2011 sales job candidate career outlook - monster.com
DESCRIPTION
The Sales Job Candidate Report offers a concise view of the Sales job market. This study highlights current employment trends and candidate activity across the United States and focuses on Sales professionals and recruiters looking to hire Sales talent.This report provides: An overall look at Sales market conditions and employment forecasts A look at demographics and locations of Sales talent across the United States Insight on Sales professionals and their evaluation of job opportunitiesTRANSCRIPT
SNAPSHOT:
SALES
U.S. Job Candidates
Brought to you by Monster Intelligence
September 2011
SALES FOOTPRINT:
More than 843,800 Sales job seekers
have public resumes for employers to
view on Monster
EVERY MONTH in the U.S.:
Candidates viewed Sales jobs
9.9 million times on Monster.com
Candidates responded to Sales jobs
1.2 million times on Monster.com
37,600 new Sales resumes are added
to Monster.com
Sales | Market Conditions Sales Employment Trends
MONSTER EMPLOYMENT INDEX
Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,
mechanical, photocopying, recording or otherwise without the prior written permission of
Monster, Inc.
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Top Keywords/Titles Searched
Top Skills and Certificates
Sales Employment Forecasts (Source: Bureau of Labor Statistics: Occupational Outlook
Handbook, 2010-2011; Occupation Employment, May 2010)
As of May 2010, the Sales occupation
employed approximately 13.4 million; the
sector is forecasted to grow by 6% and add
just under one million new roles over the 2008-
2018 decade. Nearly half of this expected
growth is from retail-related roles.
Employment for retail sales persons is
expected to grow by 8% to 4.9 million over the
2008–18 decade. Expansion is due to high
turnover as well as new jobs for expanding
operations and improved customer service.
Employment of cashiers will experience slower
than average growth, rising 4% to 3.7 million,
constricted by the expansion of online
shopping and self-service checkout systems.
Two other key Sales roles include Sales
Supervisors (5% rise to 2.3 million) and Sales
Representatives, Wholesale and
Manufacturing, (7% growth to 2.1 million).
-20%
-15%
-10%
-5%
0%
5%
10%
15%
80
85
90
95
100
105
110
115
A-1
0
S-1
0
O-1
0
N-1
0
D-1
0
J-1
1
F-1
1
M-1
1
A-1
1
M-1
1
J-1
1
J-1
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A-1
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Index YoY Change
The Sales Monster Employment Index, which
tracks U.S. online recruitment activity, has
reported positive year-over-year growth the past
year.
(Source: Monster Employment Index (MEI):
http://www.about-monster.com/employment/index/15)
(Source: Monster Internal Data, 12-month average,
Aug ‘10 – Jul ‘11)
39%
25%
23%
4%
9%
Sales Reps
Retail Sales
Sales Managers
Sales Engineers
Other Sales
1. Sales
2. Sales Manager
3. Pharmaceutical Sales
4. Sales Associate
5. Retail Sales
6. Outside Sales
7. Inside Sales
8. Medical Sales
9. Sales Representative
10. Sales Management
1. Microsoft Products
2. Customer Service
3. Sales
4. Leadership
5. Communications
6. Project Management
7. Organization
8. Marketing
9. Problem Solving
10. Management
Sales | Seeker Demographics
Post Grad 9%
4 Year Degree
39%
2 Year Degree/ Some
College 33%
Cert/Voc Training
3%
High School
16%
3
Education Level Career Level
Exec. 6%
Manager 40% Mid-
Career 38%
Entry-Level
7%
Student 9%
25%
18%
15%
13%
18%
7%
4%
15+ Years
10+ to 15 Years
7+ to 10 Years
5+ to 7 Years
2+ to 5 Years
1+ to 2 Years
Less than 1 year
Experience Level
• 48% have a Bachelor’s
Degree or higher
• 46% are a Manager or
above
• 43% have 10 or more
years of experience
• Expect to earn a median
of $60,000 per year
Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,
mechanical, photocopying, recording or otherwise without the prior written permission of
Monster, Inc.
Monster’s Sales Candidates…
Sales | Geography
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The highest volume of Sales resumes are found in California, Texas, Florida and New
York. Reviewing the available talent on Monster per workforce volumes shows the states
with the most active Sales resumes; these states included New Jersey, Massachusetts,
California, Georgia and Rhode Island. Opportunities to obtain Sales candidates may be
less competitive in these areas.
Highest Volume of Available Sales Resumes
8%
7%
4%
4%
3%
3%
3%
3%
3%
2%
New York
Los Angeles
Chicago
Dallas
Philadelphia
Atlanta
Boston
San Francisco
Houston
Tampa
Top 10 US Markets
Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,
mechanical, photocopying, recording or otherwise without the prior written permission of
Monster, Inc.
14%
9%
8%
6%
4%
4%
4%
4%
4%
3%
California
Texas
Florida
New York
Illinois
Pennsylvania
Ohio
New Jersey
Georgia
North Carolina
Top 10 US States
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Sales | Best Practices In a recent Monster survey of more than 450 Sales professionals, respondents were asked
several questions about how they evaluate a potential job opportunity.
The responses reveal the importance of writing a concise and accurate job description. A
well-written job posting will ideally lead to a more relevant pool of candidates.
Respondents were asked what the most
important criteria was in their job
assessment process. Sales professionals
noted the essential criteria included:
1. Compensation
2. Location
3. Reputation of employer
4. Work/life balance and flexibility
Include criteria which are viewed as
essential to job seekers within a job
posting in order to attract the most
relevant candidates.
Sales professionals were asked about their
biggest frustrations, if any, with advertised
Sales jobs. The greatest frustrations
included:
1. Lack of response from employers
2. Inflated requirements
3. Omission of key criteria
4. Vague job descriptions
Eliminate potential recruiting barriers
that job seekers/candidates’ indicate are
their biggest frustrations.
Respondents rated the structure of a job
posting in order of importance:
1. Requirements
2. Qualifications
3. Job Title
4. About the Company
5. Summary Information
6. Company Name (Logo/Picture)
7. Benefits
Structure job postings in the order in
which job seekers/candidates read a
posting so the posting has the highest
impact.
Sales professionals rated the following job
criteria in order of importance:
1. Salary, Salary, Salary
2. Quality & Security of the Company
3. Location
4. What's the Work Environment Like?
5. Corporate Culture
6. Schedule/Hours - Could be PT/Flexible
Hours
Include information that job seekers
deem important so that they can fairly
evaluate opportunities.
Copyright © 2011 by Monster, Inc. All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted in any form by any means, electronic,
mechanical, photocopying, recording or otherwise without the prior written permission of
Monster, Inc.
Sales | Want to Learn More?
The information included in this snapshot is a fraction of the information
Monster collects. Monster partners with thousands of companies around
the globe that use Monster Intelligence data and insights to help with
strategic HR decision-making from Talent Availability to Site Selection.
Please see our Job Conditions Reports for a more in-depth look at:
> Market Conditions:
An analysis of the industry, recruiting trends, and hiring conditions
> Hiring Talent:
A look at talent, including their desired occupations; skills, career, education and
experience level; national concentration; and current job search conditions
> Supply and Demand Analysis:
A comparison of talent supply and talent demand across numerous elements,
helping recruiters to identify opportunity and challenge areas; analysis includes
occupations, job/resume requirements, qualifications, and compensation
To access a full line of research visit the Monster Resource Center at: http://hiring.monster.com/hr/hr-best-practices/market-intelligence.aspx
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To find out more about
Monster Intelligence, contact your
Monster Representative at
1-800-MONSTER ext. 6333 or
email: [email protected]
Monster is the primary source of information for this report;
it should only be interpreted as a definitive activity report on
Monster and its subsidiaries.
Monster Intelligence offers a number of free reports and webinars that
provide relevant insights into the vital issues organizations face today
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