16 powerful tips to boost your online and offline fundraising efforts

16 Powerful Tips to Boost your Online and Offline Fundraising Efforts

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https://www.fundsforngos.org/featured-articles/16-powerful-tips-to-boost-your-online-and-offline-fundraising-efforts/

Introduction

This video provides you some tips that have worked for some organizations



Sections

Section1:

Tips for enhancing conventional methods of fundraising

Section2:

Tips for enhancing conventional methods of fundraising



Section 1: Tips for enhancing conventional methods of fundraising

Plan well in advance

Diversify your donors

Share your success and impact stories with donors

Pay special attention while writing your proposal

Face to face meetings always result in better results

Keep your financial statements and audit reports handy and available

Maintain a congenial relation with your existing donors



Plan well in advance

Start planning at least a year in advance



Diversify your donors



Share your success and impact stories with donors

Sharing information motivates them to support your cause in the long run.



Pay special attention while writing your proposal

• Use simple and effective language to explain your proposal.

• Do not make the proposal too academic by using too much facts and figures.

• Follow the guidelines, format and instructions properly

• Make a detailed budget reflecting how you will be utilizing the funds

• Avoid making spelling and grammatical mistakes



Face to face meetings always result in better results

Some of the points to remember when meeting donors are:

•Ensure that communication is done by a person who knows about the donor agency and has good communication skills.

•Introduce your organization and the work you have done in the past.

•Avoid asking questions for which answers are available on their webpage and guidelines.

•Listen to them patiently as suggestions by them can help you in improving your proposal.

•Once the call/meeting comes to an end thank them for giving time, this can be done by sending them an email, immediately after your meeting or call.



Keep your financial statements and audit reports handy and available

This may enhance your credibility in front of the donor and will make you look more professional and credible to the donor thereby increasing your chances of getting funded.



Maintain a congenial relation with your existing donors

You need to maintain a good rapport with your existing donors as well.

Submit all the reports, financial documents and updates with them in a timely manner.



Section 2: Tips for enhancing online fundraising efforts

Go mobile

Make sure to have a donate button visible all across the website

Share your impact stories on your webpage and monthly newsletter

Provide donors options

Use compelling imagery

Use statistics to show results

Make sure to secure online transactions

Make the process of payment easyhttps://fundsforngos.org


Go MobileThis way you can reach that group of donors who are active on their mobile phones all day long.



Make sure to have a donate button visible all across the website

Add a donate button and place it appropriately on the page.

Make it visible to the people who visit your webpage

Make sure that button stands out



Share your impact stories on your webpage and monthly newsletter

Attract more donors by regularly updating your website

Send monthly updates to all their donors stating the new events and activities undertaken for a particular cause



Provide Donors Options

Provide donors with multiple options to support your cause.

These options can be in the form of ways to support your cause like: in kind donation, volunteer support etc.



Use Compelling Imagery

Use images that compel the donors to support your cause.

Use relevant imagery that clearly indicates to the donors what you are raising funds for.



Use statistics to show results

Use charts, graphs and figures on your donation page to represent important information for donors.



Make sure to secure online transactions

Ensure that the payment gateway used is authentic and has additional security protocols



Make the process of payment easy

• Do not complicate the process of donation.

• Make the forms easy to understand and ask for information that is relevant.

• Try to make payment process simple



Acknowledge your Donors

Another great tip for both conventional and online fund raising is acknowledging your donors.

•Send thank you messages•share the names of your supporters in blogs, web pages and newsletters, this motivates donors to continue their support.



16 powerful tips to boost your online and offline fundraising efforts

Government & Nonprofit