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Page 1: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage
Page 2: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

7 Small Business and Entrepreneurship: Economic Rocket Fuel

Explain the key reasons to launch a small

business

Describe the typical entrepreneurial mindset and

characteristics

Discuss funding options for small business

Analyze the opportunities and threats that small

businesses face

2

7-1

7-2

7-3

7-4

Page 3: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

7 Small Business and Entrepreneurship: Economic Rocket Fuel

Discuss ways to become a new business owner

and tools to facilitate success

Explain the size, scope, and economic

contributions of small business

3

7-5

7-6

Page 4: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Reasons People Start their Own Business

■ Greater financial success

Entrepreneurs: Risk their time, money, and

other resources to start and manage a

business

■ Independence

■ Flexibility

■ Challenge

■ Survival

4

Page 5: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Entrepreneurial Mindset

5

Aim to change the world through blockbuster goods or services

Deliver the best ideas, changing the economic and social landscape

Page 6: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Entrepreneurial Characteristics

6

■ Vision: Bringing out new ideas and

solutions

Page 7: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Entrepreneurial Characteristics

• Internal locus of control: Deep-seated sense that the

individual is personally responsible for what happens

in his or her life

• External locus of control: Deep-seated sense that

others are responsible for what happens one’s life

Self-reliance

7

Page 8: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Entrepreneurial Characteristics

•Putting in extra hours and days

Energy

•Ability to achieve and act boldly

Confidence

•Turning uncertainty into an advantage

Tolerance of uncertainty

•Viewing failure as a chance to learn

Tolerance of failure

8

Page 9: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

Reality TV Video Slide

9©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

www.cengage.com/introbusiness/book_content/9781285187822_kelly/vid

eos/07startupjunkies.html

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© iStockphoto.com / DNY59

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

■ Ron Wiener, founder and CEO of Earth Class Mail, is a serial entrepreneur. He founded and sold four other businesses before founding Earth Class mail. What do you think has motivated him to do this?

■ What key entrepreneurial characteristics aptly describe Ron Wiener?

10

Page 11: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Web-link: The Blackstone Entrepreneurship Initiative

■ The Blackstone entrepreneurship

initiative has identified, created, and

replicated four distinct program models

with the greatest potential to create high-

growth businesses and industries most

known to ignite job growth.

11

http://web1.blackstone.com/citizenship/the-blackstone-charitable-

foundation/entrepreneurship-initiative

Page 12: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Funding Options for Small Businesses

■ Personal resources

Family or friends

Credit cards

■ Loans

Commercial loans

U.S. Small Business

Administration (SBA)

Peer-to-peer

12

Page 13: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Funding Options for Small Businesses

■ Angel investors: Invest in start-ups with

high growth potential in exchange of

share in ownership

■ Venture capital firms: Invest in start-up

businesses with high growth potential in

exchange for a share of ownership

13

Page 14: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Web-link: New York Angels

■ One of the longest running active angel

groups in New York City, The New York

Angels typically invest $100,000-

$1,000,000 in seed/early stage

companies, and syndicate deals

14

http://newyorkangels.com/aboutus.html

Page 15: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Exhibit 7.2 - New Business Survival Rates

15

Page 16: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Opportunities for Small Businesses

■ Gain profitable market niches

Market niche: Small segment of a market

with fewer competitors than the market as a

whole

■ Personal customer service

■ Lower overhead costs

■ New opportunities fueled by the Internet

16

Page 17: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Threats for Small Businesses

■ High risk of failure

■ Lack of knowledge and experience

■ Insufficient funds

■ Bigger regulatory burden

■ Higher health insurance costs

17

Page 18: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Exhibit 7.4 - Pros and Cons of Starting a Business from

Scratch versus Buying an Established Business

18

Page 19: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Becoming an Entrepreneur

19

• Learn about industry and make contacts

Gain experience

• People who have succeeded or failed provide deep insight

Learn about others

• Provides information on industry-specific statistics, general trends, and

updates on small business regulations

Access Small Business Administration (SBA) resources

• Business plan: Describes a business concept, outlines core business

objectives, and details strategies and timelines for achieving them

• Helps maintain focus and critical for obtaining outside funding

Develop a business plan

Page 20: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Small Business Administration (SBA)

■ Agency of the federal government that

maintains and strengthens the nation’s

economy

Counsels, assists, and protects the interests

of small businesses

■ Affiliates

Small Business Development Centers

(SBDCs): Provide comprehensive

management assistance to small businesses

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Page 21: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Small Business Administration (SBA)

SCORE (Service Corps of Retired Executives):

Provides free, comprehensive counseling for

small business owners from qualified

volunteers

21

Page 22: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Core Questions for a Business Plan

■ What service or product does the

business provide, and what needs does

it fill?

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Page 23: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Core Questions for a Business Plan

■ Who are the potential customers for the

product or service, and why will they

purchase it from you?

■ How will the potential customers be

reached?

■ Where will the funding to start your

business be obtained?

■ When can profitability be achieved?

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Page 24: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Components of a Business Plan

Executive summary

Description of business

Marketing

Competition

Operating procedures

Personnel

Complete financial data and plan, including sources of start-up money

Appendix

24

Page 25: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Small Businesses: Characteristics & Impact

■ Small businesses play a vital role in the

U.S. economy

■ Contribution to the economy

Create new jobs

Fuel innovation

Vitalize inner cities

25

Page 26: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Exhibit 7.5 - Early Phase Entrepreneurship Rates

2012

26

Page 27: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Factors Contributing to Difference in

Entrepreneurship Rates

27

• Low-income countries have high overall level of

entrepreneurship

Per capita income

• Rates are significantly lower in countries that provide:

• High level of employment protection

• Strong unemployment insurance

Opportunity cost

• Extensive, complex regulations hinder entrepreneurship

by raising barriers

Cultural/political environment

Page 28: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.28

Explain the key reasons to launch a small

business

Describe the typical entrepreneurial mindset and

characteristics

Discuss funding options for small business

Analyze the opportunities and threats that small

businesses face

7-1

7-2

7-3

7-4

Page 29: 7 Small Business and Entrepreneurship · 2014-09-30 · 7 Small Business and Entrepreneurship: ... Discuss ways to become a new business owner ... Develop a business plan ©2015 Cengage

©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.29

Discuss ways to become a new business owner

and tools to facilitate success

Explain the size, scope, and economic

contributions of small business

7-5

7-6