19.1 cloud reviews bi-weekly presentation (7-09-2013)

64
BI-WEEKLY ANALYSIS MEET-UP 27th July, 2013 Team Members Cloudreviews Team Sabih Ahmed Ammar Naeem Muhammad Adnan Fahad Ahmed Fahad Rafiq Haris Mumtaz

Upload: mammarnaeem

Post on 26-Jan-2015

104 views

Category:

Technology


2 download

DESCRIPTION

 

TRANSCRIPT

  • 1. BI-WEEKLY ANALYSIS MEET-UP Cloudreviews Team Team Members Sabih AhmedAmmar NaeemMuhammad AdnanFahad AhmedFahad RafiqHaris Mumtaz27th July,2013

2. TEAM ACTIVITYHow we have WORKED? 3. Activity by Fahad Ahmed ClassifiedsDirectory Submissions100 50 0100 50 Meetup 1Meetup 2Meetup 3Meetup 4Meetup 50 Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 5Total Classifieds Posted ApprovedDirectories PostedDirectories ApprovedDeclinedDirectories PendingDirectories DeclinedLinkbuilding Activity 600 500 400 300 200 100 0Total Social BookmarksMeetu Meetu Meetu Meetu Meetu p1 p2 p3 p4 p5Total Links132135190208557Do Follow Links51618099328No Follow Links8174110109229250 200 150 100 50 0Total Social BookmarksMeet Meet Meet Meet Meet up 1 up 2 up 3 up 4 up 5 85325185211 4. Activity by Fahad Ahmed Total Links BuildArticle600 500 400 300 200 100 012 10 8 6 4 2 0 Meetup 2Meetup 3 4Meetup 4 0Meetup 50Meet up 1Meet up 2Meet up 3Meet up 4Meet up 5247132135557Total Links Build 426Anchor Text : Links 600 400 200 0Meetup 1Meetup 2Meetup 3Meetup 4Meetup 5Total Anchor Text Used6552120120450Total Links Build13213519021055702.591.501.2Avg Frequency 5. Activity by Fahad Ahmed Ranked KeywordsRanked vs. N.Ranked 60 40 20 0Meetu Meetu Meetu Meetu Meetu p1 p2 p3 p4 p5N.R.36620Ranked474444485035 30 25 20 15 10 5 0Page 1 - GA 4 2 0 Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 512-34 - 101 2-3 4 - 10 11 - 50 50+Meet Meet Meet Meet Meet up 1 up 2 up 3 up 4 up 5 0 0 3 20 200 1 1 23 190 2 3 20 190 0 2 18 290 0 2 15 23 6. Activity by Fahad Ahmed SERP (GA) 7. Activity by Fahad Ahmed SERP (GA) 8. Activity by Fahad Ahmed Manual 9. Activity by Fahad Ahmed Manual 10. Activity by Fahad Rafiq ClassifiedsDirectory Submissions20 050 0 Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 5Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 5Total Classifieds PostedDirectories PostedDirectories ApprovedApprovedDirectories PendingDirectories DeclinedDeclinedDirectories ExpiredTotal Social BookmarksLinkbuilding Activity 350 300 250 200 150 100 50 0Meetu Meetu Meetu Meetu Meetu p1 p2 p3 p4 p5Total Links140173145176328Do Follow Links106134114135243No Follow Links3439314184120 100 80 60 40 20 0Meet Meet Meet Meet Meet up 1 up 2 up 3 up 4 up 5Total Social Bookmarks30343464104 11. Activity by Fahad Rafiq Article SubmissionTotal Links Build2 1 0400 300 200 100 0Meetup Meetup Meetup Meetup Meetup 1 2 3 4 5 Total Articles Avg. SubmissionsTotal Links BuildAvg. Approved SubmissionsMeet up 1Meet up 2Meet up 3Meet up 4Meet up 5140173145176328Anchor Text : Links 200 150 100 50 0Meetup 1Meetup 2Meetup 3Meetup 4Meetup 5Total Anchor Text Used35443854123Total Links Build3556466815911.271.211.251.29Avg Frequency 12. Activity by Fahad Rafiq Page 1 - GA 45 40 35 30 25 20 15 10 5 0Ranked Keywords 45 40 35 30 25 20 15 10 5 012-341011 Ran 50+ N.R. 50 kedMeetup 110319171040Meetup 202212122228Meetup 302213102426Meetup 412615161238Meetup 512119171040Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 5Ra 4 - 11 - 50 N. 1 2-3 nk 10 50 + R. ed1 0 0 1 10 2 2 2 23 2 2 6 119 12 13 15 1917 12 10 16 1710 22 24 12 1040 28 26 38 40 13. Activity by Fahad Muhammad Rafiq SERP (GA) 14. Activity by Fahad Muhammad Rafiq SERP (GA) 15. Activity by Fahad Rafiq Manual 16. Activity by Fahad Rafiq Manual 17. CURRENT STORY Marketing Channels Organic MarketingContent MarketingReferral MarketingSocial Media Marketing 18. Marketing Channel: Organic MarketingWhat we have GOT? 19. Marketing Channel: Organic Marketing Visits 20000 10000 0 VisitsMeetup 1Meetup 2Meetup 3Meetup 4Meetup 522782385226327139887Unique Visits 10,000.00 5,000.00 -Series1Meetup 1Meetup 2Meetup 3Meetup 4Meetup 51,921.002,020.001,944.002,350.008,558.00 20. Marketing Channel: Organic Marketing CTR 4.00% 3.00% 2.00% 1.00% 0.00%Bounce Rate 64.00% 62.00% 60.00% 58.00% 56.00%Meet Meet Meet Meet Meet up 1 up 2 up 3 up 4 up 5Series1 2.60% 3.24% 3.31% 3.00% 2.80%Meet up 1Meet up 2Meet up 3Meet up 4Meet up 5Series1 59.00% 61.00% 62.00% 63.00% 63.00%Conversion Rate 16.00% 15.00% 14.00% 13.00% 12.00% Series1Meetup 1Meetup 2Meetup 3Meetup 4Meetup 515.19%14.93%14.10%14.00%13.31% 21. Organic Marketing SERP Summary Ranked vs. N.Ranked - Google AnalyticsRanked Keywords - Google Analytics 50 45 40 35 30 25 20 15 10 5 0100 80 60 40 20 0Meetu Meetu Meetu Meetu Meetu p1 p2 p3 p4 p5 N.R.3231271420Ranked6869738680Page 1 - Google Analytics 10Meetu Meetu Meetu Meetu Meetu p1 p2 p3 p4 p51000152-3224204 - 103358311 - 50233031333450+2035344540Meetup 1 Meetup 2 Meetup 3 Meetup 4 Meetup 5 12-34 - 101 22. Marketing Channel: Content MarketingWhats happening on the BLOG? 23. Content Marketing Publication & Activation Content w.r.t Categories 10.00 Meetup 1 ComputingMeetup 2 HostingStorageMeetup 3 BackupManagedContent Publication 25.0015.00 10.00 5.00 -Meetup Meetup Meetup Meetup Meetup 1 2 4 5 Topics Submitted 3 PublicationsMeetup 5NewsInfographicsContent Activation 210.00 200.00 190.00 180.00 170.00 160.00 150.0020.00Meetup 4Per Post Activation (Avg.)Meet up 1Meet up 2Meet up 3Meet up 4Meet up 5171.0190.0201.0186.0180.0 24. Content Marketing More Sights Exact S Volume 8,000.00 6,000.00 4,000.00 2,000.00 Series1Meetup 1Meetup 2Meetup 3Meetup 4Meetup 52,580.271,890.41179.327,136.731,437.33Bounce Rate 80% 60% 40% 20% 0% Series1Meetup 1Meetup 2Meetup 3Meetup 4Meetup 548%60%63%64%58% 25. Marketing Channel: Social MediaWhats running there? 26. Social Media Audience Facebook Fans 750.00 700.00 650.00 600.00 Facebook FansMeetup 1Meetup 2Meetup 3Meetup 4Meetup 5671.00681.00702.00720.00735.00Twitter Followers 750.00 700.00 650.00 600.00 550.00 Twitter FollowersMeetup 1Meetup 2Meetup 3Meetup 4Meetup 5622.00646.00680.00695.00705.00 27. Social Audience Performance FB Performance 60.00 40.00 20.00 -Meetup 1Meetup 2Meetup 3Meetup 4Meetup 5FB Posts12.008.007.007.0020.00FB - Applause (Avg.)43.0042.0032.0029.0025.00FB - Amplification (Avg.)19.0023.0023.0021.0021.00Twitter Performance 30.00 20.00 10.00 -Meetup 1Meetup 2Meetup 3Meetup 4Meetup 5Tweets12.008.007.007.0020.00Tw - Applause (Avg.)12.0015.0018.0018.0019.00Tw - Amplification (Avg.)26.0025.5027.0025.0026.00 28. Rackspace itself Pitched Cloudreviews appreciating the CR Blog featuring Rackspace. 29. Cloudreviews is Now Partners With DropBox