue makes it difficult to install physical structures that can absorb small items such as candy wrappers and cigarette butts. To combat this type of waste generation, the organizers took to Brasília the Bota Bituca (cigarette butt holder) project. Symbolized by the Bituca (cigarette butt), this project fights against such small types of litter that can cause large environmental damage. The athletes became familiar with the project and showed their support for the cause during all editions of the event where the waste management project was implemented. Since 2009, 13 thousand Bota Bitucas were distributed to the public, athletes and the event’s staff.
The Brazilian leg of the FIVB Beach Volleyball World Tour has been awarded with the Recicleiros Certificate to acknowledge the conducting of the project which covers social and environmental waste management, compensation of gaseous emissions of greenhouse gasses from reforestation and carrying out communication actions aimed at raising public awareness.
SUSTAINABILITY AT THE 2012 OLYMPIC GAMES IN LONDONFor the 2012 Olympic Games in London sustainability was included in the planning process from the very start. LOCOG’s aim was to set new standards, creating positive, lasting change for the environ-ment and the local communities. For London 2012, ‘sustainability’ was far more than being ‘green’. It was part of LOCOG’s thinking – from the planning, building, working and buying, to the playing, social-izing and travelling; ultimately everything that was being done.
From the bid for the 2012 Games, LOCOG committed to use existing UK venues where possible; only permanent structures were made that would have a long-term use after the Games and temporary structures were built for everything else. Their idea was to use the Games as a catalyst for change, for the improvement of the quality of life in East London and to encourage more sustainable living across the whole of the UK.
Inspired by the Games, more than 4,000 school pupils from 180 schools took part in the torch bearing event, carrying the 1948 London and 1956 Melbourne Olympic
Torches through every London borough during October 2011.
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8.3 Beach Volleyball Equipment Recycling Initiative “I am sustainable and more solid”This Recycling Initiative sees the implementation of a year-round program enabling Beach Volleyball event organizers to recycle their used Beach Volleyball equipment by donating it to the FIVB affiliated National Volleyball Federations in need. This adheres to the FIVB’s mission to develop Beach Volleyball worldwide and increase the awareness of the sport.
The recycling initiative allows FIVB National Federations in need to acquire Beach Volleyball equipment/material for free and to
“Sometimes when I consider what tremendous consequences come
from little things… I am tempted to think… there are no little things.”
(Bruce Barton)
Centre Court venue at the FIVB Underage World Championships in Larnaka, Cyprus
Beach Volleyball Clinic in Thailand
subsequently develop Beach Volleyball activities in their territory. This will also help the organizers of the Continental Cup tournaments in the five Continental Confederations’ territories (launched by the FIVB in June 2010) to facilitate the training of athletes, the organization of Beach Volleyball events in each and every territory and, ultimately, the involvement of every FIVB stakeholder in adding sustainability to the sport of Beach Volleyball. The recycling initiative will also allow established promoters and National Federations to put any used material to good use.
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g ol
d eq
uipm
ent
requ
ires l
abor
. By
reus
ing,
rest
orin
g an
d re
cyclin
g, you
cr
eate
gre
en jo
bs
for t
he p
eopl
e w
ho d
o th
e w
ork.
You'
ve c
reat
ed jo
bs.
Face
it-‐ n
o m
a<er
ho
w car
eful
ly
done
, min
ing an
d oi
l dril
ling cr
eate
s ha
bita
t dam
age.
So
me9
mes
just
a
li<le
, som
e9m
es
mas
sive
amou
nts.
Usin
g le
ss sa
ves
habi
tat a
nd o
ur
natu
ral s
yste
ms.
You'
ve p
rese
rved
ha
bita
t.
Beca
use
you
reus
ed th
e m
ater
ial in
step
on
e, w
e do
n't
have
to m
ake
anot
her t
rip to
the
wel
l hea
d or
min
e sh
aI to
get
mor
e st
uff o
ut o
f the
ea
rth.
You'
ve sa
ved
a tr
ip
to th
e oi
l wel
l, m
ine
or g
as fi
eld.
Beca
use
it ta
kes
less
ene
rgy to
re
cycle
that
to
mak
e from
scra
tch
in n
early
eve
ry
case
. You
've
just
co
nser
ved
ener
gy
and
the
coal
. Oil or
na
tura
l gas
ne
eded
to m
ake
that
ene
rgy.
You'
ve sa
ved
ener
gy.
Inst
ead
of goi
ng to
a
land
fill o
r in
cine
rato
r, th
at
bo<l
e or
can
will
gain
new
life
as a
ne
w b
o<le
, can
or
othe
r obj
ect.
You'
ve ju
st sa
ved
mat
eria
ls.
Kee
p do
ing
the
wor
k. It
mat
ters
!
12