#instamarketing

TITLE OF YOUR PRESOMake a copy of this file. Then Delete this line ;)7 Ways to Step Up Your

Instagram Marketing Game

#InstaMarketing

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Instagram has 400 million monthly active users.

Source: CNN

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Now’s the best time to build an Instagram marketing strategy, because...

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Only 36% of marketers are using Instagram right now vs. 93% of marketers

on Facebook.

Source: Selfstartr

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But what and how does engagement work on Instagram?

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1. Post Consistently & Strategically

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Most brands post twice a day.

Source: Selfstarter

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Best times to post? 2am and 5pm EST.

Source: The Huffington Post

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2. Use Hashtags Wisely

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Interactions are highest on posts with 11+ hashtags.

Source: Trackmaven

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Brands also create dedicated hashtags to promote new products.

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3. Interact

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Feature content from your community. This builds loyalty and trust.

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Try asking questions in your caption and reply to comments if you can.

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4. Host Contests & Giveaways

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Encourage your community to take photos of your product and tag friends.

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Brands also create dedicated hashtags to promote new products.

#instamarketing

5. Work with Influencers

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For every dollar spend on influencermarketing, you get $6 back.

Source: TrackMaven

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Track results by offering bitlinks to each influencer and setting goals

before kicking off each campaign.

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6. Know Your Demographic

Source: Salesforce

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Instagram users are mostly Millennials and GenX-ers.

Source: Salesforce

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7. Track Growth with Bitly

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Mashable uses Bitly to track clicks from a link in their bio.

THANK YOU#instamarketing

WANT TO LEARN MORE?

Watch our webinar with our friends from AdRoll. We talk about Instagram Sponsored Ads, building great partner marketing campaigns and more!

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