101 use cases for iot

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101 Use Cases for IoT “A Picture Is Worth A 1000 Words” David Jirku – [email protected] Consulting SE, IoT

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101 Use Cases for IoT “A Picture Is Worth A 1000 Words”

David Jirku – [email protected] Consulting SE, IoT

Housekeeping Notes May 14, 2015

Thank you for attending Cisco Connect Toronto 2015, here are a few housekeeping notes to ensure we all enjoy the session today.

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House Keeping Notes

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Complete your session evaluation – May 14th

§  What Is the Internet of Things (IoT) §  Solution Verticals Overview

§  101 IoT Use Cases

Agenda

“The Internet of Things is the intelligent connectivity of physical devices driving massive gains in efficiency, business growth, and quality of life.”

Billions of ‘Things’, Millions of Solutions

Cisco Confidential 8 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Why Internet of Things?

Efficiency New Economic Value Quality of Life

“Trying to determine the market size for the Internet of Things is like trying to calculate the market for plastics, circa 1940. At that time, it was difficult to imagine that plastics could be in everything.”

‒ Prof. Michael Nelson Georgetown University

How Big is the Potential Market?

Cisco Confidential 10 © 2013-2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

7.2 6.8 7.6

World Population

IoT Is Here Now – And Growing!

5X faster than electricity and

telephony

Billion “Smart Objects” 50

2010 2015 2020

0

40

30

20

10 Bill

ions

of D

evic

es

25

12.5

Inflection point

Timeline

The New Essential Infrastructure

Cisco Confidential 11 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

The Internet of Everything (IoE)

Networked Connection of People, Process, Data, Things

People Connecting People in More

Relevant, Valuable Ways

Process Delivering the Right Information to the Right Person (or Machine) at the Right Time

Data Leveraging Data into

More Useful Information for Decision Making

Things Physical Devices and Objects Connected to the Internet and Each Other for Intelligent Decision Making

IoE

Cisco Confidential 12 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Convergence across all types of solutions…

Consumer IT Industry

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Convergence Leading to IoT

Moore’s Law

Technology gets cheaper and

more powerful

Big Data Analytics Lowers costs

and creates new revenue

Metcalfe’s Law

More connections create more value

Data anemic

Insight

Slow

From To

Data bulimic

Foresight

Near time

LOWER RUNNING COSTS – SELL THE DATA STREAM – AMPLIFY THE PRODUCT – CREATE NEW VALUE*

*Frog design: IoT Signals

Cloud & Services

Stadium

Municipal Command & Control Center

Smart Grid Hospital

Optimization

Comms Network

Optimization

Home Energy Mgmnt

Source: Intel

Traffic Flow

Optimization

Factory Optimization

Logistics Optimization

Traffic Cameras

Automated Car System

Intelligent Digital Signage

Connected Ambulances

Intelligent Medical Devices

INTELLIGENT CITY INTELLIGENT

HOSPITAL INTELLIGENT HIGHWAY

INTELLIGENT FACTORY

The Internet of Everything: Connecting the Unconnected

§  What Is the Internet of Things (IoT) §  Solution Verticals Overview

§  101 IoT Use Cases

Agenda

IoT Market Segments

Smart

Appliances Home Security

Connected TV

Connected Clothing

Smart Thermostat Customer sensing/tracking

Remote Patient Monitoring

Factory Automation Utility / Grid

Oil & Gas / Wellheads

Vehicle Fleet

Discreet & Process Mfg

Transportation

Asset Management Mining

Smart light bulbs

Connected Car

Ad-hoc coupons

Tailored/Targeted advertising

Smartphone = room key

Driver behavior / insurance

Machine Data

Consumer Commercial Industrial

Industrial Internet Industrial IoT (IIoT)

Industry 4.0

Health/Fitness Bands

Vehicle Fleet

Drivers for IoT Deployments

People Driven Productivity Field Workforce Enablement Safety, Location, Audits Access to apps, data, info in real-time Customer Service Service Restoration

Machine/Asset Driven Enterprise system/app/initiative needs data Automate an existing manual process Extend machine/asset usefulness Proactive maintenance Business models / SLA for machines Fleet optimization… fuel, maintenance Outcomes

Produce more / Increase Quality / Lower cost to produce Introduce products faster / Integrate machines Reduce plant downtime Clearer view of Operations/Production… real-time vs shift/daily

Manufacturing Plants

Cisco’s IoT Solution Areas

Oil & Gas Electric / Water Utilities

Vehicle Fleet Field Crews w/ Private Radios Warehouses or Yards

Retail or Hospitals Mining Heavy Machinery

Cisco Confidential 19 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Internet of Things Reference Model Levels

Application (Reporting, Analytics, Control) 6

Data Abstraction (Aggregation & Access) 5

Data Accumulation (Storage) 4

Data Element (Analysis & Transformation) 3

Connectivity (Comm & Processing Units) 2

Physical Devices (The “Things” in IoT) 1

Data at Rest

Data in Motion

Sensors, Devices, Machines, Intelligent Edge Nodes of all types

Targeted Solutions

Center

Edge

UCS, Switches, Routers

Data in Motion

CIS

Vertical Industry

Solutions

Prime Analytics, Whiptail

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Internet of Things Reference Model

Physical Devices (The “Things” in IoT) 1

IoT “things” are capable of: §  Analog to digital conversion

§  Generating data

§  Being queried / controlled over-the-net

Sensors, Devices, Machines, Intelligent Edge Nodes of all types

Edge

Manufacturing Plants

Cisco’s IoT Solution Areas

Oil & Gas Electric / Water Utilities

Vehicle Fleet Field Crews w/ Private Radios Warehouses or Yards

Retail or Hospitals Mining Heavy Machinery

Where we play…Industry Mapping and Use Cases

23 23

What are some IoT Applications?

Source: Beecham Research, Pike Research, iSupply Telematics report, US DoT

• Smart Meters • Distribution Automation • Field Area Network • Premise • EV Charging Mgt • Renewable / Distributed Energy

500M – 1B devices

Energy

• Navigation, • Tolls, Traffic Management • Safety, Collision Avoidance • Video • Emergency Assistance • In-vehicle diagnostics • Intelligent Signage

500M+ devices

Automotive

• Intelligent Transport • Smart Buildings • Smart Government • Healthcare • Structural Management • Smart Water Management • Smart Parks

1B+ devices

Smart Cities

• Equipment Tracking • Implants • Remote Monitoring • Telemedicine • Mobile Labs • Diagnostics

100M+ devices

Virtual Healthcare Industrial Security/Public

Safety

• Intelligent asset utilization • Smart Maintenance • Intelligent Pumps, Valves • Smart Pipelines • Intelligent Material Handling • Location Aware Safety • Smart Tags

1B+ devices

• Surveillance, Tracking • Remote Weapons Systems • Emergency Services • Water Treatment • Environmental Monitoring • Emergency Services

100M+ devices

• Fuel Stations • Gaming, Social Events • Vending Machines • Supermarkets • ATM Machines • POS Terminals • Customer Interaction

200M+ devices

Retail/Financial

Building an IoT Ecosystem

Ruggedized Wireless AP

Industrial Routers & Switches

Industrial Security

Ruggedized

Products

Connected Plant

Connected Rig

Smart Solution

Pervasive Cyber

Security Scalable Routing Big Data

Management

IoT Enablers

Time Sync

Verticals

Industry Partners Advanced

Services

Hardened

Mobile M2M Gateway

Deterministic Ethernet

Guaranteed Delivery

IP Cameras

Video Surveillance

SP services

M2M

Mobile SPs

Defense Utilities Manufacturing Smart Cities Transportation

Healthcare Retail Finance

Connected Rail

Connected Machine

Connected Vehicle

Connected Grid

Cisco’s Approach to IoT

“Customer-In” Approach •  Understanding of key business

care about and pain points •  Relevance to LOB leaders / CXOs

Products/Technologies •  Best-in-class ruggedized products •  Smart solutions for verticals •  IoT architectures

Strategic Partnerships •  Industry partners •  Vertical software / service partners •  Service providers

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25

101 IoT Use Cases

Cisco Confidential 26 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential C97-718397-00 © 2013 Cisco and/or its affiliates. All rights reserved. 26

Rapid growth puts pressure on city infrastructure, making it harder to maintain citizen quality of life

Greater need to manage carbon footprint and improve sustainability

Boosting livability index is more crucial than ever to retain and attract trade, commerce, and talent

City Challenges Implication

Rapid urbanization §  50% of world population lives in cities §  6.3 billion will live in cities in 2050, up 70%

from 3.6 billion in 2010

Environmental pressure §  Cities responsible for between 60-80% of world’s

energy and greenhouse emissions §  Cities consume 60% of all water and lose as

much as 20% in leakage

Economic pressure §  Large section of developed world will only grow

between 0-2% in 2013 §  Recent economic recovery has not resulted in

proportional job growth

City Issues: Rapid Urbanization, Economic Constraints, and Environmental Sustainability

The ability to improve city infrastructure management is increasingly defining social, environmental, and economic success

Every city department makes investments independently resulting in: •  No sharing of infrastructure costs and IT resources

•  No sharing of intelligence/information, e.g., video feeds, data from sensors, etc.

•  Waste and duplication of investment and effort

•  Difficulty in scaling infrastructure management

Waste management

Pollution/ environment

City lighting

Public safety

Parking optimisation

Traffic management

This fragmented approach is inefficient, has limited effectiveness, and is not economical

Cities Have Traditionally Addressed Issues in Silos

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EDCS-962044 (7/11)

Individual Trenching

Surveillance Camera

Traffic Analytics

Parking System

Networks and Antennas

Incremental Decision Making Leads to Duplicate Investment in Infrastructure, Labor, Network

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Transportation

Safety and Security

Utilities

Environment

Convergence

Cities need a CONVERGED approach that breaks these silos that lowers TCO and unlocks new use cases

City Infrastructure Management over a Common Network

Smart+Connected Parking

Give citizens live parking availability information to reduce circling and hence congestion

Smart+Connected Traffic

Monitor and manage traffic incidents to reduce congestion.

Smart+Connected Lighting

Manage street lighting to reduce energy and maintenance costs

Smart+Connected Location Services

Provide real time view of people, sensors and flow data to aid planning, commerce, tourism for contextual content & advertising

Smart+Connected Safety and Security

Automatically detect security incidents, shorten response time, and analyze data to reduce crime

CIM City Data Layer – Application enablement layer

City Network - Infrastructure Layer

Smart Street Lighting: Benefits

§  Energy savings from: §  Lighting levels adjusted to traffic density §  Dimming and extending life of luminaires

§  Central monitoring and reporting for individual street lights, enabling more effective maintenance

§  Every light can be tagged and tracked, improving accuracy and simplification of asset management

§  Reduction in carbon emissions plus energy saving of up to 50%, rising to 80% with the introduction of Smart Control

§  Improved emergency services: Emergency operators can flash nearby lights to speed first responders arriving at the scene

Cisco Confidential 32 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

The NetSense platform turns LED light fixtures into sensor-equipped, smart devices capable of capturing and transmitting data near real-time, enabling new applications and services (lighting, parking management, safety and security, location-based etc.)

City Lighting Network with Multi-Sensing Nodes

PARKING TRAFFIC LIGHTING ENVIRONMENT

LIGHTING

CCTV

PARKING

Before

PARKING TRAFFIC LIGHTING ENVIRONMENT

LIGHTING

CCTV

PARKING

After

Cisco Confidential 33 © 2013-2014 Cisco and/or its affiliates. All rights reserved.

Smart+Connected City Parking: How It Works

Street

City Foundational

Network

POWER

Sensor Gateway on Cisco CGR STREET

CABINET

Ruggedized Switch

Parking Sensor

Parking Sensor

Parking Sensor No Parking Zone

Solution Components 1  Sensors on parking spots 2  New generation of parking meters 3  Video camera with analytics

Data Flow 1  Sensors detect parking events 2  Correlation of sensor and meter

events to generate meter violations 3  Cameras detect no-parking and

loading zone violation events Video Camera

3750

172.130.32.1 (120.130.32.1)

Zone Switch 1

Cell Switch 1

Cell 1 PLC

172.130.0.0 (120.130.0.0)

172.130.32.0 (120.130.32.0)

NMS

172.130.0.1 (120.130.0.1)

192.168.1.2 (172.2.32.2)

192.168.1.3 (172.2.32.3)

192.168.1.4 (172.2.32.4)

NAT Table

192.168.1.* <-> 172.2.32.*

120.17.0.5

A-B HMI

Siemen’s RFID

192.168.1.7 (172.2.32.7)

192.168.1.6 (172.2.32.6)

NAT Table

172.128.0.0 <-> 120.128.0.0 /23

Armor I/O

172.130.64.1 (120.130.64.1)

Cell Switch 2

Cell 2 PLC

NAT Table

192.168.1.* <-> 172.2.64.*

A-B HMI

Siemen’s RFID

Armor I/O

172.130.64.0 (120.130.64.0)

192.168.1.6 (172.2.64.6)

192.168.1.2 (172.2.64.2)

192.168.1.3 (172.2.64.3)

192.168.1.4 (172.2.64.4)

192.168.1.7 (172.2.64.7)

IoT in Manufacturing Ethernet I/O

•  Preventative Maintenance & Analytics •  Integrated Machines and Robotics •  Agile Manufacturing & Advanced Automation •  Plant-wide Access to Machine

Connected Factory Benefits

Harley-Davidson Accelerates Product Cycles

IoE Solution Manufacturing flexibility

across supply chain

York, PA

Business Outcomes •  Product Cycles Sped 10–20%

•  NPI Now 1.5 Weeks (Was 1 Year)

•  Less Downtime/Scrap Saves $200 M

Manufacturers like Harley are using IoT and IP networks to connect everything within a plant and share information across multiple locations and business networks. Once machinery and systems are connected within the plant, manufacturers are using this information to automate workflows to maintain and optimize production systems without human intervention. “What used to take hours or days to triage and troubleshoot problems now takes minutes,” said David Gutshall, infrastructure design manager at Harley-Davidson Motor Company.

Wireless in the Plant & Factory Wireless Tooling

•  Optimized Plant Floor Layouts •  Flexible & Rapid Re-tooling •  Ergonomics & workforce Productivity

Advantages of a wireless network include: •  Lower installation costs due to

cabling and hardware reduction •  Lower operational costs by

eliminating cable failures •  Ability to connect hard-to-reach,

restricted and remote areas •  Gains in productivity and efficiency

due to equipment mobility •  Higher productivity and less

downtime due to personnel mobility

Data Acquisition in process oriented industries

Cisco Wireless Mesh Architectures Wireless Technologies: Enabling Advanced Process Control •  HONEYWELL ISA 100 •  EMERSON W-HART •  Field Area Networks (900

Mhz) •  Wifi 802.11a/b/g/n

§  Wellhead monitoring to 15,000+ wells

§  More information from the wells drives higher production and lower operating costs (energy, etc.)

§  Preemptive maintenance based on better data

Oil & Gas

Cisco IR 509 router

Cisco CGR 1240 router

Worker Safety

Worker Safety

Challenge

§  Maximize production efficiency by tracking all mining operations

§  Keep employees safe with remote operation and monitoring of hazardous work areas

§  Control production costs through better asset and site management

Solution

§  Real-time visibility, monitoring, and ventilation control provides support for ventilation on demand system

§  Single multiservice IP network provides wireless connectivity in demanding environments

§  Partner RFID solution enables live tracking of all people and assets anywhere in the mine

Mining – Safety, Efficiency Results •  Ventilation on demand reduces

energy costs between $1.5 and $2.5 million per year

•  Improved tracking enables the mine to locate employees instantly in the event of an emergency 45 to 50 minutes faster than before

•  Enhanced asset tracking provides near real-time insight into the status and location of equipment for safer and more efficient operations

§  Smart Grid for Distribution & Transmission

§  Multi-service Field Network for metering and grid automation.

§  Secure operation WAN for substations to meet NERC CIP regulations.

§  Pass audits and prepare grid for two-way power flows.

Utility

Cisco IR 529 router

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Connected Ports & Shipping •  Fully-automated port terminal •  Drastically lower operating costs/labor •  Autonomous cranes to load/unload containers •  Autonomous vehicles to transport containers •  GPS tracking and management of cargo •  Better asset protection of expensive freight •  Communicate with other vehicles in supply

chain (i.e. trucks, freight rail cars, etc) •  Live video surveillance of port/docks •  Enable mobile apps for port workers to boost

productivity and improve operations •  Meet strict regulations of shipping industry

Cisco 819H router

Connected Port Case Study

Case Study – The Connected Schoolbus

•  HISD%provides%transporta1on%services%to%the%largest%single%geographic%area%in%the%state%of%Texas%covering%625%square%miles.%%

•  HISD%is%unique%in%that%they%provide%a%single%hub%where%students%are%bused%to,%and%then%transfer%to%another%bus%to%reach%their%final%des1na1on.%

•  With%100%buses%and%50%“white%fleet”%vehicles%requiring%technology,%a%one%size%fits%all%or%COTS%approach%will%not%benefit%HISD’s%mid%to%long%term%strategic%goals.%

RuBAN Vehicle Tracking

Network Vendors

RuBAN Driver Management (V2I)

Network Vendors

RuBAN Vehicle to Vehicle (V2V)

Network Vendors

RuBAN Vehicle Telematics

Network Vendors

RuBAN Physical Security

Network Vendors

RuBAN Automated NMS

Network Vendors

Connected Healthcare….. Virtual Patient Observation

§  Improved patient satisfaction & HCAHPS scores

§  Increased revenue and CMS reimbursement

§  Improved operational efficiency through use of video collaboration

§  Improved care outcomes and fewer repeat visits

§  Enhanced IT efficiency & manageability

Business Outcomes

Live monitoring, Faster Response time to patients – eliminate “walking the long halls” and missing calls

IP and Facility Networks are Converging

53

Building Services and Technologies

Non-IP IT Services and Technologies

IP Based

High-speed Internet Lighting

Wireless Elevators

Continual monitoring

IP telephony HVAC sensors

Audio and video conferencing

Visitor management

Video surveillance

Interactive media

Access

Digital signage

Energy

VPN

PoE slashes cabling cost for new construction

AC conduit Structured cabling

•  Electrician wage rates •  Bending conduit •  Electrical code

•  Structured cabling cost structure •  Pull bundles •  Low-voltage

The Transition to Connected Lighting

Traditional Lighting Infrastructure Connected Ceiling Infrastructure

•  High voltage cabling for lighting (110V or 277V Power)

•  Legacy RS-485 protocol for control

A/C Power

Lighting Control Module

Control Network (DMX, DALI, LonWorks, BACnet, KNX, RS-485)

Digital Lighting Control Driver Modules Sensors

(Light, Motion, CO2/CO, etc.) WiFi

Access Point

IP Video Surveillance

Camera

Wall Switches

HVAC Variable Air Valves

Connected Ceiling Applications …

Wiring Closet

Energy Mgmt

Bldg Mgmt

Lighting Control

Cisco/Partner Cloud Services

Commercial LED PoE Fixtures

•  Switch PoE power LED light and other edge devices

•  Both power and control through RJ-45 Ethernet cable

Digital Ceiling Unlocks the Power of IoT

•  Light •  Occupancy /

motion

•  WiFi •  LiFi •  BTLE

Integrated Sensors Integrated radios

Met

erin

g

Ana

lytic

s

•  Energy •  Space /

occupancy •  Resources •  Grouping /

interactions

Cisco Canada – Toronto HQ Smart Lighting

RBC Waterpark Place

Most Connected building in Americas

1 million SF of commercial office (100k SF for Cisco HQ)

One Network for IP lighting, IP HVAC, metering, security, blinds

Developer: Oxford Properties, Building/integrators: EllisDon

Central management through Cisco Integration Platform (CIP)

Solution

First Philips-Cisco solution in Americas

1440 IP POE LED fixtures

Occupancy, Control, Energy Savings

incremental Cisco network ~ $380k

…also, first Delta Controls IP POE

HVAC controllers in the world

•  IT World Canada

•  February 17th, 2015

•  http://www.itworldcanada.com/article/light-fixtures-will-have-ip-addresses-in-new-cisco-canada-hq/102055

The World Generates More Than 2 Exabytes of Data Every Day

Connected Objects Generate Big Data

46 million in the US alone 1.1 billion data points (.5TB) per day

A large offshore field produces 0.75TB of data weekly A large refinery generates 1TB of raw data per day

10TB of data for every 30 minutes of flight With >25,000 flights per day, petabytes daily

A single consumer packaged good manufacturing machine generates 13B data samples per day

Cloud

Cloud

Fog

Fog Puts Intelligence Closer to the Data Source

Cloud

IOx

IOx

IOx

IOx

IOx

IOx IOx

IOx IOx IOx

IOx

IOx IOx

IOx

IOx IOx

IOx

IOx

IOx

IOx

IOx IOx

IOx

IOx

Fog… Distributed Computing

•  Fog Computing, developed by Cisco, is a paradigm that extends Cloud computing and services to the edge of the network. Similar to Cloud, Fog provides data, compute, storage, and application services to end-users.

•  The distinguishing Fog characteristics are its proximity to end-users and devices, its dense geographical distribution, and its support for mobility. Services are hosted at the network edge. By doing so, Fog reduces service latency, and improves QoS, resulting in superior user-experience.

•  Fog Computing supports emerging Internet of Things (IoT) applications that demand real-time/predictable latency (industrial automation, transportation, networks of sensors and actuators).

•  Thanks to its wide geographical distribution the Fog paradigm is well positioned for real time big data and real time analytics. Fog supports densely distributed data collection points, hence adding a fourth axis to the often mentioned Big Data dimensions (volume, variety, and velocity).

http://newsroom.cisco.com/video-content?articleId=1208283 http://conferences.sigcomm.org/sigcomm/2012/paper/mcc/p13.pdf

Oil Rig Corporate Office, Houston, Texas

Fog Cloud

Employee Devices

Machine Sensors

Machine Sensors

Machine Sensors

Historical Data

Warehouse

Integrated Video

Surveillance

Geologist Data Analyst

Thank You! Questions?