2013-2014 communications & public relations report
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2013-2014 Communications & Public Relations Report. Communications & Public Relations Report. Supporting the Strategic Plan: Building Effective Relationships Mass Communication Tools Video: Telling the District’s Story A New Hammer in the Toolbox Staff Recognition & Special Events - PowerPoint PPT PresentationTRANSCRIPT
PowerPoint Presentation
2013-2014Communications &Public Relations Report
Communications & Public Relations Report
Supporting the Strategic Plan: Building Effective RelationshipsMass Communication ToolsVideo: Telling the Districts StoryA New Hammer in the ToolboxStaff Recognition & Special EventsSpecial CommunicationsOngoing Communication Programs Communications & Public Relations ReportCommunications & Public Relations Report
Supporting the Districts Strategic PlanBuilding effective relationships
Personal communications: Always the priorityCommunications & Public Relations Report
Supporting the Districts Strategic PlanBuilding Effective RelationshipsWarm & Welcoming SchoolsBuilding level outreach (ongoing)An intentional conversation Customer serviceModeling and recognizing good character
Communications & Public Relations Report
Supporting the Districts Strategic PlanBuilding effective relationships
IDJC AdvanceJC EngageJC
Communications & Public Relations Report
Supporting the Districts Strategic PlanBuilding effective relationshipsRe-Launching Vanguard ProgramCommunity and parent leadershipA deeper understanding of how the District worksA more informed volunteer (service to schools and District)A future leader (work with Foundation)
Communications & Public Relations Report
Mass Communications
Move to Constant ContactSubscribersClick throughsJCPS Insider & In Other News
Incredibly effectiveGeneral broadcasts and emergency callsBuilding & District level usersSchool bus ridersCommunications & Public Relations Report
Social Media
Communications & Public Relations Report
Text Messaging & Social Media
Communications & Public Relations Report
Video: Telling the Districts StoryTales to tellThe power of videoSelecting storiesSharing the stories: JCPS TV on
Communications & Public Relations Report
A New Hammer in the Toolbox
JCPS AppA necessityFacts about usersDevelopment of productGetting Started
Communications & Public Relations Report
Special Events & Staff RecognitionOpening Session A Family Tradition: Employee BBQStaff Appreciation Breakfasts: Small groups Big payoffTeacher Appreciation Banquet & Retiring Teacher Reception
Communications & Public Relations Report
Special CommunicationsCommunications: The Academies @ Jefferson City High SchoolWebsiteBrochure/FolderPrint advertisingFamily night presentationsCommunity outreach and information
Communications & Public Relations Report
175th Anniversary of the JCPSThe First 175 Years of the Journey coffee table book in conjunction with JCPS FoundationSpeakers seriesWeekly reminders & fun give-aways
Communications & Public Relations Report
Ongoing CommunicationsBoard Updates Speakers bureauGenerated radio programmingMedia SummitsCommunications workshopsPrint advertisingDistrict brochures and reportsCommunications & Public Relations Report
Supporting the Strategic Plan: Building Effective RelationshipsMass Communication ToolsVideo: Telling the Districts StoryA New Hammer in the ToolboxStaff Recognition & Special EventsSpecial CommunicationsOngoing Communication Programs
Questions?Communications & Public Relations Report2013-2014Communications &Public Relations Report