01challenges in professional nursing

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    Trends in NursingTrends in Nursing

    Challenges in ProfessionalChallenges in ProfessionalNursingNursing

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    Objectives

    Descri be positive and negative images of nursing in today s society.Identify ways nurses can enhance theimage of nursing during everydaypractice and through activism.

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    Curriculum Framework

    Alteration in Perception

    ThreadsProfessional behaviorResources

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    Agenda

    Handmaidens

    Image

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    HandmaidensHandmaidens

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    ImageImage

    Mental picture representing a real o bject Mental picture representing a real o bjectM

    ore or less accurate likeness of a thing M

    ore or less accurate likeness of a thingor personor person

    Ta ber sTa ber s CyclopedicCyclopedic Medical DictionaryMedical Dictionary- - 20 20 thth editionedition

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    There are four ways and only four There are four ways and only fourways, in which we have contact withways, in which we have contact withthe world. We are evaluated by thesethe world. We are evaluated by thesefour contacts. What we do. How wefour contacts. What we do. How we

    look. What we say and how we say itlook. What we say and how we say it

    Dale CarnegieDale Carnegie

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    Alteration in Perception Alteration in PerceptionNursing StereotypesNursing Stereotypes

    Angel of Mercy Angel of MercyGirl FridayGirl FridayHeroineHeroineWife/ Mother/ WomanWife/ Mother/ WomanSex Object Sex Object

    Career womanCareer womanBureaucraticBureaucraticBattle AxBattle AxTechnology Expert Technology Expert HandmaidenHandmaiden

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    Why is image important?Why is image important?

    Does Pu blic Perception determine Pu blicDoes Pu blic Perception determine Pu blicTrust?Trust?

    http://www.nursingworld.org/pressrelhttp://www.nursingworld.org/pressrel

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    Public Perception vs. The Reality of

    NursingDoes Florence still exist?

    Are some of the stereotypes valid?

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    Nursing s ResponseNursing s Response

    ANA and affiliated state nurses association ANA and affiliated state nurses association

    National Student Nurses AssociationNational Student Nurses Association

    Center for Nursing AdvocacyCenter for Nursing Advocacy

    Media CampaignsMedia Campaigns

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    Nursing s ResponseNursing s Response

    ANA s Call to Action: Protesting ANA s Call to Action: Protesting

    negative portrayal of nursing:negative portrayal of nursing:www.nursingworld.orgwww.nursingworld.org

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    Credibility as Health ExpertsCredibility as Health Experts

    Continuing EducationContinuing Education

    SmokeSmoke- -free, Drug free livingfree, Drug free living

    ExerciseExercise

    Attain a healthy weight Attain a healthy weight

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    How should a nurse look? Or isHow should a nurse look? Or is

    it important?it important?U niformU niform

    IntroductionIntroduction

    IDID

    Attitude Attitude

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    Dress CodeDress Code

    ID at lapel levelID at lapel levelScru bs in patient careScru bs in patient careProfessional attire inProfessional attire innonnon- -patient carepatient careShoesShoes- -clean, lowclean, low- - heeled, closed toeheeled, closed toe

    JewelryJewelry- -no largeno largedangling earrings ordangling earrings orchainschains

    Hair longer thanHair longer thanshoulder length tiedshoulder length tied

    backbackNo artificial nailsNo artificial nailsNo perfumeNo perfumeNo jeans,No jeans, sweatsuitssweatsuits, or, or

    printed Tprinted T- -shirtsshirtsNo printed buttonsNo printed buttonsU ndergarmentsU ndergarmentsNo tattoos, body ringsNo tattoos, body rings

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    Communication

    How do you address your patients?How do you address other providers?How do they address you?

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    Communicating with ProvidersCommunicating with Providers

    Objective, facts when documentingObjective, facts when documentingStay on the issue, not personalityStay on the issue, not personality

    Appropriate communication Appropriate communication Protect your timeProtect your timeSS- - SituationSituationBB- - BackgroundBackground

    A A- - Assessment Assessment RR- - RecommendationRecommendation

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    Horizontal Hostility

    Workplace phenomenonHigh stress jobs

    Anxiety, frustrations

    Displacement on coworkers AbuseNastinessIndifference

    Fostering Horizontal Respect

    Nursing Spectrum, May 5, 2008

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    You have to be the changeyou want to see in the world

    Mahatma Gandhi

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    Citations and ReferencesCitations and References

    American Nurses Association American Nurses Associationhttp://www.nursingworld.org/pressrelhttp://www.nursingworld.org/pressrelwww.nursingworld.orgwww.nursingworld.org

    Cherry and Jaco bsCherry and Jaco bs

    Nursing SpectrumNursing Spectrum