7 super benefits of marketing automation
TRANSCRIPT
7 Benefits Out of Marketing Automation
Experts of Digital Sales & Marketing at Sales-Push.com have identified these Super Benefits which every SMB has the desire for..
Enhanced Productivity Subsequently Profits
• Easing routine marketing tasks
• Effectively eliminates repetitive
manual processes by substituting
automated solutions.
• Sales will not have to waste time on unqualified leads
• Result – Enhanced productivity
Automated Workflow
• Humans are bound to make mistakes
• Systematizes activities, processes, and
documentation, allowing for a smoother marketing
workflow
• Include automation of internal marketing processes
such as budgeting and planning,
approval, workplace collaboration, and other
related processes.
All Channels Supportive
• Friendly with all the marketing communication channels
• Can be used in different marketing platforms that include email, SEO, CRM tools, and social media
• Platform serves as a centralized hub for a variety of marketing activities
• Making the marketing professional’s life a whole lot easier
Very Effective in Retention of Customers
• Retention of existing customers comes in the form of
marketing intelligence
• Understand the behaviour of customers (both existing
and future customers)
Building RelationshipAllow businesses to personalize
their relationships with every
customer, every prospect, and
every lead through relevant
strategies that include lead
qualification, nurturing, trigger
campaigns, digital footprint
analysis, lead scoring models,
and sales and marketing
alignment
Tracking & Monitoring of Marketing Campaigns
Marketing automation software not only
helps in tracking marketing
expenditures but also in monitoring
responses to marketing campaigns
based on specific parameters of
success or failure.
Worth Investing
• It isn’t certainly cheap.. So, if you are thinking of cheap investing into this – then you better don’t
• Value and benefits which you get out of this is worth investing
• 78 percent of high-performing marketers identify marketing automation as a key contributor to improved revenue
Marketing automation is the reason behind this factitious evolution in the
picture of online marketing communication. It may not be cheap but it’s of
worth investing. It may be a set of software but way effective than
humans. In short it’s a whole lot beneficial for the growth of your business
and for survival in a long-run.
Sales-Push.Com
ByVijay MohnaniSMB Digital Marketing Expert Sales-Push.com ( One Stop Solution for Online Sales & Marketing )