7 ways to step up your instagram marketing game

Download 7 Ways to Step Up Your Instagram Marketing Game

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  • #instamarketing

    TITLE OF YOUR PRESOMake a copy of this file. Then Delete this line ;)7 Ways to Step Up Your

    Instagram Marketing Game

    #InstaMarketing

  • #instamarketing

    Instagram has 400 million monthly active users.

    Source: CNN

  • #instamarketing

    Nows the best time to build an Instagram marketing strategy, because...

  • #instamarketing

    Only 36% of marketers are using Instagram right now vs. 93% of marketers

    on Facebook.

    Source: Selfstartr

  • #instamarketing

    But what and how does engagement work on Instagram?

  • #instamarketing

    1. Post Consistently & Strategically

  • #instamarketing

    Most brands post twice a day.

    Source: Selfstarter

  • #instamarketing

    Best times to post? 2am and 5pm EST.

    Source: The Huffington Post

  • #instamarketing

    2. Use Hashtags Wisely

  • #instamarketing

    Interactions are highest on posts with 11+ hashtags.

    Source: Trackmaven

  • #instamarketing

    Brands also create dedicated hashtags to promote new products.

  • #instamarketing

    3. Interact

  • #instamarketing

    Feature content from your community. This builds loyalty and trust.

  • #instamarketing

    Try asking questions in your caption and reply to comments if you can.

  • #instamarketing

    4. Host Contests & Giveaways

  • #instamarketing

    Encourage your community to take photos of your product and tag friends.

  • #instamarketing

    Brands also create dedicated hashtags to promote new products.

  • #instamarketing

    5. Work with Influencers

  • #instamarketing

    For every dollar spend on influencermarketing, you get $6 back.

    Source: TrackMaven

  • #instamarketing

    Track results by offering bitlinks to each influencer and setting goals

    before kicking off each campaign.

  • #instamarketing

    6. Know Your Demographic

    Source: Salesforce

  • #instamarketing

    Instagram users are mostly Millennials and GenX-ers.

    Source: Salesforce

  • #instamarketing

    7. Track Growth with Bitly

  • #instamarketing

    Mashable uses Bitly to track clicks from a link in their bio.

  • THANK YOU#instamarketing

    WANT TO LEARN MORE?

    Watch our webinar with our friends from AdRoll. We talk about Instagram Sponsored Ads, building great partner marketing campaigns and more!

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