35894337 bharat forge india

8/8/2019 35894337 Bharat Forge India

1/12

Strategies of bharat forge

Global Presence

Full Service Supply Capability

Dual Shore Manufacturing

Diversification


2/12

Globa l Presence

2004 A cquired Carl Dan Pedinghaus the 2nd largest forging company at Germany.

A cquired CDP A luminitek in Germany.

A cquired CDP Duan, Germany.

2005 A cquired Federal Forge now known as Bharat Forge A merica Inc.,

A cquisition of Imatra Kilsta, A B, Sweden.

A cquired subsidiary of Imatra Kilsta, Scottish Stampings, Scotland.

Entered into Joint Venture with F AW Group, the largest in China.


3/12

Need to go Globa l

Improves Quality, Delivery, Supply Chain, R&D, & Productivity.

Economies of scale.

Lets you learn best practices & business processes.

Proper utilization of existing capacity.

To avail separate business cycles.

Less dependence on single market.

A dvantage of differential growth opportunities across varyinggeographies.


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Gl oba l Presence (Contd)


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44%

30%

21%

5%

48%

26%

21%

5%

49%

26%

17%

8%

52%

22%

16%

10%

0%

20%

40%

60%

80%

100%

FY06 FY07 FY08 FY09

Geographical Diversification in BFL's Revenue

Asia Pacific

North Ameri

India

Europe


6/12

Fu ll Service S upp ly Ca p abi lity

State-of-the-art facilities.

W orld-class capacities and capabilities.

Fully automated forging and machining lines.

Strong capability in design and engineering.

Full fledged product testing and validation facility.

Technology & engineering driven development partner.

Providing more value to its customers.

End to End Solutions.


7/12


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Fu ll Service S upp ly Ca p abi lity (Contd)

(Contd)


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GLOBAL DUAL SH ORE MANUFACTU RING CAPABILITYGLOBAL DUAL SH ORE MANUFACTU RING CAPABILITY

Ke y Prod u cts India German y US A Sweden UK China JV withFAW

Passenger Vehic lesY Y Y Y Y- Engine Component

- Chassis Component

M & HCV

Y Y Y Y- Engine Component

- Chassis Component

Light Tr u ck Parts

Y Y Y Y Y Y- Engine Component- Chassis Component

Ke y ServicesY Y I Y I

- Design & Engineering


10/12

Diversification

Driven by necessity.

Breaking dependence on A uto Sector.

De-Risking.

Unrestricted creativity.

Filling the Gaps.

Balancing A ct.

Ensure smooth earning.


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Diversification (Contd)


12/12

How the y have diversified???

Joint venture with Frances A lstom a leader in power generation.

Joined hands with National Thermal Power Corp India's top power generation company

Joint venture pact with France nuclear power A

REV A

to exploreopportunities in nuclear power sector.

Supplying Railway locomotive components worth Rs 200 300 million toIndian Railways.

Commissioned its new fully integrated Ring Rolling Facility at its Centrefor A dvanced Manufacturing, Baramati & Pune.

Rings in sectors such as W ind Energy, Defense, Oil & Gas, Mining,Material Handling Equipment and Bearing Industry.

35894337 bharat forge india

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