10 mobile coupon tips presentation
TRANSCRIPT
Integrate Mobile Coupons with Your Autoresponder
Entice users to opt-in to receive your coupon offer with a strong call-to-action
Set-up your offer so they can receive the coupon immediately after opting-in
Don’t Make Your Offer Totally Free
Combine your free offer with a paid product or service to avoid freebie-seekers
They will grab your free offer and then opt-out of your list
Make Your Offers Time-Sensitive
Most mobile users read text messages within minutes of receipt
Put time limits on your offers to increase urgency
Send Your Offers at the Right Time
Certain businesses get higher conversion rates if they send messages on certain days or at specific times of the day
When is your audience more likely to redeem your offers? Send your message on those days and times
Advertise Your Coupon Campaign Aggressively
Tell the world about your mobile coupon campaigns to drive up participation
Tell in-store consumers, social media followers, website visitors, and email subscribers about your mobile coupons
Do Not Overwhelm Your Customers
Do not send your customers coupons every single hour; not even every single day for that matter
Coupons will be ignored
Many will unsubscribe
Provide High-Value to Your Customers
Find out what your customers want and give them just that
Make your offers “worth it” to your subscribers to keep them coming back to spend money with you
Keep Your Coupons Super Simple
Make sure your coupons are easy to read, easy to understand, and easy to redeem
Simplicity wins with coupons
Keep offers short, sweet, and to-the-point
Remain Professional
Don’t add anything “unprofessional” to your coupon offers
Could turn off some of your subscribers
Be Consistent with Your Offers
Figure out how often you will send out coupon offers and stick with it
Don’t let months go by without communicating with your list as they may grow unresponsive
If you would like more information about Mobile Coupons, contact me at (805) 456-8636
for a FREE Consultation
Aaron Emerson(805) 456-8636