6 tips for the best email marketing campaign

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EMAIL MARKETING IS AN INCREDIBLY POWERFUL MARKETING TOOL Should be an integral part of the overall marketing strategy of any business

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Post on 20-May-2015

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  • 1. EMAIL MARKETING IS AN INCREDIBLY POWERFUL MARKETING TOOL Should be an integral part of the overall marketing strategy of any business

2. 6 TIPS FOR THE BEST EMAIL MARKETING CAMPAIGN 3. WHAT IS THE EMAIL MARKETINGS SECRET? There are certain things you can do to improve the results of your email marketing campaign 4. THE BEST MARKETING PRACTICES Make it Valuable Be Consistent Include a clear call to action Keep it simple and short Perform the highest quality 5. MAKE IT VALUABLE Sending your customer an endless string of useless information, will be forwarded to trash and marked as spam immediately. Instead, to make sure that the content of your emails is useful for your readers, offer something valuable. There can be links to helpful articles, a few valuable tips or coupons, interesting news about your new product issues, or events, organized by your company. 6. BE CONSISTENT If you really want to reach your customers and create your brand image, you need to be consistent in your e-mail efforts. Do not just send a e-mail disorganized, spamming your potential customers with useless and irrelevant information. It is better to create an organized editorial calendar, in order to build a regular newsletter. Once such a newsletter, has been created, it can be send at least weekly. 7. INCLUDE A CLEAR CALL TO ACTION It is a fact that people do what they say. Instead of hoping that your prospects will take action, tell them! Whatever the purpose of your e-mail address is, whether to sell a new product or service to get people to sign up for an event or webinar, use action words like "click here to buy now" or "signed today," to encourage your readers to this goal. 8. KEEP IT SIMPLE AND SHORT Nobody wants to spend their time to reading unexpected unfamiliar email. Creating an email marketing campaign, will catch your potential customers attention. So , make your content concise and clear for anybody to read and most important short. Try to explain your point in 2-3 sentences. Keep in mind that the majority of readers look only at the first or second sentences 9. PERFORM THE HIGHEST QUALITY Explain what the best you think your customer will be interested to the most. 10. KEEP IT COMPATIBLE There are so many different operating systems and devices. No one knows what and how to retrieve and read. E-mail make sure you make your email acceptable within the most popular email services. Try to keep your content without pictures, as many programs automatically disable this option. 11. TAKE A LOOK AT THE FOLLOWING EXAMPLES: Example 1. Invitation Email Example 2: Conformation email 12. EXAMPLE 1. INVITATION EMAIL We invite you to visit our unique business platform, which allows you Open your own branded online store Increase your brand recognition, by being integrated with a community network Run Daily Coupons promotions Create professional business profile Optimize professional search engines Increase social awareness, by creating intelligent social media marketing SIGN UP (Call To Action button) Please proceed to the following link www.glabex.com 13. EXAMPLE 2: CONFORMATION EMAIL Thanks for joining Glabex. You have successfully signed up. We've automatically generated the following Glabex username for you: Username: Alen.R You can change your username and password by going to your profile settings. Now the fun part Sign in to Glabex and get started! Enjoy, Glabex 14. THESE SIMPLE TIPS WILL HELP YOU MASTER THIS EMAIL MARKETING TECHNIQUES AND REMOVE THE MYSTERY OF GREAT EMAIL MARKETING CAMPAIGNS, YOU CAN TURN YOUR MEDIOCRE MARKETING CAMPAIGNS AND E-MAIL INTO A DYNAMIC REVENUE-GENERATING MACHINE.