a root chopper for producing a natural plant supplement 2.009 blue team december 12, 2005 12/12/05
Post on 22-Dec-2015
215 views
TRANSCRIPT
![Page 1: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/1.jpg)
a root chopper for producing a natural plant supplement
2.009 Blue TeamDecember 12, 2005
12/12/05
![Page 2: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/2.jpg)
12/12/05
![Page 3: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/3.jpg)
12/12/05
![Page 4: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/4.jpg)
1 minute later…
![Page 5: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/5.jpg)
12/12/05
Scale: 1 grid = 0.25 inches
![Page 6: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/6.jpg)
12/12/05
![Page 7: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/7.jpg)
10 months later…
![Page 8: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/8.jpg)
+12% +17%
12/12/05
![Page 9: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/9.jpg)
Technical Innovations
12/12/05
![Page 10: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/10.jpg)
Technical InnovationBent Flail Blades
Increased SafetyIncreased Life
Blade Geometry
12/12/05
![Page 11: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/11.jpg)
Technical InnovationDetachable Cutting Chamber
Increased Functionality
Easy Access
Constrained Movement
12/12/05
![Page 12: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/12.jpg)
Technical InnovationToggle Latch
12/12/05
![Page 13: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/13.jpg)
Technical InnovationSafety Mechanisms
Reed Switch
Motor Braking: 0.13 seconds
12/12/05
![Page 14: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/14.jpg)
Product RealizationInitial Target Market
Organic Farmers
Small Farmers
12/12/05
![Page 15: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/15.jpg)
Product RealizationCosts
Cost to Manufacture = $215
Retail Price = $850
NPV Over Next 6 Years = $1.3M
Return on Investment = 76%
12/12/05
![Page 16: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/16.jpg)
Product RealizationBusiness Plan
First Year Sales: 1000 units
Projected Increasing Sales
Secondary Customers
12/12/05
![Page 17: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/17.jpg)
Product RealizationConsumer Incentive
Yield Increase
Increase in Sales
Farmer A
5% $700
Farmer B
10% $1,400
Farmer
C
50% $7,000
12/12/05
Projected sales increase per harvesting season on a 10 acre potato farm
![Page 18: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/18.jpg)
Product RealizationCompetitors
Price per 100 Plants
Plant Success $40.00
BioOrganics $16.00
First Fruits $7.50
InocuPro $2.00
12/12/05
![Page 19: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/19.jpg)
12/12/05
![Page 20: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/20.jpg)
AcknowledgementsThank You’s
Dr. Dave Douds, USDA
Prof. Woodie Flowers
Prof. Samir Nayfeh
Prof. Dave Wallace
Dick Fenner
Steve Haberek
Bob Nuttal
Bob Gertsen
Joe Cronin
Chet Reshamwala
12/12/05
![Page 21: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/21.jpg)
Questions?
![Page 22: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/22.jpg)
Bahia Grass
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
Mychorrizal Fungus
12/12/05
Product RealizationUSDA Research
![Page 23: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/23.jpg)
Technical InnovationCoffee Grinder
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
![Page 24: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/24.jpg)
Technical InnovationElectronics
![Page 25: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/25.jpg)
food mill
cheese grater
herb mill
chopper
linear grater
Technical InnovationCurrent “Chopping” Methods
![Page 26: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/26.jpg)
food processor
Technical InnovationCurrent “Chopping” Methods
Cuisinart
![Page 27: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/27.jpg)
12/12/05
Cash Flows Over Time
-600
-400
-200
0
200
400
600
800
1000
1200
1400
NPVof
CashFlows
Quarters
NPV of Cash Flows in Thousands
Periodic Cash Flows
Cumulative NPV of CashFlows
Product RealizationProjected Cash Flow
![Page 28: A root chopper for producing a natural plant supplement 2.009 Blue Team December 12, 2005 12/12/05](https://reader036.vdocuments.net/reader036/viewer/2022062715/56649d785503460f94a5ba37/html5/thumbnails/28.jpg)
12/12/05
Competition Break Even
Plant Success 22.4 Grow Bags 7.5 Acres
BioOrganics 60.7 Grow Bags 20 Acres
First Fruits 154.5 Grow Bags 52 Acres
Product RealizationCost Comparison