2020-2021 afla sponsorship benefits · 2019. 12. 18. · 2020-2021 afla sponsorship add-ons awards...

What Makes AFLA Unique?AFLA is dedicated to improving networking and communication between all segments of the corporate fleet industry, founded upon the invitation for all members including those from industry segments that support corporate fleet managers, to participate on task forces and run for office throughout our leadership ranks. We recognize this equal relationship is important for building a true partnership between all segments of our industry.

Who Attends The AFLA Annual Conference?AFLA has seen record attendance growth in corporate fleet manager attendees three years in a row, and continued growth is projected over the next two years.

AFLA MembershipAFLA is comprised of over 600 corporate fleet professionals from all segments of our industry.

Allied Service Provider

Corporate Buyer

Dealer

Fleet Management Company

Manufacturer

Remarketer

Alumni

33%

Membership % Companies %

23%

3%

23%

13%

3%

2%

34%

43%

5%

9%

7%

2%

N/A

Allied Service Provider

Corporate Buyer

Dealer

Fleet Management Company

Manufacturer

Remarketer

Alumni

34%

Attendee % Companies %

21%

2%

24%

15%

3%

1%

33%

40%

5%

11%

8%

3%

N/A

2020-2021 AFLA SPONSORSHIP OPPORTUNITIES

2020-2021 AFLA SPONSORSHIP BENEFITS

Program Book

Signage Recognition

Recognition from Stage

Attendee List

Recognition Between Sessions

Choices:

Homepage Listing

Revolving Logo on Site

Sponsor Page

Email Recognition

Sponsor Message in Fleet Insight

Logo

Diamond Platinum

Logo

✔

✔

Logo

Pick Three:• Video Between Sessions• Session Giveaway• Table Display• Floor Logo• Golf Hole• Program Ad• Additional Email Blast• Sunday Evening Hospitality Space (for All Attendees)

• Floor Logo• Program Ad• Additional Email Blast

Listing

Logo

X

✔

Logo

Pick Two:

Gold

Listing

Listing

X

✔

Listing Listing Listing X

Silver

Listing

Listing

X

✔

Bronze

X

Listing

X

✔ ✔

Copper$25,000 $10,000 $7,500 $5,000 $2,500 $1,000

X

X

X

X X X X

Logo

Logo

Logo Logo Listing Listing Listing

Logo Listing Listing X

Webinar Recognition Logo Logo Listing Listing

Email to Members 2 1 1 X

Complimentary Memberships 5 2 1 X

1 X X X

Listing

X

Emerald

• Table Display• Floor Logo• Golf Hole• Program Ad• Additional Email Blast

Logo

Logo

X

✔

Logo

Recognition in Mobile App* Logo Logo Listing Listing Listing ListingLogo

Special Emphasis Between Sessions(i.e. - logos on stage)

✔ X X X X XX

Pick Two:

$15,000

Logo

Logo

Logo

1

3

X

Logo

X X

X X

X

X

X

X

X

X

X

X

Listing

X

X

X

X

X

X

X

CON

FERE

NCE

YEAR

-RO

UN

D

SPONSOR BENEFITS

2020-2021 AFLA SPONSORSHIP ADD-ONS

Awards Dinner

Tuesday Dinner

Lunch

President’s Reception

✔

Diamond2020Price

Platinum

✔

✔

✔

Gold Silver Bronze Copper$25,000 $10,000 $7,500 $5,000 $2,500 $1,000

Emerald

NEW ITEMS BELOW

✔

X

✔

Awards Reception ✔

Coffee Lounge

Room Keys

WIFM

Floor Graphics

✔

✔

✔

✔

Mobile App ✔

WiFi Access

Notepads

Program Ad

Headshot Lounge

✔

✔

✔

✔

Padfolio ✔

Charging Stations

Golf Hole

Registration DiscountSponsor

Drink Cart

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

Room Drop ✔ ✔

Door Hanger ✔ ✔

X

X

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

✔

X

✔

✔

✔

X

X

X

X

X

X

X

✔

✔

X

X

X

✔

X

X

✔

✔

X

✔

✔

✔

X

X

X

X

X

X

X

✔

✔

X

X

X

✔

X

X

✔

✔

X

✔

X

✔

X

X

X

X

X

X

X

✔

✔

X

X

X

✔

X

X

✔

✔

X

✔

X

X

X

X

X

X

X

X

X

✔

X

X

X

X

✔

X

X

X

✔

X

✔

X

X

$15,000

CON

FERE

NCE

AD

D-O

NS

$15,000

$17,500

$5,000

$7,500

$7,500

TBD on Quotes

$7,500

$2,500/$1,000

$1,500

$7,500

$5,000

$5,000

$1,000

$3,500

$7,500

$2,500

$1,000

Keynote Sponsor (2)

Ride & Drive - $/Vehicle

✔

✔

X

✔

Window Clings - Hallway to Session Room ✔ ✔

Break Sponsor (3)

Welcome Banner

✔

✔

✔

✔

$7,500

$1.5K/$2K/$3K

$2,000/each

$2,500

$3,000

Relaxation Lounge ✔ ✔

X

✔

✔

✔

X

X

X

✔

✔

✔

X

X

X

X

X

✔

X

X

X

X

X

✔

X

X

X

X

X

✔

X

X$5,000

$1,500+$75/reg.

$7,500

$8/room in block

$3,500

TUCSON •ARIZONA

OCTOBER 4-7jw marriott starr pass

DIAMOND EMERALD $15,000Year-round Promotion• Three complimentary individual memberships

• Company logo displayed on the AFLA website homepage

• Company logo displayed on sponsor webpage

• One email to AFLA members on your company’s behalf

• Level-sized company logo on all webinars, including promotion and presentation

• Company logo displayed in electronic Fleet Insight Newsletter and conference communications

Emerald Conference Promotion• Choice of Two: Golf Hole Sponsorship, Table Display, Floor Graphic Logo, Program Ad, Additional Email Blast to Members

• Potential to include gift in all attendee registration bags

• Level-sized company logo in the program

• Level-sized company logo on signage in conference space

• Level-sized company logo between sessions

• Company logo displayed in mobile app

• Annual AFLA conference mailing list of registered attendees, provided prior to conference

$25,000Year-round Promotion• Five complimentary individual memberships

• Company logo prominently displayed on the AFLA website homepage

• Company logo prominently displayed on sponsor webpage

• Revolving logo recognition on website

• Two emails to AFLA members on your company’s behalf

• Sponsor Message in Fleet Insight (subject to AFLA approval)


• Company logo displayed in electronic Fleet Insight Newsletter and conference communications

Diamond Conference Promotion• Choice of Three: Educational video to use between sessions, Giveaway Set at Tables, Golf Hole Sponsorship, Table Display, Floor Graphic Logo, Program Ad, Additional Email Blast to Members, Sunday Evening Hospitality Space (for all conference attendees)


• Promotion prior to, during and after the conference as a premier sponsor

• Special recognition from stage

• Level-sized company logo in the program





• Special emphasis between sessions (e.g. – logos on stage)

AFLA diamond sponsors are invited to work with us to identify extra visibility opportunities that help enhance the conference experience.

2020-2021 AFLA YEAR-ROUND & CONFERENCE PROMOTIONS

GOLD

SILVER

BRONZE

COPPER

$7,500Year-round Promotion• One complimentary individual membership

• Company listing on AFLA sponsors webpage

• One email to AFLA membership

• Level-sized company listing on a webinar

• Listing included in webinar promotions

• Company listing displayed in Fleet Insight newsletter and conference communications

Gold Conference Promotion• Potential to include gift in all attendee registration bags

• Level-sized company listing in the program

• Level-sized company listing on signage in conference space

• Level-sized company listing between sessions

• Company listing in mobile app


$5,000Year-round Promotion• Company listing on AFLA sponsors webpage

• Level-sized company listing on webinars

Silver Conference Promotion• Level-sized company listing in the program

• Level-sized company listing on signage in conference space





Bronze Conference Promotion• Level-sized company listing on signage in conference space





Copper Conference Promotion• Company listing in mobile app


$10,000Year-round Promotion• Two complimentary individual memberships

• Company listing displayed on the AFLA website homepage

• Company logo displayed on AFLA sponsors webpage

• One email to AFLA membership


• Company listing displayed in electronic Fleet Insight Newsletter and conference communications

Platinum Conference Promotion• Choice of one: Floor Graphic Logo, Program Ad, Additional Email Blast


• Level-sized company listing in the program





PLATINUM

2020-2021 AFLA YEAR-ROUND & CONFERENCE PROMOTIONS

Networking Dinner - $17,500 Signage will be placed on each table during dinner, recognition in conference program book, push notification sent from app regarding evening’s event, sponsor included in parts of evening activity planning

Monday Dinner - $15,000Signage will be placed on each table during dinner, recognition in conference program book, recognition from stage during dinner

Tuesday Lunch (2 max) - $5,000Signage will be placed on each table with the boxed lunches, sponsor logo stickers placed on boxed lunches, recognition in conference program book, recognition from stage

Breakfast (2 max per day) - $3,750Signage will be placed on each table during breakfast, plus an announcement will be made recognizing the sponsor, recognition in conference program book

President's Reception - $7,500At reception there will be a sign at the bar, branded cocktail napkins with sponsor logo handed out with beverages, recognition in conference program book

Awards Reception - $7,500At reception there will be a sign at the bar, branded cocktail napkins with sponsor logo handed out with beverages, recognition in conference program book

Keynote Sponsor - $7,500Special recognition with logo from stage preceding keynote speaker session, recognition in conference program book

Break Sponsor - $2,500Signage will be placed on snack table, recognition in conference program book

Coffee Lounge - Contact AFLA Office for PricingDedicated space with barista serving lattes and other specialty coffee drinks during dedicated break and networking/breakfast schedule, signage recognizing sponsor near lounge, special listing in conference program book

Room Keys - $7,500Hotel room keys with sponsor's logo will be made and distributed to guests at the time of check-in, recognition in conference program book

Relaxation Lounge - $5,000Dedicated space in ballroom foyer area, signage recognition in lounge area, special recognition in program book. Sponsor to provide chair massages or other similar relaxation experience for attendees in lounge area.

WIFM: Founding Sponsors - $2,500 Annual Sponsors - $1,000Listing in program, WIFM session promotions, on mobile app and verbal thank you at event. Listing at all WIFM programmatic events and promotions throughout year.

WiFi Access - $5,000Sponsor will pay for the WiFi access for the conference. The sponsor will be listed in the conference program along with the password for WiFi access, and will be announced during the conference.

Welcome Banner - $3,000 - Banner welcoming all attendees to AFLA or item provided by AFLA with sponsor input in final design and text of banner.

Window Clings - $2,000/each - Window clings in AFLA conference area of your design

All items are available to sponsors dependent on annual sponsorship level. Level availability is identified by the following: Diamond, Emerald, Platinum, Gold, Silver, Bronze, Copper

ADDITIONAL CONFERENCE ITEMS

PP GG S B C

Floor Graphics - $1,500 - Logo floor graphics will be displayed in the main lobby area outside of the main ballroom entrance. Size of design is 2’ x 2’

Mobile App - $7,500Mobile app branding to prominently display sponsor logo, special listing in conference program, inclusion of sponsor logo on all mobile app promotions and signage.

Notepads - $5,000Notepads will be distributed for the main ballroom tables with the Sponsor’s name and the AFLA logo and conference theme for participants to be used during the conference.

Program Ad - $1,000Full page 5.5” x 8.5” color ad in the AFLA conference program.

LinkedIn Headshot Lounge - $3,500Dedicated area for headshots, AFLA-provided photographer for set schedule during breaks and networking times, special signage recognition and listing in program book.

Padfolio Sponsor - $7,500Neoskin padfolio with AFLA and sponsor graphics for each attendee.

Charging Stations (Ballroom & Foyer) - $2,500Sponsor logo signage incorporated into charging station, recognition in conference program

Registration Discount Sponsor - $1,500(plus $75 per code usage) Dedicated page on AFLA website promoting registration discount with sponsor logo and final text approval, two dedicated promotional messages from AFLA to fleet managers announcing discount, contact information of registrants utilizing code, recognition in conference program.

Room Drop - $8/room in blockRoom drop on Monday or Tuesday of conference to full room block at AFLA conference hotel with item of sponsor’s choosing (item provided by sponsor).

Do Not Disturb Hotel Door Hanger Sponsor – $3,500 Door hanger provided to all attendees staying at conference hotel within AFLA block. Sponsor to provide hanger with AFLA approval of final design.

Ride & Drive – Pricing per Vehicle:Diamond - $1,500Emerald - $2,000Platinum & Gold - $3,000 Inclusion of vehicle(s) in Monday morning ride and drive event open to all AFLA attendees. Inclusion of participating companies in all promotional materials and listed on AFLA website. Listing in conference program book.

Airport Shuttle (Pricing based off of mode/style)Contact AFLA Office for Pricing

ADDITIONAL CONFERENCE ITEMS

Golf Sponsorships• Networking Title Sponsorship - $15,000

• Hole Sponsor - $1,000

• Drink Cart - $7,500

• Ditty Bag - At Cost Ditty bag to be distributed to golf participants.

SPONSORSHIP TERMS & COMMITMENTS Please read carefully. All sponsors must adhere to the following Sponsorship Terms & Commitments and all guidelines in this prospectus, all of which are incorporated by reference as part of the Sponsor Application/Contract. It is the responsibility of the Sponsor to see that all staff is aware of and adheres to these rules. AFLA reserves the right to interpret and make final decisions regarding all rules & regulations. In applying for sponsorship, sponsors agree to abide by the following regulations:

Annual Conference Admission PolicyAdmission to the Annual Conference is by name badge only. All sponsor company personnel must show an official AFLA Registrant badge in order to gain access to any of the sessions or networking activities. Registration badges are not included with sponsorship packages.

Table DisplaysAFLA staff will assign table space based off sponsorship level. No portion of the display may extend into adjoining table space or other areas outside the perimeter without the prior written consent of AFLA. AFLA reserves the right to adjust the floor plan at any time and relocate sponsors should it become necessary or advisable in the best judgment of AFLA. Every effort will be made to relocate the Sponsor to another comparable space if AFLA deems such a relocation to be necessary or appropriate.The table-top expo area will not be locked. AFLA and/or the JW Marriott Starr Pass will not be held responsible for any loss or damage to Sponsor property.

Cancellation of ConferenceIt is mutually agreed that in the event the AFLA Annual Conference is cancelled as result of disasters, strikes, governmental regulations or causes that would prevent its scheduled opening or continuance, then and thereupon, portions of this agreement may be terminated and the management of AFLA shall determine an equitable basis for the refund of such portion of the sponsor fees as is possible after due consideration of expenditures and commitments already made.

ComplianceThe Sponsor assumes all responsibility for compliance with all pertinent ordinances, regulations and codes of duly authorized local, state and federal governing bodies concerning labor, fire, safety and health, together with the rules and regulations of the operators and/or owners of the property wherein the conference is held. Cloth decorations must be flameproof.

CanvassingCanvassing or distribution of advertising material by a Sponsor will not be permitted outside of the Sponsor’s table space. Canvassing or marketing of any product in any part of the meeting rooms or public areas by anyone is strictly prohibited.

Conflicting EventsSponsors are prohibited from organizing events (meals, golf, etc.) that conflict with any official AFLA activity without the express written consent of the AFLA Executive Director.

Food & BeverageAFLA must be notified of a Sponsor’s intent to distribute food or beverage items in the table expo area. All such items must be approved by AFLA and ordered through AFLA. Sponsors are not permitted to bring in outside food or beverage.

EvictionAFLA reserves the right to evict any Sponsor from the event with or without cause. In case of eviction, Sponsor must leave the event immediately without protest or appeal, 2. Sponsor shall not dismantle their table booth until the event ends for the day, 3. AFLA is not liable for any refunds on table space or other expenses, and 4. Sponsor will be accompanied from the event by security, and after the event ends for the day, Sponsor shall not re-enter the table expo area to dismantle and remove their

Indemnification and InsuranceThe Sponsor assumes the entire responsibility and hereby agrees to protect, indemnify, defend, and save AFLA, the JW Marriott Starr Pass and their employees and agents harmless against all claims, losses, and damages to persons or property, government charges or fines, and attorney’s fees arising out of or caused by Sponsor’s installation, removal, maintenance, occupancy, or use of the conference premises or part thereof, excluding any such liability caused by the negligence of said parties, employees or agents. In addition, the Sponsor acknowledges that neither AFLA nor the JW Marriott Starr Pass maintains insurance covering the Sponsor’s property and that it is the responsibility of the Sponsor to obtain business interruption and property damage insurance covering such losses by the Sponsor. Sponsors wishing to insure their exhibit materials and goods against theft or damage by fire, accident or loss of any kind must do so at their own expense. Every Sponsor is responsible for obtaining insurance (liability, fire and theft) in such amounts deemed appropriate to comply with its obligations hereunder.

AFLA Logo UsageThe name, logo and acronym of the Automotive Fleet and Leasing Association and AFLA 2020 are proprietary marks.Any use of these marks is strictly prohibited, for any purpose, without written permission and approval of AFLA. Permission to use the name, logo and acronym (AFLA) of the Automotive Fleet and Leasing Association must be requested at least two weeks prior to the printing or intended usage of the mark(s). Written requests for logo usage should include a clear description of how the name, logo or acronym will be used as well as a sample of the intended piece. If approval is granted, an electronic file of the AFLA logo will be made available.

Sponsorship Order FormSponsors of items from the 2019-20 year have the right of first refusal for those items according to any timeline granted by AFLA’s Executive Director. Sponsors are then given priority for the different opportunities based on their sponsorship level. After this time, sponsorship opportunities are available on a first-come, first-served basis. Please complete this form and return it with payment to AFLA; payments must be received with this form in order to secure sponsorship. Sponsorship packages are non-refundable.

TermThe term of AFLA’s annual sponsorship runs from July 1, 2020 – June 30, 2021.

Signature: Print Name: Date:

Diamond - $25,000Emerald - $15,000Platinum - $10,000

Gold - $7,500Silver - $5,000Bronze - $2,500

Copper - $1,0001. Annual Sponsorship Package:(An annual sponsorship is required in order to purchase a conference or golf add-on)

3. Method of PaymentCheck Visa MasterCardDiscover American Express

Signature:4. Return This Form To:Automotive Fleet & Leasing Association • N83 W13410 Leon Road• Menomonee Falls, WI 53051Email: [email protected] • Fax: 414.359.1671 • afla.org/sponsor

Contact Name: Company Name:

Address:

City: State: Zip:

Phone: ( ) Email:

Conference sponsorship opportunities are available first to annual diamond sponsors down to the copper level.If interested, please complete this form and return it with payment to AFLA.Payments must be received with this form in order to secure the sponsorship. If your conference sponsorship selection is taken by a sponsor at a higher level than yours, you will be given the opportunity to select an alternative or request a refund. Please note that the annual sponsorship packages are non-refundable. By signing this agreement, you agree to abide by the Sponsor Terms & Commitments as outlined.

Security Code: Exp. Date:Billing Address (if different from above):

Cardholder Name:

Card #:

2. Conference and Golf Add-Ons:

Networking Title Sposorship - $15,000 Hole Sponsor - $1,000Golf Drink Cart - $7,500Golf Ditty Bag (provide bag or items for bag)

Networking Dinner - $17,500 Monday Dinner - $15,000 Tuesday Lunch - $5,000 (2 max.)

Breakfast - $3,750 (2 max. per day)

President's Reception - $7,500Awards Reception - $7,500Keynote Sponsor - $7,500 Break Sponsor - $2,500Coffee Lounge - Contact AFLA for PricingRoom Keys - $7,500Relaxation Lounge - $5,000WIFM Annual Sponsor - $1,000WIFM Founding Sponsor - $2,500WiFi Access - $5,000Welcome Banner - $3,000Window Clings - $2,000/eachFloor Graphics - $1,500Mobile App - $7,500

2020-2021 ANNUAL SPONSORSHIP & CONFERENCE AGREEMENT

Notepads - $5,000Program Ad - $1,000LinkedIn Headshot Lounge - $3,500Padfolio Sponsor - $7,500Charging Stations - $2,500Registration Discount Sponsor - $1,500(plus $75 per code usage)Room Drop - $8/room in blockHotel Door Hanger Sponsor - $3,500 Ride & Drive – Pricing per Vehicle:Diamond - $1,500Emerald - $2,000Platinum & Gold - $3,000 Airport Shuttle (Pricing based off of mode/style)Contact AFLA Office for Pricing

2020-2021 afla sponsorship benefits · 2019. 12. 18. · 2020-2021 afla sponsorship add-ons awards...

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