©2005 information superbrand, inc. all rights reserved. the only way to increase traffic, sales,...

©2005 Information Superbrand, Inc. All rights reserved.

THE THE ONLYONLYWAY TO INCREASEWAY TO INCREASETRAFFIC, SALES, TRAFFIC, SALES,

MARGINS AND CSI?MARGINS AND CSI?

http://www.superbrand.net/intro.html


Increase CONSUMER Increase CONSUMER TRUST in your dealership.TRUST in your dealership.

ANSWERANSWER



Increase CONSUMER Increase CONSUMER TRUST in your dealership.TRUST in your dealership.A single point increase in A single point increase in

CONSUMER TRUST can CONSUMER TRUST can mean millions in sales, mean millions in sales,

revenue, and bottom line revenue, and bottom line PROFIT.PROFIT.

ANSWERANSWER



CONSUMER TRUST has CONSUMER TRUST has more impact on your more impact on your

dealership than anything dealership than anything else you do including else you do including

advertising, price, advertising, price, selection, or location!selection, or location!

ANSWERANSWER



CONSUMER TRUST has CONSUMER TRUST has more impact on your more impact on your

dealership than anything dealership than anything else you do including else you do including

advertising, price, advertising, price, selection, or location!selection, or location!Nothing affects your Nothing affects your dealership more than dealership more than CONSUMER TRUST.CONSUMER TRUST.

ANSWERANSWER



So what are So what are YOUYOU doing doingto increaseto increase

CONSUMER TRUST?CONSUMER TRUST?

THE QUESTIONTHE QUESTION



ANSWERANSWER

ISI has a program that ISI has a program that instantly and instantly and

permanently increasespermanently increasesCONSUMER TRUSTCONSUMER TRUSTin your dealership.in your dealership.

Not all dealers will qualify and ISI reserves the right to determine dealer qualifications and final acceptance into

the program.



Here’s HowHere’s How

If you qualify, ISI will obtain an If you qualify, ISI will obtain an INDEPENDENT THIRD-PARTY INDEPENDENT THIRD-PARTY

published endorsement of your published endorsement of your dealership from the World’s #1 dealership from the World’s #1

Consumer Lemon Law Consumer Lemon Law Organization that millions of Organization that millions of

consumers believe in and have consumers believe in and have trusted since 1995. trusted since 1995.




The World’s #1 Consumer Lemon The World’s #1 Consumer Lemon Law Organization will recommend Law Organization will recommend

that consumers purchase their that consumers purchase their vehicles from vehicles from YOURYOUR dealership dealership because YOU promise to handle because YOU promise to handle things better in the event that things better in the event that

something goes WRONG.something goes WRONG.




The World’s #1 Consumer Lemon The World’s #1 Consumer Lemon Law Organization advises Law Organization advises

consumers that the consumers that the SINGLE MOST SINGLE MOST IMPORTANT REASONIMPORTANT REASON to select one to select one dealer above another is how that dealer above another is how that

dealer will handle things if dealer will handle things if something goes WRONG.something goes WRONG.

(BECAUSE WHEN THINGS GO RIGHT, CONSUMERS HAVE LITTLE TO DO(BECAUSE WHEN THINGS GO RIGHT, CONSUMERS HAVE LITTLE TO DO WITH A DEALER UNTIL THEY BUY THEIR NEXT CAR OR TRUCK.) WITH A DEALER UNTIL THEY BUY THEIR NEXT CAR OR TRUCK.)




As long as you tell your prospects As long as you tell your prospects and customers about your and customers about your

endorsement from the World’s #1 endorsement from the World’s #1 Consumer Lemon Law Consumer Lemon Law

Organization, and where they can Organization, and where they can go to see it for themselves, you go to see it for themselves, you

are set.are set.




And since the World’s #1 And since the World’s #1 Consumer Lemon Law Organization Consumer Lemon Law Organization

limits these endorsements and limits these endorsements and many of your competitors won’t many of your competitors won’t

qualify - you will, for the first time, qualify - you will, for the first time, have a PERMANENT COMPETITIVE have a PERMANENT COMPETITIVE

ADVANTAGE over them.ADVANTAGE over them.

(Either that, or your competitors will have a(Either that, or your competitors will have aPERMANENT COMPETITIVE ADVANTAGE over PERMANENT COMPETITIVE ADVANTAGE over YOUYOU!)!)



Bottom LineBottom Line

BOTTOM LINE:BOTTOM LINE:Consumers trust you more than Consumers trust you more than

your competitors.your competitors.




The Automotive Encyclopedia The Automotive Encyclopedia ((www.autopedia.com))

Is the World’s #1 Consumer Is the World’s #1 Consumer Lemon Law Organization, Lemon Law Organization,

since 1995! With millions of since 1995! With millions of satisfied consumers.satisfied consumers.

http://www.autopedia.com/






Listed in the top 3 in GoogleListed in the top 3 in Google™™, Yahoo, Yahoo®®, , MSNMSN®®, and AOL, and AOL®® - searching “lemon - searching “lemon

law” and “lemon laws.”law” and “lemon laws.”

These search engines comprise more These search engines comprise more than 97% of search engine use on the than 97% of search engine use on the

Net.Net.(Media Metrix, Feb 2004 and Nielson/NetRatings, Jan 2004. (Media Metrix, Feb 2004 and Nielson/NetRatings, Jan 2004.

Over 279 million searches per day in the US alone.)Over 279 million searches per day in the US alone.)




Listed in virtually every library in the world Listed in virtually every library in the world including high schools, colleges, cities, and including high schools, colleges, cities, and

governments. Reference source for law firms, governments. Reference source for law firms, law schools, distance learning programs, law schools, distance learning programs,

legislatures and consumer protection agencies. legislatures and consumer protection agencies. Quoted in books, magazines, E-zines and radio Quoted in books, magazines, E-zines and radio and television programs throughout the world.and television programs throughout the world.

See for yourself at:See for yourself at:

http://reviews.autopedia.com/






Guaranteed ResultsGuaranteed Results

GUARANTEED RESULTSGUARANTEED RESULTSResults are GUARANTEED and ROI-based.Results are GUARANTEED and ROI-based.

Lemon Law attorneys listed in AUTOPEDIALemon Law attorneys listed in AUTOPEDIA®® earn more than $100 for every $1 they earn more than $100 for every $1 they

invest.invest.

No other media even comes close to this No other media even comes close to this ROI. Don’t believe it? Just ask any other ROI. Don’t believe it? Just ask any other

media you use if you can pay them based media you use if you can pay them based on RESULTS.on RESULTS.



Apply Now AtApply Now At

GO TO:GO TO:www.autopedia.com/recommended.htmlFill out the application form, and Fill out the application form, and

you will be contacted by a you will be contacted by a representative in the order in which representative in the order in which

we receive the forms.we receive the forms.

Or call toll-free 866-818-1858Or call toll-free 866-818-1858for more information.for more information.

http://www.autopedia.com/recommended.html



http://autopedia.com/recommended.html


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