Real Estate Weekly

CA

AR

beth@caarrew.com • Phone: 434.817.9330

AdvertisingRates

3 0 8 E A S T M A I N S T R E E T • C H A R L O T T E S V I L L E , V A 2 2 9 0 2 • W W W . C A A R . C O M

VOL. 28 NO. 26 n JUNE 26 - JULY 2, 2019 WWW.CAAR.COM

A P U B L I C AT I O N O F T H E C H A R L O T T E S V I L L E A R E A A S S O C I AT I O N O F R E A LT O R S ® FREE

A PUBLICATION OF THE CHARLOTTESVILLE AREA ASSOCIATION OF REALTORS®Charlottesville, Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson, Orange, Augusta

Celebrating the Fourth: Honoring Patriots, Celebrating FreedomBY KEN WILSON

Walkable Neighborhoods Increasingly Popular

Commercial Real EstateSection

W

Open Frequency

Full $380 $340Half $200 $180Quarter $110 $90 Eighth $60 $50Open House $38

ADVERTISING RATES ADVERTISING RATES 4x 2x Open4 Full $482 $565 $6673 Full $487 $570 $6762 Full $491 $574 $681 1 Full $497 $580 $686 1/2 $323 $379 $447 1/4 $203 $237 $280

PREMIUM PAGES AVAILABLE - Call for Details

CAAR Real Estate Weekly is Charlottesville and Central Virginia’s Number One

Real Estate Publication.

CAAR Real Estate Weekly is published every week in print and on-line with live links at www.caar.com

VOL. 28 NO. 4 n JANUARY 23 - JANUARY 29, 2019 WWW.CAAR.COM

A P U B L I C AT I O N O F T H E C H A R L O T T E S V I L L E A R E A A S S O C I AT I O N O F R E A LT O R S ® FREE

A PUBLICATION OF THE CHARLOTTESVILLE AREA ASSOCIATION OF REALTORS®Charlottesville, Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson, Orange, Augusta

Second Wind: Why Seniors Love Central VirginiaBY KEN WILSON

ALSO:

Downsizing 101

STEVE MCLEAN • 434.295.1131 • smclean@mcleanfaulconer.com

Beautifully renovated one-level, 4,000 sq/ft, home in desirable close-in neighborhood only minutes west of town on over 18 acres. Open land for horses and other animals. Under conservation easement with the Virginia Outdoors Foundation.

See page 35 for details.

MLS#583224 • $2,850,000

www.caar.com

VOLUME 25, ISSUE 1 A Publication of The Charlottesville Area Association of REALTORS®

Bloomfield Road

About Our PUBLICATIONSCAAR REAL ESTATE WEEKLY is distributed every Thursday. You can find us in Charlottesville, and throughout the Central Virginia counties of: Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson, Orange and the Valley. Distribution locations include REALTOR® offices, businesses, hotels, B&B’s, grocery stores, restaurants, and major street locations.

EDITORIAL CONTENT

In-depth cover stories promoting Central Virginia’s community events, people, activities, and places are regular weekly features. Every issue has sections for Open Houses, New to the Market, Neighborhoods, Land, Homes in Every Price Range, Community Focus Specials, Condos, Rentals, and Commercial Properties. Targeted readers: Home Buyers and Sellers, Remodelers, Builders, REALTORS®, Brokers, Lenders, and Real Estate Professionals.

VISIT OUR WEB SITE www.caar.com to view or download our publications. You can also find and download advertising rates, editorial calendars and ad specifications.

FINE PROPERTIES is a separate Full Color Glossy Magazine. Fine Properties features Central Virginia’s exclusive high-end homes, farms, acreage, estates, and horse properties valued at $400,000 and above. It can be found at every Real Estate Weekly Location and is restocked every week. It has a a 100% pick up rate.

FINE PROPERTIES DISTRIBUTION

Fine Properties are Printed Quarterly and distributed in the City of Charlottesville and the 7 Central Virginia Counties of: Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson and Orange to Business-es, Hotels, B&B’s, Grocery Stores, Banks, Restaurants and Major Sidewalk Locations.

VOL. 28 NO. 27 n JULY 3 - JULY 9, 2019 WWW.CAAR.COM

A P U B L I C AT I O N O F T H E C H A R L O T T E S V I L L E A R E A A S S O C I AT I O N O F R E A LT O R S ® FREE

A PUBLICATION OF THE CHARLOTTESVILLE AREA ASSOCIATION OF REALTORS®Charlottesville, Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson, Orange, Augusta

Wintergreen Music FESTIVAL:

Celebrating the Transformative

Power of MusicBY KEN WILSON

Jessica Warren | Oboe Josh Wirt | TubaGerald Greer | Violin Sarah Kapps | Cello

Great Curb Appeal Makes Your House Best in Show

DISPLAY AD SIZES

Full7.875 w x 10.125 h

1/2 Horiz.7.875 w x 5 h

1/2 Vert.3.8 w x 10.125h 1/4

Vert.3.8 w x 5 h

Sizes & SPECS:SUBMITTING A FULL COLOR PRINT ADThe full color printing process is based on the use of four color plates called: CMYK, (Cyan, Magenta, Yellow, and Black) which when combined in varying percentages, give a full color printed result. Small body black text works best when using only the Black plate of the CMYK. Otherwise, the text can become blurry or obscured. Black text should be 0% Cyan, 0% Magenta, 0% Yellow and 100% Black. DO NOT use “Rich Black” 4-color black—this results in obscured text. Bold, basic colors produce the best results on newsprint. Small white text on a dark or colored background can also be problematic.

Images must be a MINIMUM of 170 DPI (dots per inch) for the Real Estate Weekly publication and 300 DPI (dots per inch) for the Fine Properties magazine at the size they will be printed. Images from Web sites are NOT acceptable—they are 72 DPI and will result in blurry unclear images in print, despite their appearance on the computer screen.

ACCEPTED AD FORMATS:We accept Adobe InDesign, QuarkXpress, PDF, and EPS, TIFF, and Illustrator files. When submitting ads from InDesign or Quark, please package the ad with all linked images and font files. We DO NOT accept Microsoft Publisher docu-ments. Producing ads and PDFs from Microsoft products such as Word and Publisher will NOT yield good results.

SETTINGS FOR PDF ADS:Color images using “Bicubic Downsampling” to 170 pixels per inch for images above 255 pixels per inch. Image quality: Medium - Compression: Automatic (JPEG)

BANNER ADS: Dimensions 468 pixels wide by 60 pixels high. Accepted formats: jpeg, GIF, SWF. Maximum length for animated ads (SWF or GIF): 7 seconds. Not sor SWF (Flash animation files): Target URL must be embedded.

Full9.15 w x 11 h

DISPLAY AD SIZES

1/2 Horiz.9.15 w x 5.4 h

1/2 Vert.

4.5 w x 11 h 1/4

Vert.4.5 w

x 5.4 h

1/8 V

ert

.

2.15 w x

5.4 h

1/4 Horiz.9.15 w x 2.6 h

1/8 Horiz.

4.5 w x 2.5 h

FINE PROPERTIESVOLUME 24 ISSUE 4 A Publication of The Charlottesville Area Association of REALTORS®

www.caar.com

ANN HAY HARDYAssociate Broker

202.297.0228 • ahhardy@frankhardy

Gallison Hall Charlottesville’s premier property, located in one of the most exclusive neighborhoods. A landmark on

VA and National Registers. C. 1931-33, the elegant Georgian home sits on approximately 43 acres of parkland.

See page 30 for details

VOL. 28 NO. 12 n MARCH 20 - MARCH 26, 2019 WWW.CAAR.COM

A P U B L I C AT I O N O F T H E C H A R L O T T E S V I L L E A R E A A S S O C I AT I O N O F R E A LT O R S ® FREE

A PUBLICATION OF THE CHARLOTTESVILLE AREA ASSOCIATION OF REALTORS®Charlottesville, Albemarle, Fluvanna, Greene, Louisa, Madison, Nelson, Orange, Augusta

BOOMING Commercial Real Estate Market ContinuesBY CELESTE M. SMUCKER

HOW TO ENJOY A BEAUTIFUL LAWN

ALSO:

SIX HUNDRED WEST MAIN

SCHEDULE

STATSREACHCAAR Real Estate Weekly reaches 10,000+ readers per week

49.2% Male 50.8% Female

Mean Home Value of $343,746

AGEAverage 4725-34 .............................. 31.4%35-44 .............................. 14.9%45-64 .............................. 36.4%

INCOME

Average household income $70,321

25-35k ........................... 31.4%35-75k ........................... 34.3%150k+ ........................... 15.6%

EDUCATION Some college ...... 14.2%College degree ................ 26.8%Advanced degree ............. 31.4%

BEHAVIOR AND HABITS

• 1,500+ readers plan plan on buying a home within the next 2 years

• 81% of readers regularly shop at hardware/home improvement stores

• 4,500+ readers plan on remodeling their current home within the 12 months

• 78% of readers regularly “buy green/good-for-the-environ-ment” products

MEDIA COMPARISONSCAAR Real Estate Weekly outperforms The Daily Progress in the following key audiences:• Plan to buy a home within the

next 2 years• People who plan to remodel

within the next 12 months• Current homeowners• Market value of home

$100,000 - $500,000

*Data obtained by survey performed by Media Audit, April 2013

Real Estate Weekly

CA

AR

beth@caarrew.com • Phone: 434.817.9330

Wednesday, 4 p.m.Advertising Insertion Request Deadline

Thursday, 4 p.m.Advertising Materials Deadline

Monday, 4 p.m. Advertising Corrections Deadline

Tuesday 11 a.m. Last Minute Banner Changes Deadline

All major Holidays carry separate deadlines, please call REW for more information.

Issues are on the stands every Thursday. Deadlines are for following week’s publication.

SPRING ISSUE:  On the stands 2nd week of FEBRUARY* for 3 monthsAd reservations - 1st Friday in JANUARY, 5pmAd materials - 2nd Friday in JANUARY, 5pmFinal ad Corrections - 3rd Friday in JANUARY, 5pm

SUMMER ISSUE: On the stands 2nd week of MAY* for 3 monthsAd reservations - 1st Friday in APRIL, 5pmAd materials - 2nd Friday in APRIL, 5pmFinal ad Corrections - 3rd Friday in APRIL, 5pm

FALL ISSUE: On the stands 2nd week of AUGUST* for 3 monthsAd reservations - 1st Friday in JULY, 5pmAd materials - 2nd Friday in JULY, 5pmFinal ad Corrections - 3rd Friday in JULY, 5pm

WINTER ISSUE:On the stands 2nd week of NOVEMBER* for 3 monthsAd reservations - 1st Friday in OCTOBER, 5pmAd materials - 2nd Friday in OCTOBER, 5pmFinal ad Corrections - 3rd Friday in OCTOBER, 5pm

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