7 ways social media impact your seo performance

10
THEY WORK TOGETHER, NOT SEPARATELY SEO & SOCIAL MEDIA

Upload: pepper-gang

Post on 08-Jan-2017

6.567 views

Category:

Social Media


1 download

TRANSCRIPT

THEY WORK TOGETHER, NOT SEPARATELY

SEO & SOCIAL MEDIA

It absolutely does! A social media presence with high­qualitycontent & brand authority can increase search rankings.

DOES SOCIAL MEDIA IMPACT SEO?

Here's 7 ways that socialmedia impacts your SEO

efforts...

Social profiles are more personal than websites. Google+profiles are actually the first thing a searcher will see, so its

important to stay on top of posting to this platform.

1. SOCIAL MEDIA PROFILES RANK IN SEARCH ENGINES

All social media networks have a search function. Byhaving active social media accounts & using hashtags,

people will discover your business.

2. SEO ISN'T JUST GOOGLE

3. OPTIMIZE YOUR POSTS FOR SEARCHESDESCRIPTIVECAPTION WITHRELEVANTKEYWORDS

ENTICING VISUAL

TITLE OF LINK FRAMED AROUND KEYWORDS RELATING TOYOUR CONTENT

From social media, users are brought to your website.Depending on their engagement within the site,search engines can measure these metics & affect

your search results & rankings.

4. TRAFFIC VOLUME & SITE ENGAGEMENTARE IMPORTANT

5. SOCIAL SHARING CONTRIBUTES TOBRAND'S AUTHORITY

(And Google loves brands with authority!)

Encourage people to engage with your social content.The more people share your stuff, the more followers

you get. The more followers you have, the moreshares you'll get.

6. LOCALLY OPTIMIZE YOUR POSTS

Social media is the perfect opportunity for your business tointeract with your community. Anytime your company attends

a local event, publish a post & tag theevent/location/participants' social media accounts.

7. SEO WILL BENEFIT BY INCREASINGBRAND AWARENESS

It's all about HIGH­QUALITY CONTENT. An increasein digital brand presence will increase branded

searches. 

GIVE YOUR SOCIAL MEDIAAUDIENCE A QUALITY

EXPERIENCE!

THE TAKEAWAY: