2013 loki ss workbook english version
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2013 LOKI SS workbook ENGLISH versionTRANSCRIPT
productbookSPRING / SUMMER 2013
All the performance you need
About LokiThe Shape changing God of Mischief in Scandinavian mythology,Loki is known for Playing tricks on animals, humans and gods alike. As the trickster, Loki changes his own appearance to suit his needs.
About Loki GearLoki gear fuses “low key”, casual design with state of the art performance to update and extend the traditional outdoor experience.
Changing The ShapeToday, Loki is changing outdoor gear! Loki makes the first outerwear with a built in Face Shield & Mitts.These convenient features are unnoticeable when not deployed,but are at the ready when your all weather lifestyle gets socked in.When you step outside with Loki,you are fully prepared to have more fun that ever before!
GUARANTEELoki products are guaranteed to the original owner for defects in materials and workmanship.For the complete details on our warranty policies,please visit our website at www.lokigear.com
Changing the shape
The real balance you need:keep your body stay at the comfortable.Our body is the miracle of millions of years of evolution. To survive in harsh conditions, every inch of
our skin has to work hard to help our body maintain a stable state. During intensive activity, the skin
sweats to reduce body heat through evaporative cooling, keeping body temperature at 37℃.
Now, with the aid of performance fabrics used in clothing, sweat gets absorbed and moved to a larger
surface area increasing that rate of evaporation, helping maintain body temperature at a balanced state.
What is the balanced temperature?In 1972, Professor Ole Fanger from Denmark proposed in his Thermal Comfort Theory (TCT) that the most
comfortable temperature for humans is 24.5℃. TCT takes into consideration several environmental factors
affecting individual thermal comfort including heat conduction, convection, radiation, airflow, evaporative heat
loss and metabolic rate. The studies show, on average, that at 24.5℃ the body most easily maintains a
temperature of 37C and can most quickly restore that temperature after periods of activity.
Outside temperatures cannot be controlled but Vana can influence the other factors that
affect thermal comfort to help your body maintain a balanced state.
24.5 C。
VanaCLA
SSIC
Vana Classic is the most versatile fabric. With 3X Fast-Dry And UPF30+ Coldtrack technology and antibacterial treatment, Vana Classic combines the ideal combination of properties for the widest range of activities
CLASSIC
APPAREL / SIZE CHART
Men’s Chest Shoulder
*Measure in inches
Women’s Chest Shoulder
XS S M L XL 35 37.5 40 42.5 45
14.5 15.75 17 18.25 19.5
S M L XL XXL 40 42.5 45 47 49.5
18 19.25 20.5 21.75 23
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