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The Startup Checklist

This presentation consists of highlights from the interview with Moe Abdou,

founder & host of 33voices®.

David S. Rose is an Inc. 500 CEO, serial entrepreneur, super angel investor, best selling author and keynote speaker who has founded or funded over 100 pioneering companies. He has been

described by Forbes as “New York’s Archangel”, by BusinessWeek as a “world conquering entrepreneur”, by Crain’s New York Business

as “the father of angel investing in New York”, and by Red Herring magazine as “patriarch of Silicon Alley”.

David S. Rose@davidsrose

Super Angel Investor

A business idea without a business model is akin to having an expensive hobby. Use the business model canvas to describe,

design and clarify your thinking.

Insight #1

Insight #2

Just as Thinking Fast and Slow connects the way we think, Moving Fast and

Slow drives the first phase of your startup:

Insight #2

Just as Thinking Fast and Slow connects the way we think, Moving Fast and

Slow drives the first phase of your startup:Be SLOW and deliberate in analyzing

your idea before you dive in

Insight #2

Just as Thinking Fast and Slow connects the way we think, Moving Fast and

Slow drives the first phase of your startup:Be FAST in designing and testing

your prototype

Insight #3

When you understand that initial prototype — Minimum Viable Product — is

intended to elicit feedback and experiments in the marketplace, you’ll never stop

listening and iterating.

Insight #4

If you’re serious about building a REAL business, it’s wise to get expert legal counsel and to incorporate as a

Delaware “C” Corporation for Protection and Investment purposes.

Insight #5

Above all, Integrity is the highest responsibility of a founder and her team.

Insight #6

These three characteristics (combined) improve the odds of a

startup business model being truly scalable:

Insight #6

These three characteristics (combined) improve the odds of a

startup business model being truly scalable:You have to be able to start small

Insight #6

These three characteristics (combined) improve the odds of a

startup business model being truly scalable:Your marginal costs must drop over time so that each additional dollar of revenue costs

less than the previous dollar

Insight #6

These three characteristics (combined) improve the odds of a

startup business model being truly scalable:Your scalability needs to be built into your business model, rather than relying on any

special exogenous factors

Insight #7

As the Founder, Be Cautious as not to allocate initial equity equally. Instead, focus

on assigning relative value to the expertise that each member brings to the overall business.

Insight #8

Early on as a founder, opt not to believe your own hype; it’s a slippery slope between arrogance and pride. Try instead to let reality

be your ultimate measure of progress.

Insight #9

Advice from Rob Hayes, First Round Capital: What should {early stage founders} be doing early on?

Insight #9

Advice from Rob Hayes, First Round Capital: What should {early stage founders} be doing early on?

Hire the right people

Insight #9

Advice from Rob Hayes, First Round Capital: What should {early stage founders} be doing early on?

Don’t run out of money

Insight #9

Advice from Rob Hayes, First Round Capital: What should {early stage founders} be doing early on?

Always have a North Star

Insight #10

Pitch Tip | Your potential investor wants to know how you’re going make Money, so

be clear on your business model and don’t confuse it with your product.

Reflect As a founder, how would

you describe your three most important responsibilities?

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Tell us what you thinkJenna@33voices.com

Presentation by Chase Jennings

Insights by Jenna Abdou

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