THE DAWN OF THE DATA

MARKETPLACE

A future where IoT data is freely traded between those who wish to buy or sell is

not far off. Turning these zettabytes of IoT data into billions of dollars could bring forth

an IoT Data Gold Rush.

2030 VOLUME OF IoT DEVICES

100 BillionIoT Devices1

WHY BLOCKCHAIN?Powerful capabilities that unlock the

potential of IoT marketplaces.

Access Control Only stakeholders

access data

Cryptographic Security

Each transaction is encrypted

TransparencyEntire ledger of

transactions visible by all participants

Bracing for the Gold Rush Companies looking to monetize their data should:

Complete data audit

Understand the IoT marketplace

Establish a 12-24 month

IoT data strategy

Set specific goals for their

organization

Consumers can also monetize their personal data as the blockchain-enabled marketplace grows

Embrace your data and prepare for the IoT Gold Rush.

By 2020 100% of large organizations will be buying

data.2

Adopting IoT PaysBlockchain implementation in data exchanges is a multi-trillion-dollar

opportunity for IoT adopters.

DataMakesPossible.com

IoT DATA GOLD RUSH

The IoT DATA MARKETPLACEPOWERED BY BLOCKCHAIN

A data marketplace creates value by exchanging data for dollars, but it requires a robust trust and security

architecture.

DataSeller

DataBuyer

Value of Data Marketplace

$3.6Trillion

Yearly Traded Data

4.38Zettabytes

2030: IoT DATA MARKETPLACE

1- IHS Markit: https://cdn.ihs.com/www/pdf/IoT-Trend-Watch-eBook.pdf2- IDC: https://www.businesswire.com/news/home/20141211005981/en/IDC-Reveals-Worldwide-Big-Data-Analytics-Predictions