140908 - detailing guideline npd.pdf

6
Detailing Guidelines Aloederm 150 Launch LBL Front Page: Dr., Here’s a reason for the skin to keep smiling Front Inner: Dr., Now Introducing a 3 times bigger pack of aloederm skin cream. Aloederm skin cream is available in 150g at just Rs.195 Dr., Aloederm 150g offers an economical option for skin moisturisation Aloederm 150g contains cold processed aloe vera, niacinamide, vitamin E and sesame oil. Dr., Cold processed aloe vera in Aloederm 150g keeps actives like amino acids,glycosides,enzymes,muccopolysaccharides,minerals etc..In its innate potent state. Aloederm 150 is recommended in: Grade 1 Atopic Eczema Ichthyosis and Xerosis As co-therapy in psoriasis to reduce the use of topical corticosteroids Back Page: Dr., Aloederm now offers a complete range for all skin types. Aloederm is available in cream and gel formulation. Soon, we shall be launching Aloederm moisturizing lotion also. Hence, Dr., We look forward for prescription support for Aloederm 150g cream that offers an economical option for skin moisturisation. ****** Aloederm Complete Range Retail Sticker: Aloederm now offers a complete range of moisturizer for all skin types. Aloederm is available in following sku’s: Aloederm skin cream 50g and 150 gm Aloederm hydro gel 50g Coming soon Aloederm moisturizing lotion 200ml

Upload: sumit-kumar-gupta

Post on 02-Oct-2015

6 views

Category:

Documents


0 download

TRANSCRIPT

  • Detailing Guidelines

    Aloederm 150 Launch LBL

    Front Pa ge: Dr., Heres a reason for the skin to keep smiling

    Front Inner:

    Dr., Now Introducing a 3 times bigger pa ck of aloederm s kin cream.

    Aloederm skin cream is a vailable in 150g a t jus t Rs .195

    Dr., Aloederm 150g offers an economi cal option for skin moisturisation

    Aloederm 150g contains cold processed aloe vera , niacina mide, vi ta min E and sesame oil.

    Dr., Cold processed aloe vera in Aloederm 150g keeps acti ves like amino

    a cids ,gl ycosides,enzymes ,muccopol ysa ccha rides,minerals etc..In its inna te potent s tate.

    Aloederm 150 is recommended in:

    Grade 1 Atopi c Eczema

    Ichthyosis and Xerosis

    As co-therapy in psoriasis to reduce the use of topi cal corti cos teroids

    Ba ck Page:

    Dr., Aloederm now offers a complete ra nge for all skin types . Aloederm is a vailable in cream

    and gel formula tion. Soon, we shall be launching Aloederm moisturizing lotion also.

    Hence, Dr., We look forward for pres cription support for Aloederm 150g crea m that offers an

    economical option for skin mois turisation.

    ******

    Aloederm Complete Range Retail Sticker:

    Aloederm now offers a complete range of mois turi zer for all s kin types.

    Aloederm is a vailable in following s kus : Al oederm skin crea m 50g and 150 gm

    Aloederm hydro gel 50g

    Coming soon Aloederm mois turizi ng lotion 200ml

  • *****

    Aloederm Hydro Gel DA page:

    Dr., pres cribe Aloederm hydro gel

    Aloederm hydro gel provides nourishment for oily skin with goodness of Aloevera

    Dr, Aloederm hydro gel contains cold processed aloe juice and na tural chlorophyll

    Aloederm hydro gel :

    Minimizes fa cial oiliness especially over T-zone

    Provide na tural hydra tion to skin by reducing TEWL

    Rejuvena tes the skin and maintain s kin integri ty

    Dr., Aloederm hydro gel is recommended in:

    Pruri tic eruptions

    Pos t photo therapy

    Fa cial dryness

    Daily skin care and hygiene

    Hence, Dr.I look forwa rd for your pres cripti on support for aloederm hydro gel in your pa tients

    wi th oil y skin.

    *****

    Aloederm Hydrogel Retail Sticker:

    Most trusted and time tested Jula hydo gel is now Aloederm Aloe hydro gel .

    Kindl y make the a vailability of aloe hydro gel .

    *****

  • Botanica Airless Pump Launch LBL

    Cover Page:

    Dr., A crea m that fights the old look now comes in a new look

    Page 2&3:

    Dr., Introducing the Ai rless Pump of Botani ca.It is a vailable in 50g.

    Botani ca offers younger looking skin na turall y

    Page 4:

    Dr, I would hi ghlight the benefi ts of ai rless pump.

    1. The ai rless pump in Botanica protects the formulati on as the dosing chamber is closed

    a t 3 points wi th no metal or gasket inside or outside the chamber.

    2. The ai rless pump is leak proof as the intermedia te seal ai rlocks the dosing chamber after

    every use

    3. Ai rless pump ensures no bad dispensing .The ai rless filling of formula tion a voids the risk

    of air bubbles being trapped in the bottle and bulk drug.

    Page 5:

    The ai rless pump in Botanica offers benefi ts for pa tients. The airless pump ensures:

    1. No was tage of drug

    2. Better patient compliance wi th ultra soft a ctuation

    3. Hi gh precision progressive dosa ge from 0 to 1 cc

    Page 6:

    Dr., Botani ca is the fi rs t anti-a geing crea m clini call y tes ted on Indian subjects .

  • Dr, Benefi cial Ingredients in Botani ca a re the fagus s yl vati ca extra ct, Niacina mide, Jojoba oil and

    Lecithin.

    Botani ca is recommended as: Anti-ageing, skin-fi rming and re juvena ting, anti-wrinle , anti-

    freckles a nd under eye bag cream.

    Hence, Dr. I look forwa rd for prescription support of Botani ca ai rless pump that offers younger

    looking skin naturally.

    *****

    Botanica Retail Sticker

    The cream tha t fights the old look now comes in a new look.

    Introduci ng the ai rless pump of Botani ca .It is a vailable as 50g pack.

    Also a vailable ,Botanica in 60g tub pa ck.

    *****

    Femcinol-OS & Femcinol-X Face wash

    Front page:

    Dr., you will be agree wi th me that Different skin types have different needs

    2nd

    fold:

    Dr., Oily skin needs di rt & excess oil cleansers along wi th Anti-mi crobial & soothing a gents

    3rd fold:

    Dr., Normal to dry skin needs di rt cleansers , Kera tol yti cs along wi th humectant & moisturisers

    4th

    fold:

    Dr., Gi ve your pa tients exactl y wha t thei r s kin needs Introducing Femcinol -OS face wash for

    oil y skin & Femcinol -X fa ce wash for normal to dry skin. Indias 1st fa ce wash brands wi th foam

    dispenser

  • 5th

    Fold:

    Dr., presenting you Femcinol-OS face wash, oil cleansing foam wash for acne control

    Dr., Chlorhexidine gluconate i n Femcinol-OS face wash is a well known antisepti c & Anti-

    mi crobial a gent remains present on uncovered skin for 5 hours & reduce the risk of cross

    infection.

    Dr., Tea Tree oil in Femcinol -OS face wash ha vi ng cleansing, astri ngent, antisepti c & freshness

    s timula ting property.

    Dr. Fennel Hops-Cammomile-Yarrow extract (Sida Plant Extract) cures external wound &

    imperfecti ons of the skin.

    Dr., Cocamidopropyl betaine in Femcinol-Os f a ce wash is a well known surfa ctant deri ved from

    coconut oil removes excess oil from skin surfaces.

    Dr., Femcinol-OS face wash is recommended in Acne prone oil y skin & As a Co-Rx wi th Ant a cne

    medi cati ons

    6th

    Fold:

    Dr., also presenting you Femcinol-X fa ce wash, The dail y moisturising foam wash

    Dr., Tea Tree oil in Femcinol -OS face wash ha vi ng cleansing, astri ngent, antisepti c & freshness

    s timula ting property.

    Dr., Salicyclic Acid i n Femci nol-X fa ce wash is a well known Keratol yti c agent clea rs & prevents

    pi mples & skin blemishes.

    Dr., Sodium PCA i n Femcinol-X fa ce wash s tabilizes & maintains body acid mantle & having

    good anti -inflammatory properties.

    Dr., D-Panthenol i n Femcinol-X face wash is na tural humecta nt, Emollient & good moisturi zer.

    Dr., Femcinol-X face wash is recommended in Sensiti ve skin ca re, Acne prone s kin & as a daily

    fa ce cleanser.

    Moreover Dr. Femcinol -OS & Femcinol -X fa ce wash ha ving several USP such as:

    Indias 1st face wash brand wi th foa m dispenser that converts liquid di rectl y into foam

    Rus t free pump keeps ingredient inta ct Sa ves quanti ty & time

  • Ha ndy & eas y to use

    So Dr. requesting you to pres cribe Femcinol -OS & Femcinol -X face wash , By looking on to the

    bra nd benefi ts, May I look forwa rd for 3-4 Rx/day.

    *****