2004 - jaworki & mancinni & kohli - generating competitive intelligence in organizations

Upload: rui-fernando-correia-ferreira

Post on 07-Apr-2018

216 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    1/29

    Generating Competitive Intelligence in OrganizationsBernard J. Jaworski; Deborah J. Macinnis; Ajay K. KohliJournal of Market - Focused Management; Dec 2002; 5, 4; ABI/INFORM Globalpg. 279

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    2/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    3/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    4/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    5/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    6/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    7/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    8/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    9/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    10/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    11/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    12/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    13/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    14/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    15/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    16/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    17/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    18/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    19/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    20/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    21/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    22/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    23/29

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    24/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    25/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    26/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    27/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    28/29Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • 8/4/2019 2004 - Jaworki & Mancinni & Kohli - Generating Competitive Intelligence in Organizations

    29/29