Social media: 200,000

following us on Facebook, Twitter, and Instagram

sojo.net website: 4.6 million users 8.7 million pageviews annually

Email subscribers: 205,000

2018 Media Kit

Sojourners reaches more than

5 million readers annually

through our award-winning monthly magazine, Sojourners;

our online publication at sojo.net; and our email newsletters.

Faith in Action for Social JusticeJanuary 2017 | sojo.net

Resistance and Healingby Jim Wallis

Keeping the Faith in Trump’s Americaby Brittany Packnett Nadia Bolz-WeberLynne HybelsJosé HumphreysKathy KhangJoe Roos

Sojourners magazine: 60,000

readers monthly

Dedicated Email Blasts: 100,000 subscribers receive sponsored emails monthly

Best Religious/Spiritual Magazine 2016— Folio Awards

2018 MEDIA KIT | sojo.net/advertise | 2

Table of Contents3 Community Demographics

sojo readers, age, gender, education

4 Faith Perspectives religion, interfaith, clergy

5 Sojourners Readers Take Action engagement, response, call to action

6-7 Advertising in Sojourners Magazine Editorial Highlights: articles, readership statistics, editorial topics

Special Advertising Opportunities: book section, travel guide, gift guide, inserts, bundling

8 Sojourners Magazine: Issues and Closing Dates issue schedule, reservation deadlines, special promotion, special distribution

9 Sojourners Magazine Advertising Rates: size, prices, bulk discounts

10-13 Advertising Digitally Digital Publications: sojo.net, digital impressions, web and mobile banners

Email Newsletters: sojomail, verse & voice, weekly wrap

Sponsorship: dedicated email blasts, sponsored content

Classifieds: online job postings, events, internships, specifications, pricing

14 Email and Web Advertising Rates: prices for email newsletter, web banner

15 Ad Specifications16 Terms & Conditions

Contact UsSandra Sims Director of Advertising Sales ssims@sojo.net

Crystal Iwuoha Advertising Sales Associate ciwuoha@sojo.net

Bekah FultonAdvertising Assistant advertising@sojo.net Contact with questions about ad specs and material deadlines/ to send in ad materials

202-745-4601

202-745-4641

202-745-4626

2018 MEDIA KIT | sojo.net/advertise | 3

Sojourners readers seek new ways to grow personally, professionally, and in relationship with their family and faith communities; they seek out meaningful

books, educational opportunities, and ways to spend in socially responsible ways; they support charitable causes, care about the environment, and are interested in cultivating spiritual and social awareness and action to create a more just world.

COMMUNITY DEMOGRAPHICS

89% hold a Bachelor’s degree or higher

44% have a graduate degree

AGES OF SOJOURNERS COMMUNITY*

18% have someone in the household considering enrolling in a university or seminary program in the next two years.

Age Total email list Print magazine readers 18 to 29 3% 2%30 to 39 7% 5%40 to 49 8% 6%50 to 59 16% 14%60 to 69 37% 37%70 or over 29% 36%

Facebook** 18 to 24 10% 25 to 34 24% 35 to 44 21% 45 to 54 27% 55 to 64 15% 65 or over 12%

*Unless otherwise noted, all statistics come from Readership survey, October 2016. **Sojo Facebook users are reflective of sojo.net website audience.

Teachers Pastors Denominational leadersUniversity and seminary professors

Students Musicians Social WorkersTrailblazing activists Healthcare Professionals

Theologians Retirees Business leadersDedicated church members Volunteers

Employees of major nonprofit organizations

SOJOURNERS READERS ARE INFLUENCERS IN THEIR COMMUNITIES

Male 42% Female 57%

2018 MEDIA KIT | sojo.net/advertise | 4

Our constituents reflect a broad range of Christian traditions, along with the valued perspectives of interfaith and secular voices. We stand together to

envision a future in which people of faith act in passionate pursuit of racial and social justice, life and peace, and environmental stewardship.

FAITH PERSPECTIVES

“I’ve been a supporter of Sojourners since 1979. It was one of the signs in my life that nudged me to attend seminary and stayed with me through my years of ministry.” —Rev. Pamela J. Tinnin

17% Roman Catholic16% United Methodist13% Presbyterian12% Nondenominational Christian11% Episcopalian10% Lutheran7% Other Christian tradition7% United Church of Christ (UCC)6% Baptist5% Mennonite4% Spiritual but not religious

4% Anglican3% Quaker3% Christian Reformed Church3% Unitarian Universalist2% Buddhist2% Disciples of Christ1% Evangelical Covenant Church1% Jewish1% Other religion1% None (does not identify with any religious tradition)

20% of our readers are clergy, on church staff, or in a religious order!

2018 MEDIA KIT | sojo.net/advertise | 5

77% Referenced in conversation with others

64% Shared on social media or email

61% Signed a petition

36% Contacted an elected representative by email, phone, mail or in person

19% Reached out to an advocacy organization

17% Used information in a sermon

14% Attended a demonstration, rally, or protest

11% Referenced in an academic setting (as a teacher or student)

11% Joined or participated in a ministry at my church

6% Started a new ministry, project or social action campaign

SOJOURNERS READERS TAKE ACTION

“Advertising with Sojourners has given us some of the best response rates across our ad channels. We know the audience cares about our mission, and the advertising staff are a joy to work with.”

— Dan Ruth, Lutheran World Relief

34% Visited the website of the advertiser or a related site

16% Purchased a product or service after seeing an advertisement in Sojourners

11% Made a charitable contribution after seeing a nonprofit in Sojourners

10% Passed information along about the advertiser to someone else

9% Inquired about an educational opportunity

6% Attended an event that I saw advertised in Sojourners

Our advertising team understands how challenging it can be to spread the word

about your cause or product in today’s noisy, busy world. We build relationships with our advertising partners and help guide them in expressing their values through inspiration, creativity, and strategic planning.

After reading Sojourners’ content...

After viewing an ad in Sojourners ...

2018 MEDIA KIT | sojo.net/advertise | 6

This is what we’ve been writing about:Sojourners magazine has built a reputation as the place Christians turn to for a faithful perspective on news and culture. We cover a broad range of social justice issues from the local to the global. Here are a few headlines from recent years:

SOJOURNERS MAGAZINE: Editorial Highlights

Print readership: 60,000 Print circulation: 30,00011 issues per year93% subscription5% free distribution2% newsstand65% subscription renewal rate

Subscriptions include:

720 libraries129 seminaries488 universities (other than seminaries)1,072 churches

Justicia! (in English and en Espanol)

How Latina and Latino Christian leaders are tranforming social justice.

My Neighborhood is Killing Me

Sierra Club President Aaron Mair on why we must pursue racial and environmental justice together.

‘This Is My Church Too’

LGBTQ Christians talk about why they stay in denominations that are less than affirming.

Crossing the Bridge to a New America

A new generation, of all races, is leading the way to a futurewhere our growing diversity is experienced as a great

benefit, not a threat.

Shop ‘til They Drop

Every wonder why things in the local mall are so cheap? Prison labor may be part of the answer.

Game Changer?

Around the world, Catholics are becoming a church commited to peace and nonviolence. And the Vatican is listening.

2018 MEDIA KIT | sojo.net/advertise | 7

SOJOURNERS MAGAZINE: Special Advertising Opportunities

GREAT READS / Books you'll love to share

EveWm. Paul YoungHoward Bookshowardbooksonline.comNew from the author of The Shack.Eve is an exploration of the Creation narrative, true to original texts and scholarship—with discoveries that chal-lenge traditional misconceptions about who we are and how we’re made.

Prophetic Lament: A Call for Justice in Troubled TimesSoong-Chan RahInterVarsity Pressivpress.com/propheticlamentThe American church avoids lament, but lament is an essential component of Christian faith. This prophetic expo-sition of the book of Lamentations provides a biblical and theological lens for examining the church’s relationship with a suffering world.

The Emotional Intelligence of Jesus: Relational Smarts for Religious LeadersRoy M. Oswald and Arland JacobsonRowman & Littlefieldrowman.com/ISBN/9781566997805Introduces readers to the ways emo-tional intelligence can enhance their work in faith settings. “Will be of great value to those who lead congrega-tions.”—Speed B. Leas “Compelling, insightful, and prac-tical.”—Publishers Weekly, Starred Review

What We Need is Here: Practicing the Heart of Christian SpiritualityL. Roger OwensUpper Room Booksbookstore.upperroom.orgDid you know that God has given you everything you need to live and flour-ish in a life with God? You can stop your restless searching and redis-cover the gifts God has already given you.

The 16 Strivings for God:The New Psychology of Religious ExperiencesSteven ReissMercer University Pressmupress.orgWhat are our basic human needs and how does religion address them? Steven Reiss states the first com-prehensive theory of the psychology of religion since Freud, James, and Durkheim. This ground-breaking work is peer reviewed.

God of JusticeAbraham George and Nikki A. Toyama-SzetoInterVarsity Pressivpress.comExploring the biblical narrative of justice throughout scripture, this 12-session curriculum from International Justice Mission will help you and your church bring freedom and reconciliation to those in need.

Bayard Rustin: The Invisible ActivistJacqueline Houtman, Walter Naegle, and Michael G. LongQuakerPressquakerbooks.org/invisible-activistBlack. Gay. Pacifist. Activist. Quaker. Bayard Rustin was all of these things, in addition to being the strategist behind many key moments of the civil rights movement. The Invisible Activist is avail-able at QuakerBooks.

SPECIAL ADVERTISING

SECTION

Rescuing the Gospel from the Cowboys: A Native American Expression of the Jesus Way Richard TwissInterVarsity Pressivpress.com/twissIn his final work, Richard Twiss surveys the complicated history of Christian missions among Indigenous peoples and voices a hopeful vision of contex-tual Native Christian faith.

Spiritual Defiance: Building a Beloved Community of ResistanceRobin MeyersYale University PressYaleBooks.comBased on his recent Lyman Beecher Lectures at Yale, Robin Meyers issues a clarion call to reject faith as a belief system, and return to faith as resistance: to ego, orthodoxy, and empire. This book is radi-cal, even subversive, in its challenge to faith com-munities to practiced “embodied noncompli-ance” with the dominant culture of death.

Jesus Goes to Washington: His Progressive Politics for a Sustainable FutureDouglas J. MillerWipf and Stock Publisherswipfandstock.com/jesus-goes-to-washington.htmlThis book explores how Christian spirituality and the political ethic of Christianity’s founder, Jesus of Nazareth, might contribute to the most looming emergency of our day—ending human mis-ery while reducing the planet’s woes.

My Exodus: From Fear to GraceAlan ChambersZondervanzondervan.com/my-exodus Alan Chambers, for-mer president of Exodus International, shares his story of same-sex attrac-tion, closing of Exodus, and his deepening understanding of God’s nature. This book is for everyone who wants to be welcoming and lov-ing to all people without compromising their faith or biblical theology.

PHYLLIS TICKLEEssential Spiritual Writings

Selected with an Introduction byJon M. Sweeney

“Phyllis Tickle brings so many gifts to the table that it is sometimes hard to believethere is only one heartbeat behind them all.”—Barbara Brown Taylor

ISBN 978-1-62698-137-9 184pp pbk $22

FAITH & JOYMemoirs of a Revolutionary Priest

Fernando Cardenal, S.J

“Hope is necessary in our lives. . . . . We have lost some battles but I believe that our cause is invincible because it is the cause of justice, the cause of love.” —Fernando Cardenal

978-1-62698-142-3 288pp pbk $29

JOAN CHITTISTERHer Journey from Certainty to Faith

Tom Roberts

“Chittister brings to life all that mattersmost in faith . . . . Roberts is a biographer fully worthy of his brilliant subject.”

—James Carroll

978-1-62698-148-5 272pp hc $28

WHITE ALLIES INTHE STRUGGLE FOR

RACIAL JUSTICEDrick Boyd Foreword by C.T. Vivian

“In this age of racial anxiety and pain,Dr. Boyd points out that the solutions to our

current situation require all of us, despite our race, to work for racial justice and equity

for all.” —Bishop Dwayne D. Royster

978-1-62698-149-2 336pp pbk $30

www.orbisbooks.com

From your bookseller or direct

1-800-258-5838 M-F 8-4 ET

ORBIS BOOKSMaryknoll, NY 10545

Follow us

www.sojo.net

BOOK SECTION. The “Great Reads” special book section is a cost-effective option to build awareness about new titles. We do all of the layout and production on these 1/8 page ads—all you need to do is provide the book description and print-quality cover art. Other size ads are available. November 2017 and May 2018. Prices begin at $350.

INSERTS AND BUNDLING. You can reach our audience directly by including your own printed material, bundled or inserted into Sojourners magazine. Small items such as postcards can be inserted into thepages of the magazine and grab readers’ attention. Larger pieces, such as catalogs, can be bundled with the magazine using a polybag. The maximum size for items to be bundled is 8” x 10.5”—folded or flat.Bundle collateral with polybag is $5,900.Bind-in card insert is $3,500.

2015Retreat Presenters: Ellen DavisPeter MayerFrank RogersMargaret CoelHolmes RolstonBonnie ThurstonTerri Schulz & Wayne ShepperdDiana Butler Bass & Brian McClaren

Ring Lake Ranch

Dubois, WY • www.ringlake.org • 888.458.5253

Ring Lake Ranchan ecumenical centerfor retreat & vacation

Children under 12 attend free!

Hendersonville, NC

Learn more at kanuga.org/christianformation

Hope in the Midst of Crisis:From Tragedy to Healing through Forgiveness

JUNE 8-12, 2015Christian Formation Conference at Kanuga

Learn how to make your church a safe haven when disaster strikes; prepare for the psychological impacts on your church; and how to lead your church to forgive in a society focused on retaliation.

Keynoter: Lyndon Harris shares his inspiring story of being thrust into the center of tragedy on Sept. 11, 2001, while serving as a priest at St. Paul’s Chapel in New York City, just beside the World Trade Center.

Plus, more than 40 workshops, including: •TranscendingTrauma •Photography,PoetryandtheArtofHealing •ChristianYoga:TakeTimeOuttoNurtureYourBodyandSpirit •GraceforAllCreation:ADeeperShadeofGreenforChurches •ToolBoxforChristianEducators

MARCH 2015 sojourners 39www.sojo.net38 sojourners MARCH 2015

APRIL 10 - 12, 2015

THIRD ANNUAL

GATHERING OF WATERS

BECOME AN AMBASSADOR OFCHANGE AND INFLUENCE

GHOSTRANCH.ORG for more information

Travel Guide GO. LEARN. GROW.

special advertising section

ILLINOISThe Center for Courage and RenewalJoin Parker J. Palmer at Habits of the Heart for Healthy Congregations. This Courage & Renewal retreat is for clergy and faith leaders who seek practices for building community.Techny, Ill.Aug. 3-6, 2015www.couragerenewal.org/habitsforhealthycongregations

NEW MEXICOGhost Ranch Education & Retreat CenterMagnificent 21,000 acre land-scape. More than 300 workshops. Spirituality, Peace & Justice, Environment. Abiquiu, N.M.Year-roundwww.GhostRanch.org

NORTH CAROLINAKanugaCamps, conferences, retreats, out-door education, group hosting services, and more.Hendersonville, N.C.Year-roundwww.kanuga.org

Wild Goose FestivalWild Goose is a community gath-ered at the intersection of justice, spirituality, music and art. Our main annual event is July 9-12. It’s a 4-day, outdoor festival hosted each summer in North Carolina.Hot Springs, N.C.July 9-12, 2015wildgoosefestival.org

USA, INTERNATIONALFaith and Money NetworkSeeing Through New Eyes: Trips of PerspectiveSeeing parts of the world through the lens of God’s economic vision.Haiti Nov. 14-21, 2015Appalachia Fall 2015www.faithandmoneynetwork.org202-469-8512

Global Awareness Through Experience (GATE)Travel with us and explore issues of social justice, human rights, and immigration. Encounter unforget-table people shaping their destiny with hope, faith, and courage.www.gate-travel.org

Heifer InternationalTake a tour, learn about the work that Heifer does, and see the ani-mals that are provided around the world.Rutland, Mass., and Perryville, Ark.Year-roundwww.heifer.org/LearningCenters

UTAHCouncil for a Parliament of the World’s ReligionsThe Parliament is the oldest, the largest, and the most inclusive gathering of people of all faith and traditions.Salt Lake City, UtahOct. 15-19, 2015www.parliamentofreligions.org

WISCONSINWashington Island Forum with John BellRe-Appropriating the Word with John Bell of the Iona Community.Washington Island, Wis.June 22-26, 2015www.wichurches.org/calendar/2015-washington-island-forum

WYOMINGRing Lake Ranch: Renewal in Sacred WildernessVisit Ring Lake Ranch, a spiritual retreat center offering “renewal in sacred wilderness” each summer. Children under 12 free.Dubois, Wyo.www.ringlake.org

DECEMBER 2015 sojourners 35www.sojo.net34 sojourners DECEMBER 2015

JUST GIVING GUIDE • UNIQUE GIFTS WITH A POSITIVE IMPACT • Sojo.net/JustGiving

Just Giving

GuideUNIQUE GIFTS WITH A POSITIVE IMPACT.

Sojo.net/JustGiving

The Just Giving Guide is the place

to discover alternative giving ideas

from faith-based, fair trade, and

nonprofit organizations. Go online

to Sojo.net/JustGiving and you’ll

find all of the ideas presented in

this special advertising section.

SPECIAL ADVERTISING SECTION

THIS YEAR, NEARLY

Send her a lifesaving Christmas gift:

SLEPT ON THE STREETS

2.5 MILLION KIDS

covenanthouse.org/christmas

*Source: National Institute of Research and the National Center on Family Homelessness, America’s Youngest Outcast: A Report Card on Child Homelessness, 6.

Send Christmas Cards That Help End Hunger

$15 for a pack of 10. Order Your Cards Today. www.bread.org/go/cards

✳ Fair Trade Chocolate, Coffee, & Teas✳ Biologically Grown Pecans✳ Palestinian Goods✳ Cotton Patch theology✳ Bakery Goods

877-738-1741 ◆ info@koinoniafarm.org ◆ www.koinoniafarm.orguse code sojo15 for 10% off

since 1942

Saving the PLANET - one nut at a time

Koinonia FarmFeeding the Hungry using physical & spiritual practices

TRAVEL GUIDE. Feature your upcoming events, conferences, retreats, or travel opportunities with a 1/6 or 1/3 page ad in this section. Your ad includes a complimentary four-week listing in our online classifieds “events” section. April 2018. Prices begin at $350.

GIFT GUIDE. Each year the “Just Giving Guide” provides our readers a way to choose gifts for their loved ones with justice in mind. This section is perfect for: faith-inspired gifts, fair trade foods, eco-friendly products, handmade jewelry and artistic items, and unusual gifts from diverse cultures. Appears in the December 2017 issue. A digital version is available online and included with your ad package. Prices begin at $350.

2018 MEDIA KIT | sojo.net/advertise | 8

SOJOURNERS MAGAZINE: Issues and Closing Dates

Planning your advertising based on Sojourners’ special features, in addition to your own marketing goals, will generate the most engagement with our audience and greatest return on your investment.

March 2011 | www.sojo.net Faith in Action for Social Justice

Afghanistan Why it’s time to end the war, and how to do it • The human cost, abroad and at home• Securing rights for women and girls after the exit

Our magazines are frequently distributed to thousands of attendees of national Christian conferences. Ask us about current opportunities!

ISSUE RESERVATION DEADLINE

MATERIALS DEADLINE

MAIL DATE SPECIAL PROMOTION

November 2017 Aug 18 Aug 25 Sept 29 Ad Section: “Great Reads” Books

December Sept 29 Oct 6 Nov 3 Ad Section: “Just Giving Guide”January 2018 Oct 20 Oct 27 Dec 1February Nov 17 Nov 27 Dec 29March Dec 29 Jan 2 Feb 1April Jan 19 Jan 26 Mar 1 Ad Section: “Travel Section”May Feb 16 Feb 23 Mar 29 Ad Section: “Great Reads” BooksJune Mar 23 Mar 29 May 3July Apr 27 May 4 Jun 7August May 25 Jun 1 Jun 5Sept-Oct Jun 22 Jun 29 Aug 2November Aug 17 Aug 24 Sep 27 Ad Section: “Great Reads” BooksDecember Sep 21 Sep 28 Nov 1 Ad Section: “Just Giving Guide”

2018 MEDIA KIT | sojo.net/advertise | 9

PRINT MAGAZINE: Advertising Rates

Expand awareness of your product or service through Sojourners magazine. We even reward you for multiple insertions with frequency discounts when they are

booked under the same contract.

All ads are four-color.

Call for a customized package that meets your budget and marketing needs.

FREQUENCY 1x RATE cost per issue

3x RATE(10% discount)

cost per issue

6x RATE(15% discount)

cost per issue

2-PAGE SPREAD $3,800 $3,420 $2,907

COVERS $2,200 $1,980 $1,683

FULL PAGE $1,950 $1,755 $1,492

2/3 PAGE $1,620 $1,458 $1,239

1/2 PAGE $1,400 $1,260 $1,071

1/3 PAGE $950 $855 $727

1/6 PAGE $550 $495 $421

1/8 PAGE (SPECIAL SECTIONS) $350 $315 $268

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Sojo.net is a leading source for Christians eager to explore the intersections of faith, justice, politics, and culture. With daily updates on social justice issues,

news, and commentary, Sojourners’ website is a nationally recognized online destination. On it, you will see:

• Mobile-first website design• Magazine content through digital subscription• Unique video content• Original reporting• A faith perspective on national news• Book and film reviews

DIGITAL PUBLICATIONS: Website

8.7 million pageviews per year!

Options for advertising on sojo.net include:• Premium banner ad placement• Cost-effective, site-wide banners• Sponsored articles and other content• Geotargeting by state, region, or country available

Mobile 300x250

Mobile adhesion banner

Premium Slot 1

Run of Site Slot 2

Run of Site Slot 3

Desktop view

2018 MEDIA KIT | sojo.net/advertise | 11

Email marketing continues to be a reliable channel to deliver a message, whether for lead generation, branding, or direct sales. Sojourners thoughtfully emails our

subscribers in ways that are relevant and valued by our audience.

“The best way to begin the day is by reading Sojourners’ daily meditation: Verse & Voice.”

—Cheryl HockadaySojourners’ Reader

DIGITAL PUBLICATIONS: Email Newsletters

170,000 subscribers. Weekly commentary from Jim Wallis and other leaders.

35,000 subscribers. Daily (M-F) meditative email with Bible verses, a compelling quote, and a prayer. Your ad appears in each email during a one-week period. Highly effective for book publishers.

16,000 subscribers. Weekly summary of the top 10 news stories from a justice perspective.

Banner ad Slot 1

Banner adSlot 1

Banner adSlot 2

Banner ad Slot 2

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DIGITAL PUBLICATIONS: Digital Sponsorships

Dedicated Email BlastsWith Sojourners’ dedicated email blasts, you can reach up to 100,000 of our email subscribers for better and deeper engagement with our audience.

Sponsored content onlineWith our newest form of native advertising, Sojourners will publish an article written by your organization. This is a chance for your brand to join the Sojourners legacy, with content remaining on sojo.net permanently.

Your article will be featured on our homepage, such as the example below, as well as promoted through our own digital advertising channels.

Our readers take action!Here’s how dedicated email blasts performed in 2016 and 2017:

Advocacy21% open12% CTR

Education23% open4% CTR

Events23% open5% CTR

Publishing24% open8% CTR

Specifications: Online classifieds are 100 words maximum, with option to include hyperlinks in the text.

2018 MEDIA KIT | sojo.net/advertise | 13

CLASSIFIED ADS

The Sojourners website is an active online community where supporters, readers and newcomers alike comes to learn more about social justice, news

and culture. Our classified section on our website is a great way to promote job openings, internships and events to Sojourners’ unique faith-inspired, social justice advocates.

“We chose Sojourners because we felt the readers of your publication have similar values, concerns and interests and are aligned to our mission and work at Ten Thousand Villages. We believed we were recruiting to a good target audience. ”

— Beth Parson, Ten Thousand Villages

Reach our audience with the following plans:Package A: $650 = 1/6 page ad in Sojourners magazine, 1 text link (35 words) in Verse & Voice or Sojomail email newsletter, and an 8 week listing on sojo.net.

Package B: $195 = A 6 week listing on sojo.net, plus 1 text link in Verse & Voice or Sojomail email newsletter.

Package C: $75 = 4 weeks of online advertising on sojo.net.

Custom Packages: We’ll create a custom advertising plan for you!

Classified webpage sojo.net/classifieds

Text links appear in email newsletters Verse & Voice or Sojomail

Hear from Jim Wallis at the Everence Development Conference on generosity and planned giving

Sign up now for an engaging experience for development and fundraising professionals from charities and churches, at the Everence Development Conference, “Bridge to a Shared Tomorrow” in September in Lancaster, Pennsylvania. Register now and save with early bird rates!

2018 MEDIA KIT | sojo.net/advertise | 14

DIGITAL PUBLICATIONS: Email & Web Advertising Rates

Website Banners   Pricing is CPM (cost per thousand impressions), with a 30,000 minimum.

Dedicated Email Blasts Pricing for email blasts is based on the number of emails sent (CPM). Minimum send is 30,000, maximum is 100,000.

RATE CPM 30,000 50,000 100,000

Email blast $75 2,250 3,750 7,500Email blast with targeting $85 2,550 4,250 8,500

AD LOCATION CPM 30,000 50,000 100,000 Ad Size

Premium Slot 1 $12 $360 $600 $1,200 300x250Run of Site (Slot 2-4) $6 $180 $300 $600 300x250Geographic Targeting (Any size or position)

$20 $600 $1,000 $2,000

Leaderboard - Homepage & Special Sections

$15 $450 $750 $1,500 728x90

Mobile Adhesion Banners (Smartphone & Tablet)

$20 $600 $1,000 $2,000 728x90320x50

EMAIL PUBLICATION 1X RATE 3X RATE (10% discount)

6X RATE(15% discount)

AD SIZE SUBSCRIBERS

SOJOMAILSlot 1 $495 $446 $421 300x250 170,000Slot 2 $425 $383 $361 300x250Text Link $100 $90 $85 35 words VERSE & VOICESlot 1 or 2 $450 $405 $383 300x250 35,000Text links $100 $90 $85 35 words

WEEKLY WRAPSlot 1 or 2 $75 $68 $64 300x250 16,000Text links $45 $41 $38 35 words

PUBLICATION DAYS

Every Thurs

Daily, M-F

Every Fri

2018 MEDIA KIT | sojo.net/advertise | 15

AD SPECIFICATIONS

PRINT:SIZE. The digital file must be 100% of the display ad sizeFor full-page ads, add .25” bleed to each side of magazine trim size.

FILE TYPE. Required: A TIFF or PDF/X-1A fileWe do not accept: film negatives, low-resolution files, Photoshop files, InDesign files, Word documents, or desktop publishing files.

IMAGES & FONTS. Image resolution should be 266 dpi or aboveAll fonts must be embedded in the PDF File. All ads with a white or light colored background should have a thin, dark-colored border

COLORS. All ads are four-colorAll colors must be specified as standard four-color process (CMYK). (Non-CMYK files do not print correctly and will not be accepted.)

2-PAGE SPREAD: 16.375” x 10.875” + .25” on outside for bleeds

DIGITAL:SIZE. Slot 1 and Run of Site banners are 300x250 pixelsMobile adhesion banners require two sizes, 728x90 pixels and 320x50 pixelsLeaderboard banners are 728x90 pixels Maximum file size: 100kb

FILE TYPE. Send image as a JPG or GIF file. We accept animated GIF files for web only. No audio.

IMAGES & FONTS. Image resolution should be 72 dpi or aboveAll fonts must be embedded in the file. All ads with a white or light colored background should have a thin, dark-colored border

URL. Always send a specific website URL that your ad will be linked to.Tracking URLs or tags are optional:• IAS/DV tags—yes• OCR/VCE tags—no• HTML5 creative/tags—3rd party only

DEDICATED EMAIL BLASTSThese are the materials to send:1. Subject line of email2. Body copy content can take two forms: i. You build it: send us a complete HTML file with text and graphics. Note that all graphics must be loaded onto your server and cannot exceed a width of 600 pixels. ii. We build it: send text and one or two larger graphics; maximum width of 600 pixels, no height restriction.3. Text-only document, used for the plain-text version of the email4. Email addresses that should receive test messages

SPONSORED CONTENTThese are the materials to send:1. A fully proofed and edited article, including applicable links and headline.2. An image that is associated with the article. Our preferred size for the image is 480X320.3. A logo for the sponsor of the content. This must be a transparent PNG.4. Information about the author: name, a short bio (maximum of 25 words), and a headshot.

Email all ad materials and any questions about submitting ads to the Advertising Assistant at advertising@sojo.net.

Please note that Sojourners’ advertising team does not offer any design services.

2018 MEDIA KIT | sojo.net/advertise | 16

TERMS & CONDITIONS

Sojourners accepts advertising that is: (a) deemed valuable and inoffensive to our readers, (b) not inconsistent with the publications’ objectives and

editorial convictions, and (c) not incompatible with Sojourners’ vision and mission.

GENERAL1. All ads are subject to review and approval by Sojourners’ Director of

Advertising Sales, Director of Advocacy, editorial staff, and/or executive management.

2. Sojourners may accept or reject advertising at its sole discretion at any time with full reimbursement being made and/or request that changes are made to the advertising copy or pictures/illustrations. Furthermore, the publisher shall not be liable for any costs or damages if for any reason it fails to publish an advertisement.

3. Sojourners does not guarantee, warrant, or endorse any product, program, or service advertised, unless otherwise indicated.

4. It is the sole responsibility of the advertiser to comply with all legal requirements relating to the marketing and sale of products or services advertised.

5. The agency and/or advertisers represent that they are authorized to publish the entire contents and subject matter represented in the ad provided.

6. In consideration of Sojourners’ acceptance of such advertisements, the agency and/or advertiser will indemnify and hold Sojourners harmless from and against any loss or expense resulting from claims and suits based in the contents or subject matter of such advertisements.

CONTRACTS1. All cancellations or changes of an ad run date will incur a $100 fee

per ad insertion. 2. Cancellations must be submitted in writing and are not accepted

after the materials deadline.3. Advertising contracts must be fulfilled within one year from the first

insertion. Frequency discounts are not retroactive or transferable.4. If a contracted advertiser does not complete a contracted frequency

schedule, insertions that have been published at the contract rate will be recalculated at the frequency rate that has been earned, and the difference will be billed to the advertiser.

PAYMENT1. Full payment is due within 30 days of a signed contract.2. In the event of nonpayment, Sojourners reserves the right to hold the

advertiser and/or its advertising agency jointly and severally liable for payment due to Sojourners.

After signing a contract, Sojourners’ advertising representative will send the advertiser an invoice. Invoices may be paid by check or credit card. If paying by check, it should be made payable to Sojourners and mailed to: SOJOURNERS, ATTN: Advertising Department, P.O. Box 70730, Washington, DC 20024-9997