20112011Digital Media Foundation

West West MichiganMichigan

New Year

Super Bowl

Valentines Day

March Madness

Spring Break

Easter

Lawn & Garden

Mothers Day

Football

Halloween

Thanksgiving

Holiday

Summer Vacation

4th of July

Father’s Day

Back to School

Consistent delivery

Relevant creative

Online streamingOnline display advertisingVideo pre-roll advertisingRich media / homepage takeoversPromotional portalsCustom content promotions

On

lin

e S

tream

ing

175,382175,382average streams each monthClear Channel West

Michigan

(300 X 250 companion ad)

YOURLOGOHERE

3,360

2,124

6,980

3,036

34,565

19,719

14,045

6,026

average streams (mo)

$5 $5 $4 $4

(300 X 250 companion ad)

YOURAD

HERE

:60’s

:30’s $4 $4 $3 $3

GR MUSIC

Online & MobileStreaming

3,891,4653,891,465average impressions a monthClear Channel West

Michigan

T2 websiteT2 website(T3 upgrade coming soon)D

isp

lay

Ad

vert

isin

g

Avg. Impressions (mo) 948,840 449,301 768,841 373,618

6% Share of Voice

728x90

234x60

160x600

300x250

120x90

GRAND RAPIDS MUSIC STATIONS

(Larger SOV available)

AdvertisingDisplay

$600 $450 $450 $300

106,600106,600average video ads each monthClear Channel West

Michigan

Video pre-roll advertisements deliver some of our highest click-through ratios. Own a minimum of 10% of our pre-roll video advertising inventory on any one or more of our music products!

Pre

-Roll V

ideos

(300 X 250 companion ad)

(550 X 315 pre-roll ad)

YOURLOGOHERE

YOUR:15 VIDEO

HERE

29,528 15,424 15,614 5,046

$350 $250 $300 $200

Avg. Video Ads (month)

10% SOV

GRAND RAPIDS MUSIC STATIONS

VideosPre-roll

1 EXCLUSIVE 24 hour Homepage Takeover100% SOV of homepage ad space for 24 Hours

RMF ad for 24 Hours Custom Background Skin

Includes:

BackgroundSkin

BackgroundSkin

Rich MediaFloating ad

Rich Media Floating Ads (RMF) are a unique, interactive ad space that appears to float on top of the site for the first few seconds of a visit. The RMF leaves behind select display ads on 100% of the homepage share of voice (SOV). With the addition of audio, video, and live animation we’re actually engaging the user in an experience on the site. We have a large selection of pre-created RMF ads to choose from at no extra production cost. We can also work with you to create a custom RMF that compliments your strategy at a very affordable cost.

$1,850 $1,250 $1,250 $1,000

Homepage TakeoverRich Media

(Glee homepage takeover example)