90% Organizations market with

CONTENT

91% B2B MARKETERS USE

CONTENT MARKETING

64% Marketers say

producing

content is their

biggest challenge

CMOs think

custom content

is the future of

marketing 78%

62% OUTSORUCE THEIR

CONTENT MARKETING

54% Brands do not

have in-house

dedicated content

manager 79%

Marketers are

shifting to

branded content

72% Marketers think branded

content is effective than

magazine

advertisements

69% Marketers say Content is

superior to direct mail

and PR

87% B2B marketers use social media

to distribute content

Source: slideshare & mashable