3 misconceptions about "niche" and how to reframe them
TRANSCRIPT
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
Niche is how we define our place in the community
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
The common perception of “niche” lacks fluidity and adaptability
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
Niche Reframe #1 Niche is not something you pick from a menu just because someone says it’s
lucrative or viable
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
Niche Reframe #2 Niche is not a collection of
research data
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
Niche Reframe #3 Niche is not static.
Niche is not “set it and forget it”
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
4 Questions that will change your Marketing:
tinyurl.com/ling-niche-reframe-Q
3 Niche Misconceptions
© ling wong | Business-Soulwork.com www.business-soulwork.com/ywf-free
About Ling Ling is an Intuitive Brainiac. Through her unique blend of Business + Marketing coaching with a
Mindset + Psychic Twist, she helps the multi-talented and multi-passionate maverick solo-entrepreneurs
distill ALL their big ideas into ONE cohesive Message, nail the WORDS that sell and design a Plan to cut
the busywork and do what matters, through her intuitive yet rigorous iterative process born out of her
Harvard Design School training and 10 years of experience in the online marketing industry.
Ling has the superpowers to help her clients optimize the space between individuality + originality vs.
“tried-and-true” marketing so they can express their WHY unapologetically and profitably without
reinventing the wheel.
Find Ling and grab her free “How to Find YOUR Winning Formula” Training Series at
http://business-soulwork.com/ywf-free/