2010 annual general meeting. domestic portfolio update
TRANSCRIPT
![Page 1: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/1.jpg)
2010 Annual General Meeting
![Page 2: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/2.jpg)
Domestic Portfolio Update
![Page 3: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/3.jpg)
Previous Updates
• LTAD
• NCCP
![Page 4: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/4.jpg)
Current Status• BTG
• SPF
• EventsCanada GamesCWBL OpenNationals
![Page 5: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/5.jpg)
Recent Happenings• Domestic Committee
• Technical Packages
• Classification Procedures
• Women’s Summit
• Database
• CPC Club list
• School Program Kit
• 0.5
![Page 6: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/6.jpg)
To Do...
• Database
• CWBL Rosters & Schedules
• Mini & Junior events
• Assistance for the “newbie”
![Page 7: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/7.jpg)
High Performance Portfolio Update
![Page 8: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/8.jpg)
HP Staff
• Since the last AGM:
Paul Zachau – HP Director
Stephen Bialowas – Junior Men Head Coach, C for P Coordinator
Michael Broughton – Espoir Women Head Coach (1/2 time)
Christina Swett – HP Coordinator
![Page 9: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/9.jpg)
Centres for Performance and Regional Training Centres
Centres for Performance – Teaching
- Coordinated by Stephen Bialowas
- Basic curriculum in place
Regional Training Centres – Training
- Quality daily training is key
- Curriculum prepared on a monthly basis by Sr. NT coaches
![Page 10: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/10.jpg)
WBC / University Program
Purpose
To produce athletes (male and female) who are capable of making a positive impact on the Canadian National Team programs.
- Quality daily training
- More quality competitive opportunities
![Page 11: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/11.jpg)
2011 / 2012 Focus
Senior Men
Selection Camp (Jan 2011 – Toronto)
Paralympic Cup
Spitfire + Training
Para-panamerican Games (Quals for London)
Establishing “Futures” program
![Page 12: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/12.jpg)
2011 / 2012 Focus
Senior Women
Selection Camp (Jan 2011 – Winnipeg)
Paralympic Cup
Spitfire + Training
Para-panamerican Games (Quals for London)
![Page 13: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/13.jpg)
2011 / 2012 Focus
Junior Men
Talent Identification leading to 2013
Better, more frequent training opportunities
Playing opportunities with Futures and Seniors
![Page 14: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/14.jpg)
2011 / 2012 Focus
Espoir Women
Selection Camp (in conjunction with Sr Women)
Combined training and competition opportunities with Sr Women
Artland Open (Germany – June)
U25 World Championships (Brock University)
![Page 15: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/15.jpg)
2010 Marketing And Communications
Report
![Page 16: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/16.jpg)
Marketing and communications
Major Goals
1. Define and implement brand2. Raise awareness and enhance visibility3. Expand core audience4. Enhance existing partnerships & create new ones5. Advocate to actively enhance role & influence
![Page 17: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/17.jpg)
1. Brand Implementation
• 2010 Notable Accomplishments• Increased collateral• consistency• key messages
•Current Projects & Future Plans• surveys (brand reaction / awareness)• crisis management policy
Marketing and communications
![Page 18: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/18.jpg)
2. Awareness/Visibility & 3. Audience• Website
• Social Media
• Newsletter
• Media Relations
•Other
Marketing and communications
![Page 19: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/19.jpg)
Website
• 2010 Notable Accomplishments• Benchmarks and analytics• Increased French content• Increased Multimedia/Streaming• Improved functionality
• Current Projects & Future Plans• homepage• Stats• functionality• resolve technical issues
Marketing and communications
![Page 20: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/20.jpg)
WebsiteGoals
• Provide general info about WBC• Communicate news in timely manner• promote NT athletes and events• Promote domestic athletes and events• Introduce newcomers / encourage them to get involved• Communicate with internal audiences• Offer fans a variety of new contact / maintain interest• Create a positive image about sport
Marketing and communications
![Page 21: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/21.jpg)
Marketing and communications
WebsiteQuickstats
1 year period (Oct 09 – Sep 10)
![Page 22: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/22.jpg)
Marketing and communications
WebsiteGrowth
![Page 23: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/23.jpg)
Marketing and communications
WebsitePageviews
![Page 24: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/24.jpg)
SocialMedia
• 2010 Notable Accomplishments• Increased social media content• Increased social media audience• Better interconnectivity• 4000 visitors directed to website in 2010
• Current Projects & Future Plans• Develop social media policy/guidelines• Explore opportunities to grow audience• Explore incentives for sponsors• Alumni program
Marketing and communications
![Page 25: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/25.jpg)
SocialMedia
Marketing and communications
![Page 26: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/26.jpg)
SocialMedia
Marketing and communications
![Page 27: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/27.jpg)
SocialMedia
Marketing and communications
![Page 28: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/28.jpg)
SocialMedia
Marketing and communications
![Page 29: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/29.jpg)
Marketing and communications
Newsletter
• 2010 Notable Accomplishments• Sample 2010 newsletter opened by 46% or recipients compared to industry average of 18.2%• Sample 2010 newsletter directed 459 visits to website (rep. 14% of referalls - 2nd only to Google at %33)
• Current Projects & Future Plans• Explore opportunities: audience + promo•Increase interconnectivity • Incentives for sponsors
![Page 30: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/30.jpg)
Marketing and communications
![Page 31: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/31.jpg)
Marketing and communications
MediaRelations
• 2010 Notable Accomplishments• Increased media attention• Targeted press releases• Access to info for media• Better interconnectivity
• Current Projects & Future Plans• Daily media notes – major events• liaising
![Page 32: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/32.jpg)
Marketing and communications
![Page 33: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/33.jpg)
Marketing and communications
![Page 34: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/34.jpg)
Marketing and communications
Other
• National Team Statistics
• Promotional Videos
• general promo• introductory• event specific (U25)• athlete profiles
![Page 35: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/35.jpg)
4 – Expand Partnerships
Marketing and communications
• 2010 Notable Accomplishments• 2010 NBA Jam Session Calgary• Greater collaboration with CPC, Raptors Canada Basketball, etc.
• Current Projects & Future Plans• Obtain expertise• Sponsorship package• Long term hosting strategy (U25, 2014…)
![Page 36: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/36.jpg)
4 – Advocacy
Marketing and communications
• 2010 Notable Accomplishments• 2010 NBA Jam Session Calgary• CPC Tim Frick Coaching Excellence Award.
• Current Projects & Future Plans• Initialize Alumni Program• Mentorship Program (U25)
![Page 37: 2010 Annual General Meeting. Domestic Portfolio Update](https://reader036.vdocuments.net/reader036/viewer/2022062518/56649e6c5503460f94b6a97c/html5/thumbnails/37.jpg)
2010 Annual General Meeting