EVENTS!They’re all fun and games…

@stacygoebel #HITMC

TIPS FOR CREATING MEMORABLE TRADESHOW EXPERIENCES

5

KNOW YOUR

WHY#1@stacygoebel #HITMC

Create things that matter.

Seth Godin

HIMSS15 GOALS

Generate leads– 2,000 leads

Nurture existing customer relationships – 100 meetings, 300 customers at event

Boost awareness of brand, solutions, services and expertise– 5000 station scans

Continue to elevate position as a thought leader– 10,000 social engagements, 400 @mentions

KNOW YOUR CUSTOMER’S

WHY#2@stacygoebel #HITMC

BUILD ON PAST SUCCESSES#3

@stacygoebel #HITMC

CREATE A LASTING

IMPRESSION#4@stacygoebel #HITMC

DO SIMPLE THINGS FOR THE GREATER GOOD.

This fun brought to you by

| HIMSS15 Training Plan 25

SCAN IT BANDS (RFID TECHNOLOGY)

• EMPOWERED PATIENT• MOBILE PATIENT• CONNECTED PATIENT• SECURE PATIENT

27

Infrastructure

Security

Data Management

EHR

20.00%

37.00%

26.00%

17.00%

Day 1: What is your number one tech-nology priority for 2015?

IT TAKES A VILLAGE

(AND A VILLAGE PLANNER)#5

@stacygoebel #HITMC

PLAN

Kick

off

Obj

ectiv

es &

Goa

lsRe

sear

chCo

ncep

tsEx

perie

nce

Envi

ronm

ent

Com

mun

icatio

n Pl

an

Desig

n &

Bui

ldTe

am C

oord

inati

onPr

esho

w C

omm

unica

tion

Trai

ning

TRAD

ESHO

W

IMPLEMENT FOLLOW THROUGH

Met

rics P

lan

Debr

ief

Follo

w-u

pRe

view

Cele

brat

eSt

art O

ver

10 MONTHS

OUT

SPEED GREETING

It Takes a Village#5Create a Lasting Impression#4Build on Past Successes#3Know Your Customer’s Why#2Know Your Why#1

TIPS FOR CREATING MEMORABLE TRADESHOW EXPERIENCES

@stacygoebel #HITMC