2020 sponsorship, trade show & advertising guide...date: september 28, 2020 location: downtown...

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Empowering Members. Improving Lives. Reach & Connect With Over 800 Long-Term Care & Home Health Providers 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE

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Page 1: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

PAGE 1

Empowering Members. Improving Lives.

Reach & Connect With Over 800

Long-Term Care & Home Health

Providers

2020 SPONSORSHIP, TRADE SHOW

& ADVERTISING GUIDE

Page 2: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

MISSION, VISION AND

VALUES

VALUESIowa Health Care Association is committed to INTEGRITY, SOLUTIONS and PEOPLE.

MISSIONEmpowering members. Improving lives.

VISIONA more compassionate future for those who deserve it most.

VALUES

MISSION

VISION

Page 3: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

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ENHANCE YOUR VISIBILITY

A LA CARTE STYLE

IOWA HEALTH CARE ASSOCIATION (IHCA) IS YOUR PARTNER IN REACHING PROVIDERS OF LONG-TERM CARE SERVICES TO IOWANS, representing over 800 providers in 99 counties and 246 communities throughout Iowa, including skilled nursing facilities, assisted living programs and home health agencies. 2020 is the year to set your organization apart and partner with IHCA. Take advantage of a number of unique and high-profile sponsorships, trade shows and advertising opportunities that offer an increased level of exposure to make your organization stand above the rest.

Becoming an IHCA sponsor increases your brand visibility and awareness, showcases your products and services and builds your relationships with Iowa’s long-term care, assisted living and home health leaders. Reserve your IHCA sponsorship, exhibiting and advertising opportunities NOW to continue to strengthen your business relationships with Iowa’s long-term care leaders and be recognized for your commitment to long-term care.

TABLE OF CONTENTSAnnual Convention & Trade Show _________________________ 4

Leadership Events _________________________________________ 8

Advertising Opportunities _________________________________ 9

Quarterly Education Conference Sponsorships ___________ 10

Education Event Sponsorships ___________________________ 12

• Activity Professional Qualification Course _______________ 12

• Assisted Living Regulatory Nurse/Manager Class ________ 12

• Assisted Living Management Certification Program ____ 12

• Day on the Hill __________________________________________ 13

• Dementia Care Conference______________________________ 13

• Dietary Professional Conference _________________________ 13

• District Meetings & Education ___________________________ 14

• Home Health OASIS Training Workshop _________________ 14

• Home Health Regional Roundtables_____________________ 14

• Leadership Academy ____________________________________ 15

• Life & Fire Safety Conference ____________________________ 15

• LTC Nurse & Administrator Leadership Program _________ 15

• Managed Care & Reimbursement Conference ___________ 16

• Medicare Patient Driven Payment Model (PDPM) Academy 16

• Non-Profit Board Member Training ______________________ 16

• Workforce Symposium _________________________________ 17

• Webinars _______________________________________________ 17

IHCA Foundation _________________________________________ 18

BECOME AN IHCA

PREMIER PARTNER Join an elite group of organizations that provide

an extraordinary amount of financial support and sponsorship to IHCA.

For more information, contact:

Megan Stoulil VP, Accounting & Member Services

[email protected]

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2020 IHCA ANNUAL CONVENTION & TRADE SHOW

DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000

The audience is comprised of over 1,000 decision-making long-term care professionals from skilled nursing facilities, assisted living facilities and home care agencies. Attendees include owners, administrators, directors, nurses, social service workers, activity professionals, dietary managers, department supervisors, therapists, maintenance professionals and representatives from all other departments.

TRADE SHOW EXHIBIT BOOTHS

Each pipe and drape booth is ten feet wide by eight feet deep. Includes back and side drapes, identification signage, eight-foot skirted table, two chairs and a wastebasket.

• Registration Booth by Entrance (IHCA Associate Members Only)

– $2,000

– Two available

– Hexagons on the map

• Prime Booth (IHCA Associate Members Only)

– $1,800

– Starred on the map

• Standard Booth

– IHCA Associate Member — $1,550

– Non-Member — $2,500

• *NEW* Standard Booth with Punch Card (IHCA Associate Members Only)

– IHCA Associate Member — $1,800

– Circled on the map

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• *NEW* Charging Station Booth Upgrade or Sponsorship

– $1,500

– One available

– A charging station featuring your logo will be provided at your booth, drawing in attendees and offering the chance to converse with them as they charge their devices. After the trade show, the booth will be moved to a common area for the remainder of the convention. If you do not have a booth, the charging station, branded with your logo, will be placed in a common area.

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2020 IHCA ANNUAL CONVENTION & TRADE SHOW (CONTINUED)

DIGITAL SPONSORSHIPS MOBILE APP SPLASH PAGE$3,500 | EXCLUSIVEYour company logo will be displayed on the full screen for up to five seconds any time an attendee opens the IHCA Convention and Trade Show mobile app. In 2019, attendees spent a total of 8,430 minutes on the mobile app during the event.Includes: Full-page ad in program guide.

MOBILE APP BANNER ADS$1,500 EACH | 5 AVAILABLEYour company logo/advertisement will be displayed when attendees are navigating through the IHCA Convention and Trade Show mobile app. In 2019, banner ads were viewed a total of 12,700 times by app users. Includes: Full-page ad in program guide.

CONVENTION WIFI SPONSOR$2,000 | EXCLUSIVEYour company name will be the WiFi password, meaning every attendee who wants to use the free WiFi must type in your business name. Includes: Event signage featuring company logo, and full-page ad in program guide.

GIFTS AND GOODIES

TOTE BAG$6,000 | Features logo exclusively OR:$3,000 | Features logo exclusively on one side of bag$1,500 | Features logo among others Tote bags are given to every attendee. Sponsor will provide company logo that will be placed on the tote bags. Includes: A promo flyer or ad will be included inside the bag. NAME BADGE LANYARDS$2,500 | EXCLUSIVESponsor provides its company logo and it will be placed on 1,000 lanyards distributed on-site to all registered attendees.Includes: Full-page ad in program guide. GENERAL SESSION GIVEAWAYS$2,500 | TUESDAY GENERAL SESSION GIFT$3,500 | WEDNESDAY CONVENTION SOUVENIRSponsor logo will be featured on gifts given to attendees of the Tuesday or Wednesday general session. Tuesday gift examples include promotional items such as stress balls and sunglasses. Examples of Wednesday convention souvenirs include branded drinkware and flashlights. Items for 2020 to be determined. HOTEL ITEMS$2,000 | GUEST ROOM KEY CARDS | EXCLUSIVE$2,000 | KEY CARD HOLDERS | EXCLUSIVE $1,000 | WELCOME MATS | EXCLUSIVEYour company logo and message will be featured on the Marriott Des Moines hotel key cards, key card holders or paper welcome mats that attendees will see as soon as they open the door to their hotel room.Includes: Full-page ad in program guide. CONVENTION PENS$1,500 | EXCLUSIVEYour logo will be featured on 1,000 pens, supplied by the sponsor, that will be included in the tote bags given to every convention attendee.

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2020 IHCA ANNUAL CONVENTION & TRADE SHOW (CONTINUED)

SIGNAGE & PRINT GENERAL SESSION PRODUCTION SPONSOR $3,000 | EXCLUSIVE | 3 DAYSOR:$1,500 | 3 AVAILABLE | 1 DAYYour company logo will be featured on signage and you will receive voiceover recognition during seating announcements at each session.

PHOTO BOOTH WALL$3,000 | EXCLUSIVEJoin in on the attendee fun by sponsoring the photo booth wall. The station will include fun props and attendees can take photos that will be featured on social media. Your company logo will appear on the backdrop of every photo taken. PROGRAM GUIDE$2,500 | EXCLUSIVEYour organization will be exclusively featured on the back cover of the program guide. Includes: Recognition during general sessions. TRADE SHOW COCKTAIL RECEPTION$5,000 | EXCLUSIVESignage featuring your company logo will be provided and on display throughout the trade show venue, where beverages and appetizers will be served from 5:00 p.m. to 6:00 p.m. on Monday. Includes: Full-page ad in program guide.

MONDAY EVENING ENTERTAINMENT$2,000 EACH | MULTIPLE AVAILABLEHost this grand event featuring music, dancing, party snacks and tons of fun! Event signage, tickets and table tents featuring your company logo will be provided. Includes: Full-page ad in program guide.

TUESDAY EVENING ENTERTAINMENT$2,000 EACH | MULTIPLE AVAILABLEHost the Tuesday night entertainment! Event signage and drink tickets featuring your company logo will be provided. Includes: Full-page ad in program guide. WEDNESDAY HOT BREAKFAST$1,500 EACH | MULTIPLE AVAILABLEJoin attendees for a delicious buffet breakfast to start off the last day of convention. Signage will be provided at the event featuring your company logo. Includes: Full-page ad in program guide.

CONTINENTAL BREAKFAST$1,250 EACH | MULTIPLE AVAILABLESignage will be provided at the event on Monday and Tuesday featuring your company logo. Includes: Half-page ad in program guide.

REFRESHMENT BREAKS$1,000 EACH | MULTIPLE AVAILABLESignage will be provided at the event on Monday, Tuesday and Wednesday featuring your company logo. Includes: Half-page ad in program guide.

REGISTRATION ROOM TABLE DISPLAY$1,000 | EXCLUSIVE Decorate a table and feature your brand in the registration room where every attendee must pick up their badge. An eight-foot table will be provided for you to decorate with the convention theme and your business material.

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2020 IHCA ANNUAL CONVENTION & TRADE SHOW (CONTINUED)

SPEAKING OPPORTUNITIES KEYNOTE SPEAKERS$2,500 | EXCLUSIVE | MONDAY KEYNOTE SPEAKER$2,500 | EXCLUSIVE | TUESDAY KEYNOTE SPEAKER$2,500 | EXCLUSIVE | WEDNESDAY KEYNOTE SPEAKERA representative from your organization will appear on-stage and introduce the keynote speaker.Includes: Signage and audio-visual recognition before and after keynote speaker, as well as a full-page ad in program guide. TUESDAY HOME HEALTH TRACK $2,500 | EXCLUSIVEA representative from your organization will spend the day introducing the home health speakers for each breakout session and have a table to display your company’s material. Includes: Full-page ad in program guide.

MONDAY MORNING BOARD OF DIRECTORS’ BREAKFAST$1,500 | EXCLUSIVEA representative from your organization will have an introduction and up to two-minute speaking opportunity in front of the IHCA/ICAL/ICHC Board of Directors.

TUESDAY ANNUAL BUSINESS MEETING$1,500 | 2 AVAILABLEA representative from your organization will have an introduction and up to two-minute speaking opportunity in front of decision makers, including administrators, owners and key managers.Includes: Full-page ad in program guide.

Page 8: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

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LEADERSHIP EVENTS

IHCA/ICAL/ICHC BOARD OF DIRECTORS MEETINGS

DATE: January, March, June and December LOCATION: IHCA Education Center APPROX. ATTENDANCE: 50 board members at each meeting

This sponsorship offers an opportunity to make your organization visible to an elite group of IHCA leaders.

EVENT SPONSOR — $2,000 EACH MEETING (4 AVAILABLE)

• Recognition at event

• Logo included in board materials

• One or two representatives present for lunch

• Five-minute presentation about company during lunch

IHCA/ICAL/ICHC ANNUAL BOARD RETREAT (2 DAYS)

DATE: November LOCATION: Des Moines APPROX. ATTENDANCE: 65 IHCA, ICAL, and ICHC board members

RETREAT SPONSOR — $10,000 (1 AVAILABLE)

• Named as presenting sponsor

• Two representatives invited to attend the entire retreat

• Brief speaking opportunity

• Logo included in board materials

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IHCA LEADERS GOLF CLASSIC

DATE: August 10, 2020 LOCATION: Des Moines Golf and Country Club APPROX. ATTENDANCE: 100 decision makers including executive leaders, owners, directors and key managers

This sponsorship offers an opportunity to interact with an elite group of IHCA leaders in a relaxed setting.

EVENT SPONSOR — $10,000 (PRESENTING)

• Named as title sponsor

• Verbal recognition at event

• Logo included in promotional materials

• One company representative may participate as a golfer

*Additional sponsorship opportunities are available. Please inquire for more information.

Page 9: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

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ADVERTISING OPPORTUNITIES

IHCA WEBSITE & NEWSLETTER ADVERTISING (3 MONTHS) *For Associate Members only

For three months we will have your organization banner rotating on our home page and your logo featured in our weekly member newsletter. We will need a logo in JPEG format along with a statement/saying/slogan!

APPROX. REACH: 2,500+

Sponsor’s logo and website link on IHCA website and in IHCA’s weekly e-newsletter

ADVERTISING RATE — $1,250 PER QUARTER OR $4,500 PER YEAR (2 AVAILABLE)

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ANNUAL CONVENTION & TRADE SHOW PROGRAM GUIDE

Ad Opportunity Standard Rate/Exhibitor Rate

Inside Front Cover $2,000/$1,500

Inside Back Cover $2,000/$1,500

Full Page $1,200/$800

Half Page $800/$500

ANNUAL CANDY BASKET SPONSOR

Your company can sponsor a candy basket with your logo and contact information that will be presented at more than 60 IHCA education events and meetings throughout the year.

APPROX. REACH: 5,000+ attendees of 60+ events The basket will rotate between the registration desk, IHCA board room and education center, and will feature signage recognizing your company. ADVERTISING RATE — $2,500

Page 10: 2020 SPONSORSHIP, TRADE SHOW & ADVERTISING GUIDE...DATE: September 28, 2020 LOCATION: Downtown Marriott in Des Moines APPROX. ATTENDANCE: 1,000 The audience is comprised of over 1,000

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SPRING EDUCATION CONFERENCE

DATE: March LOCATION: Prairie Meadows Event Center, Altoona APPROX. ATTENDANCE: 400

The Spring Quarterly is our second largest education conference. This day and a half conference brings facility administrators, directors, managers, owners and department heads together. There is something for everyone, with a general session and six breakout sessions.

PROGRAM SPONSOR — $2,000 (EXCLUSIVE)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One or two representatives present at the program (includes CEUs)

• One-minute speaking opportunity to introduce education speaker

• Pop-up booth and/or table display at conference

TABLE DISPLAY — $750 EACH (8 AVAILABLE)

• Logo included in event promotional marketing materials and website

• One or two representatives present at the program

• Table display at the conference

• Recognition at event

SUMMER EDUCATION CONFERENCE

DATE: June LOCATION: Des Moines APPROX. ATTENDANCE: 200

This one-day event will be in the Des Moines area with a handful of breakout sessions for all disciplines.

PROGRAM SPONSOR — $1,000 (EXCLUSIVE)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program (includes CEUs)

• Table display by the registration table with marketing materials

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QUARTERLY EDUCATION CONFERENCES

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WINTER EDUCATION CONFERENCE

DATE: December LOCATION: Des Moines APPROX. ATTENDANCE: 200

This one-day event will be in the Des Moines area with a handful of breakout sessions for all disciplines.

PROGRAM SPONSOR — $1,000

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present at the program (includes CEUs)

• Pop-up booth and/or table display at the conference

TABLE DISPLAY — $500 EACH (8 AVAILABLE)

• Logo included in event promotional marketing materials and website

• One or two representatives present at the program

• Table display at the conference

• Recognition at event

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QUARTERLY EDUCATION CONFERENCES (CONTINUED)

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EDUCATION EVENT SPONSORSHIPS

ACTIVITY PROFESSIONAL QUALIFICATION COURSE

DATE: January - May and August - November LOCATION: Classroom and online APPROX. ATTENDANCE: 40 nursing facility and assisted living activity professionals

The Activity Professional Qualification Course has been approved by the Iowa Department of Inspections and Appeals. Students who successfully complete the six online units, a classroom training session and the final exam will be certified as an activity professional.

PROGRAM SPONSOR — $500 (OFFERED BI-ANNUAL)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present at the classroom training session

• Five-minute presentation about company during lunch

ASSISTED LIVING REGULATORY NURSE/MANAGER CLASS

DATE: April, August and November LOCATION: IHCA Education Center APPROX. ATTENDANCE: 75

Sponsoring this education event is a great way to get in front of the assisted living directors and assisted living nurses.

PROGRAM SPONSOR — $500 PER CLASS $1,500 - ALL THREE CLASSES

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present at the classroom training session

• Five-minute presentation about company during lunch

ASSISTED LIVING MANAGEMENT CERTIFICATION PROGRAM

DATE: April, August and November LOCATION: IHCA Education Center APPROX. ATTENDANCE: 30

Why wouldn’t you want to be in front of the next graduating class of the Iowa Assisted Living Management Certification Course? This five-day course offered twice a year requires attendance at all sessions and an 85% or higher score on the post-test. These are our future leaders for assisted living managers and delegating nurses of Iowa.

PROGRAM SPONSOR — $1,500 (EXCLUSIVE FOR THE WHOLE YEAR) OR $1,000 (EITHER APRIL OR NOVEMBER CLASS)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present the first day of program

• Introduce conference speakers

• Five-minute presentation about company during the first day’s lunch

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DAY ON THE HILL

DATE: February LOCATION: Iowa State Capitol APPROX. ATTENDANCE: 50

IHCA’s Day on the Hill presents an opportunity for members to directly speak to elected representatives regarding issues that impact long-term care in Iowa.

PRESENTING SPONSOR — $1,000

• Verbal recognition at event

• Logo included in event promotional marketing materials

• Up to two complimentary representatives at the event

• Five-minute presentation about company during pre-visit briefing

DEMENTIA CARE CONFERENCE

DATE: July or August LOCATION: Des Moines APPROX. ATTENDANCE: 200

Teepa Snow will fill the room with administrators, directors, nurse leaders and other disciplines from long-term care facilities. Our members request Teepa Snow every year!

PRESENTING SPONSOR — $1,000

• Presented by naming rights

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present at the program (includes CEUs)

• Introduce Teepa Snow

• Pop-up booth and/or table display

LUNCH SPONSOR — $500 (EXCLUSIVE)

• Verbal recognition at conference

• One complimentary representative at the program

DIETARY PROFESSIONAL CONFERENCE

DATE: June LOCATION: IHCA Education Center APPROX. ATTENDANCE: 75

This one-day event brings together a group of dietary managers to review the survey guidelines, how to recruit/retain talent in the dietary department, dining trends in long-term care and hopefully some taste testing!

PRESENTING SPONSOR — $2,500

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program

• Introduce conference speakers

• Five-minute presentation about company during lunch

EDUCATION EVENT SPONSORSHIPS (CONTINUED)

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DISTRICT MEETINGS & EDUCATION

DATE: May and November LOCATION: Storm Lake, Cedar Falls, Atlantic, Des Moines and West Liberty APPROX. ATTENDANCE: 300

Our districts meet twice a year for four hours of CEUs. These locations are Des Moines (Central), Storm Lake (Northwest), Cedar Falls (Northeast), West Liberty (Southeast), and Atlantic (Southwest). Administrators of nursing facilities and assisted living programs meet to discuss topics important to both the operations of the facility.

SPONSOR DISTRICT MEETINGS AT FIVE LOCATIONS — $1,250 EACH

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One or two complimentary representatives present at the program (including CEUs)

HOME HEALTH OASIS TRAINING WORKSHOP

DATE: October LOCATION: IHCA Education Center APPROX. ATTENDANCE: 60

If you provide services to home health, this education workshop is one you don’t want to miss. The OASIS-D Workshop will bring in field data collectors, supervisors, OASIS educators and reviewers, quality improvement staff, and those preparing for the COS-C Exam. This is a two-day workshop with the opportunity to sit for the COS-C exam on the third day.

PROGRAM SPONSOR — $2,500

• Verbal recognition at event

• Logo included in event promotional marketing materials

• Introduce conference speaker

HOME HEALTH REGIONAL ROUNDTABLES

DATE: May and November LOCATION: Carroll, Coralville and West Des Moines APPROX. ATTENDANCE: 50

Iowa Center for Home Care leaders participate in the Home Health Regional Roundtables to learn about member benefits and how ICHC helps agencies grow, prosper and exceed quality standards.

PROGRAM SPONSOR — $500

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative present at the program to give five-minute presentation

EDUCATION EVENT SPONSORSHIPS (CONTINUED)

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LEADERSHIP ACADEMY

DATE: June – June (1-year dedication) LOCATION: IHCA Education Center + monthly conference calls APPROX. ATTENDANCE: 30 new and aspiring leaders who are on a leadership track with a focus on quality improvement

IHCA’s Leadership Academy Program is an intensive training designed to elevate knowledge, build skills and promote target competencies for leaders who work in long-term care and assisted living settings.

PROGRAM SPONSOR — $2,500 (EXCLUSIVE)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One or two representatives present at the program for the kick off

• Five-minute presentation about company during lunch at the kick off

• Attend the networking/graduation dinner

LIFE & FIRE SAFETY CONFERENCE

DATE: February LOCATION: Coralville and Jefferson APPROX. ATTENDANCE: 300

This is an excellent training for facility administrators and directors, environmental services and maintenance managers, safety directors and anyone responsible for occupant safety and compliance.

PRESENTING SPONSOR — $2,500

• Logo included in event promotional marketing materials

• Verbal recognition at event

• Presented by naming rights

• One or two representatives present at the program (including CEUs)

• Introduce conference speakers

LTC NURSE & ADMINISTRATOR LEADERSHIP PROGRAM

DATE: 2 days in March + 2 days in April LOCATION: IHCA Education Center APPROX. ATTENDANCE: 25

Administrators and nurse leaders are the linchpins that connect staff, residents, families and resources to consistently provide quality care. Through this four-day training workshop, individuals will be provided with the information and resources necessary to guide their facilities in today’s challenging and rapidly changing care environment.

PROGRAM SPONSOR — $500

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program

• Introduce conference speakers

• Five-minute presentation about company during the first day’s lunch

EDUCATION EVENT SPONSORSHIPS (CONTINUED)

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MANAGED CARE & REIMBURSEMENT CONFERENCE

DATE: June LOCATION: IHCA Education Center APPROX. ATTENDANCE: 125

This one-day event brings Iowa administrators, business office managers and billing specialists from nursing facilities, assisted living and home health providers for education on current and upcoming changes to the reimbursement system for Medicaid and Medicare.

PROGRAM SPONSOR — $1,000 EACH (3 AVAILABLE)

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program (includes CEUs)

• Five-minute presentation about company during lunch

MEDICARE PATIENT DRIVEN PAYMENT MODEL (PDPM) ACADEMY

DATE: January – June LOCATION: Des Moines and webinars APPROX. ATTENDANCE: 250

This training will focus on how skilled nursing facilities transition to PDPM and how to implement the toolkit for the new payment model for Medicare. Includes PDPM 101, one-day in person training and monthly Q&A webinars, with access to AHCA-developed tools for facility implementation and readiness.

PROGRAM SPONSOR — $1,000

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One representative present at the on-site program

NON-PROFIT BOARD MEMBER TRAINING

DATE: June LOCATION: IHCA Education Center APPROX. ATTENDANCE: 75 nursing facility board members from across Iowa

Board members are the fiduciaries who steer the facility towards a sustainable future by adopting ethical, legal governance and financial management policies, as well as ensure the non-profit has adequate resources to progress its mission.

PROGRAM SPONSOR — $500

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program

• Introduce conference speakers

• Five-minute presentation about company during lunch

EDUCATION EVENT SPONSORSHIPS (CONTINUED)

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WORKFORCE SYMPOSIUM

DATE: April LOCATION: IHCA Education Center APPROX. ATTENDANCE: 125

Successful health care managers recognize that quality staff is their most valuable asset. The task of attracting and retaining high-performance employees is of the utmost importance for providing high-quality long-term care.

PRESENTING SPONSOR — $2,500 (EXCLUSIVE)

• Presented by naming rights

• Verbal recognition at event

• Logo included in event promotional marketing materials

• One complimentary representative at the program (includes CEUs)

• Introduce conference speakers

• Five-minute presentation about company

WEBINARS

IHCA provides webinars to address the needs and growing concerns of our members. We cannot guarantee that we will have a certain number of webinars, but we can guarantee that your logo will be provided on all educational materials promoting the webinars along with recognition before each webinar.

PROGRAM SPONSOR — $250 (PER WEBINAR)

• Verbal recognition during webinars

• 15-30 second advertising

EDUCATION EVENT SPONSORSHIPS (CONTINUED)

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IHCA FOUNDATION

Inspired by the committed and passionate men and women who make a difference in their professions and to the people they serve, the IHCA Foundation pursues a mission committed to the pursuit of excellence in care and service delivery through the advancement of education, creativity and innovation - Inspiring Greater Purpose.

The IHCA Foundation (501c3) is committed to developing quality long-term care professionals. The Foundation carries out this commitment to the profession by contributing to the IHCA Foundation by providing annual scholarships for persons working in long-term care who are furthering their health care education at accredited universities and colleges.

Foundation trustees and IHCA staff personally present the scholarships to the recipients. These presentations honor the scholarship recipients, bring personal recognition to them in their own communities, among their peers, their families and friends.

For Foundation scholarship recipients, this means an opportunity to advance their knowledge and skills in one of the fastest growing professions in the nation. For long-term care, it means a better trained staff to provide a higher level of quality care and to achieve a higher satisfaction rating from residents, clients, family members and staff.

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GIVING OPPORTUNITIESBe recognized by long-term care leaders for your commitment to the profession by contributing to the IHCA Foundation. You can contribute to the Foundation by committing to an annual giving pledge or through a one-time donation. Join an elite group of benefactors who believe in the mission of the IHCA Foundation. Donors are acknowledged annually in the Foundation’s annual report and recognized on our Foundation webpage and at our convention.

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IOWA HEALTH CARE ASSOCIATION UNDERSTANDS THE POWER

OF PARTNERSHIPS

OUR MEMBERS TURN TO US for information, education and guidance. In turn, we provide a forum for discussion, a vision for the future and a united voice at the Capitol. We invite companies that provide products and services to the long-term and home care profession to become partners with us in meeting the needs of this vital and essential segment of the health care market in Iowa.

REACH NEARLY 800 LONG-TERM AND HOME HEALTH PROVIDERSIowa Health Care Association (IHCA) is your partner in reaching providers of services to Iowa’s older adults, representing nearly 800 proprietary, non-profit and government-owned providers of long-term, post-acute and home care, including skilled nursing facilities, assisted living programs and home health agencies.

BUSINESS PARTNER MEMBERSHIPAssociate Business Partner Members have a unique connection to IHCA that includes the opportunity to participate on committees and task forces, helping to shape programs and define strategies. Associate Business Partner Members also receive our member-only weekly electronic newsletter, have access to valuable information in the members-only section of our website, as well as discounted advertising and marketing opportunities.

FOR MORE INFORMATION, CONTACT:Megan Stoulil

VP, Accounting & Member [email protected]

515-978-2204

1775 90th St West Des Moines, IA 50266

www.IowaHealthCare.orgEmpowering Members. Improving Lives.