10 customer service insights for ecommerce companies

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Shopatron Slideshow 10 Customer Service Insights for eCommerce Companies

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The world of eCommerce is constantly in a state of flux. New technologies breed new products, which breed new problems for brands and retailers who sell online. But one thing will never change: Strong customer service is the fuel that drives every successful business, whether it sells online, in stores, or both. In this slideshare you will find inspirational quotes from the heads of companies that offer stellar customer service, see which companies have the best reputations, and gain statistical insight into what customers want.

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Page 1: 10 Customer Service Insights for eCommerce Companies

Shopatron Slideshow

10 Customer Service Insights for eCommerce Companies

Page 2: 10 Customer Service Insights for eCommerce Companies

5 Inspirational Quotes About Quality Customer Service From Five Famous Founders

Page 3: 10 Customer Service Insights for eCommerce Companies

“Your most unhappy customers are your greatest source of learning.”

Bill GatesMicrosoft

Source: Sources of Insight, January 2011

Page 4: 10 Customer Service Insights for eCommerce Companies

“There is a spiritual aspect to our lives–when we give, we receive–when a business does something good for somebody, that somebody feels good about them!”

Ben CohenBen & Jerry’s

Source: Customer Service Manager, January 2011

Page 5: 10 Customer Service Insights for eCommerce Companies

“There is only one boss: the customer. And he can fire everybody in the company, from the chairman on down, simply by spending his money somewhere else.”

Sam WaltonWal-Mart

Source: Entrepreneur, October 2008

Page 6: 10 Customer Service Insights for eCommerce Companies

James Cash PenneyJ.C. Penney

“Courteous treatment will make a customer a walking advertisement.”

Source: Brainy Quote, 2013

Page 7: 10 Customer Service Insights for eCommerce Companies

Jeff BezosAmazon

“If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.”Source: Econsultancy, August 2013

Page 8: 10 Customer Service Insights for eCommerce Companies

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Great Examples of GreatCustomer Service5

Page 9: 10 Customer Service Insights for eCommerce Companies

Johnson & JohnsonRanked fourth in social responsibility, third in emotional appeal,

third in products and services, and fourth in workplace

environment. Received a reputation score of at least 80 every year

between 2006 and 2013.5

Source: The Huffington Post, March 2013

Page 10: 10 Customer Service Insights for eCommerce Companies

GoogleApproximately 44% of customers rate Google’s customer

service as excellent, with 41% rating it as good, and only 3%

rating it as poor.4

Source: The Huffington Post, March 2013

Page 11: 10 Customer Service Insights for eCommerce Companies

DisneyAchieved a reputation score above 80 for three consecutive years.

Disney maintains a stronger emotional appeal with customers than

any other company.3Source: The Huffington Post, March 2013

Page 12: 10 Customer Service Insights for eCommerce Companies

AppleThough Apple has recently had a turbulent relationship with

investors, it maintains a strong connection with consumers, more

than 40% of whom rate Apple’s customer service as excellent.2Source: The Huffington Post, March 2013

Page 13: 10 Customer Service Insights for eCommerce Companies

AmazonDespite much of the vitriol aimed at the country’s largest online retailer, Amazon continues to delight customers more and more each year. More than 53% of survey respondents rated Amazon’s customer service as excellent, and only 1.8% rated it as poor, according to the Huffington Post.

1Source: The Huffington Post, March 2013

Page 14: 10 Customer Service Insights for eCommerce Companies

Looking for more eCommerce inspiration?Head over to the Shopatron website for dozens of resources on how to transform your eCommerce strategy.

ecommerce.shopatron.com/resources