31 ways to write words that win more customers and sales
DESCRIPTION
Krishna De talks to Denise Fay (www.denisefay.com) about the launch of her new book '31 days to write better copy'. Denise shares how to write successful marketing copy, how to get started, what to write, how to use emotional triggers to hook your reader and the importance of headlining. The webinar includes a special price and additional bonuses. Krishna De - www.facebook.com/KrishnaDe and Denise Fay - www.denisefay.comTRANSCRIPT
www.denisefay.com/31ways
www.denisefay.com/31ways
31 ways to write words that win more customers and sales
Denise Fay@denisefay on Twitter
Interviewed by Krishna De@KrishnaDe on Twitter
Twitter hashtag #31ways
www.denisefay.com/31ways
www.denisefay.com/31ways
Agenda
Handout The secret to successful marketing 5 ways to avoid writing procrastination Understand the emotional triggers that make your
prospect buy 8 techniques to write winning headlines that attract, sell
and interest your readers Motivational words that practically force your reader to
take action
www.denisefay.com/31ways
Key to successful marketing?
www.denisefay.com/31ways
How do you write?
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Throw away your excuses
Condition: Procrastination
Condition:Not knowing what to write
Condition: Where to start
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Emotional triggers
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What emotions do you use?
Emotional triggers include: Fear Delight Approval Laziness Curiosity
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Headlines are so important
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Headlines that work
Questions How to Reason why Curiosity News Command Testimonial Direct
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Words that motivate
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Recap
Revisit your promotional material with handout Throw away your excuses Think emotion when writing Write engaging headlines Use words that motivate Start today Utilize the 31 ways to write words that win more
customers and sales
www.denisefay.com/31ways
Want more?
31 days to write better copy Grab your copy over at
www.denisefay.com/31ways Two special bonuses just for
you
www.denisefay.com/31ways
Thank you
Thank you for your time
Now.....Go Get Started!