1David JohnsonDavid Johnson

“A Modern Best Practice Trade Association”

“A Modern Best Practice Trade Association”

Chairman’s Update20 May 2008

Chairman’s Update20 May 2008

Effective Legitimate ProgressiveEffective Legitimate Progressive

American Logistics AssociationAmerican Logistics Association

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Effective Legitimate ProgressiveEffective Legitimate ProgressiveAmerican Logistics AssociationAmerican Logistics Association

Our mission is to promote, protect and enhance the

military resale and quality of life benefits on behalf

of our members and the military community

ALA MissionALA Mission

A Modern Best Practice Trade AssociationA Modern Best Practice Trade Association

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Effective Legitimate ProgressiveEffective Legitimate ProgressiveAmerican Logistics AssociationAmerican Logistics Association

Topics:

- Board of Director’s Update

- Board Focus Items

- The Value Proposition of Your

Association

A Modern Best Practice Trade AssociationA Modern Best Practice Trade Association

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 - Four Meetings since the National Convention

-- Council Structure Solid: Commissary Exchange, MWR

-- New Committee Structure with key focus items:

- Membership and Planning, Compensation,

Technology, Meetings, Base Access

-- New Leadership And Staff driving Positive Results

-- Current Business Model provides budget challenges

A Modern Best Practice Trade Association

Effective Legitimate ProgressiveEffective Legitimate ProgressiveAmerican Logistics AssociationAmerican Logistics Association

Board of Director’s UpdateBoard of Director’s Update

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Effective Legitimate ProgressiveEffective Legitimate ProgressiveAmerican Logistics AssociationAmerican Logistics Association

Current Business Model Does Not Support Effective Association Operations

- Dues Make-up 56% of Income

- Uncertain Funding Stream based on Events

-- Reliance on Successful MWR Show

-- Issue Visited in 2003, 2004, 2006

- Board is Reviewing Options

-- Dues Structure

-- Cost Structure

-- Improved Association Value

BOD Focus ItemsBOD Focus Items

A Modern Best Practice Trade AssociationA Modern Best Practice Trade Association

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Effective Legitimate ProgressiveEffective Legitimate ProgressiveAmerican Logistics AssociationAmerican Logistics Association

The Value Proposition of your AssociationThe Value Proposition of your Association

- A Unique Partnership that exists only in the Military

Resale Channel

-- Access to CEO’s, COO’s, and Executive level

decision makers

-- Ability to hear strategy and execution plans first

hand

-- Ability to craft effective strategies in partnership

to drive win-win-win business solutions

-- Ability to have a positive impact on the most

important and most deserving patron in the

world...America’s Military A Modern Best Practice Trade AssociationA Modern Best Practice Trade Association