NEWSPAPER TERMS

FRONT PAGE

Flag- The printed title (i.e., name and logo) of a newspaper at the top of the front page.

Folio- Newspaper name, date and page number that appear at the top of each page.

Banner - A headline stretching across the top of a page.

Body Type- Type used in stories, not in headlines; generally under 12-point size; opposite of display type.

HEADLINES

There are different types of headlines that can be used

Hammer head is big on top/small bottom

Kicker- Small headline, often in italics and usually underlined, above and slightly to the left of the main head. The main headline is indented.

OUTSIDE THE STORY

Byline - The author's name, which is printed at the beginning of an article.

Photo Credit- A photographer's byline. The name of the person or organization responsible for making or distributing a photograph, usually appearing small type under the reproduced picture. Also called credit line.

Caption- Headline or text accompanying a picture or illustration; also called a cutline.

EDITORIAL

Editorial- An article expressing the opinion of the newspaper regarding a certain subject. Here are some keys to editorial writing…

Keep the topic Relevant Use Personal Opinion Get your facts straight Use emotion—but limit the

amount Use persuasive language Entertain or Intrigue

Is your hairstyle making you fat?U.S. Surgeon General Regina Benjamin wants women to exercise more.August 31, 2011

WARNING: The U.S. Surgeon General has determined that hair relaxers can be hazardous to your health.It's not because they're habit-forming or carcinogenic or a gateway to more dangerous substances. It's because a woman who spent $60 and four (or eight) hours in the stylist's chair is not going to be eager to hit the gym and wreck her hair, and if you don't get that, well, you're probably a guy.Surgeon General Regina Benjamin gets it. She is a doctor whose mother was a hairstylist. She knows high-maintenance hair can be an obstacle to exercise, especially for African-American women like herself. She's performing a huge public service by calling women out on it. "Oftentimes you get women saying, 'I can't exercise today because I don't want to sweat my hair back or get my hair wet,'" Benjamin told The New York Times. "I hate to use the word 'excuse,' but that's one of them." Earlier this month, Benjamin served as honorary judge for a "hair fitness competition" at a trade show that drew some 60,000 stylists in Atlanta. Contestants were asked to produce exercise-friendly hairstyles for low-, moderate- and high-impact workouts. The event was co-hosted by Bronner Bros., which specializes in hair and skin care for African-

Americans, and

insurance giant UnitedHealthcare. Grand prize was $5,000.The focus was on black women, who have a higher obesity rate than any other demographic group. Half of African-American women over age 20 are obese, compared with 36 percent of all women and 34 percent of adults overall. In a study done by Wake Forest Baptist Medical Center, one in three black women said concerns about their hair made them think twice about exercise…………..

Since assuming the post last year, Benjamin has lectured about fitness, tinkered with the food pyramid and urged doctors, employers and others to support and promote breastfeeding. Encouraging women to put their health before their hairstyles fits right in with that agenda. It rings true with every woman who's given up aerobics or lap swimming or biking — helmet head, anyone? — for want of an extra hour to repair her hair.The people who don't get it tend to be the ones with receding hairlines. (Go ahead, Google Jeff Stier.)And speaking of guys, the CDC says 32 percent of men are obese, which suggests an awful lot of them aren't spending enough time on the treadmill, either. What's their excuse?

FEATURE While the distinction

between published features and news is often clear, when approached conceptually there are few hard boundaries between the two. It is quite possible to write a feature in the style of a news story, for instance. Nevertheless features do tend to take a more narrative approach, perhaps using opening paragraphs as scene-setting narrative hooks instead of the delivery of the most important facts.

MASTHEAD

Masthead- Details of the publisher, place of publication, editorial staff and information about the newspaper, generally placed on the editorial page.

New York Times Masthead