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Social Media & Community 2.0 Strategies

#socialc20

May 2010

Experiment, Learn, Adapt

Listen along the way…

If you are going to listen, ACTUALLY listen

Leadership is changing

• Be open• Command, not control• Adapt organizationally

Metrics matter. A lot.

• No right metrics• Meaningful to your leaders• Examples abound

Social crosses the “T”

Social media must die – social is a prism on your company