AARC Membership CommitteeAARC Membership CommitteeHassan AlorainyHassan AlorainySuzanne BolligSuzanne BolligHeidi Jo ElmoreHeidi Jo Elmore

Shelley GoldsteinShelley GoldsteinJoe HornJoe Horn

Foster JohnsFoster JohnsDouglas LaherDouglas Laher

Tom Lamphere, Co-ChairTom Lamphere, Co-ChairCarolyn O’Daniel, Co-ChairCarolyn O’Daniel, Co-Chair

Ruth Krueger-ParkinsonRuth Krueger-ParkinsonTom StriplinTom Striplin

Nicholas WidderNicholas WidderLiaison: Asha DesaiLiaison: Asha Desai

Good to GreatGood to Great, Jim Collins, Jim Collins

“ “Good is the enemy of great.”Good is the enemy of great.” First Who…Then What?First Who…Then What? Confront the Brutal Facts.Confront the Brutal Facts. The Hedgehog ConceptThe Hedgehog Concept A Culture of DisciplineA Culture of Discipline The Flywheel ConceptThe Flywheel Concept

““Good is the enemy of great.”Good is the enemy of great.”

With the complimentary student With the complimentary student memberships, affiliate membership has memberships, affiliate membership has grown.grown.

The AARC now has 40,000 members.The AARC now has 40,000 members.

Some affiliates have identified Some affiliates have identified membership chairs.membership chairs.

First Who…Then What?First Who…Then What?

Collins talks about having the right people Collins talks about having the right people on the bus:on the bus:

“…“…if you have the right people on the bus, if you have the right people on the bus, the problem of how to motivate and the problem of how to motivate and manage people largely goes away.”manage people largely goes away.”

If not Affiliate Presidents, then who?If not Affiliate Presidents, then who?

Confront the Brutal Facts.Confront the Brutal Facts.

We have over 40,000 members, but every We have over 40,000 members, but every month, approximately 1,000 members let their month, approximately 1,000 members let their memberships lapse.memberships lapse.

Although the complimentary student program Although the complimentary student program has been successful in introducing students to has been successful in introducing students to the AARC, many students are not renewing their the AARC, many students are not renewing their AARC membership upon graduation.AARC membership upon graduation.

Many regular AARC members fail to renew each Many regular AARC members fail to renew each year.year.

The number of possible AARC members is The number of possible AARC members is much larger than the actual number.much larger than the actual number.

A Culture of DisciplineA Culture of Discipline

“ “Put your best people on your biggest Put your best people on your biggest opportunities, not your biggest problems.”opportunities, not your biggest problems.”

Membership growth is one of our biggest Membership growth is one of our biggest opportunities.opportunities.

Affiliate leadership is best positioned to Affiliate leadership is best positioned to take advantage of opportunity.take advantage of opportunity.

Membership Committee will focus efforts on Membership Committee will focus efforts on “opportunity states”“opportunity states”

Why is membership so important?Why is membership so important?

Enhanced leverage with State and Federal Enhanced leverage with State and Federal Government and other agencies and Government and other agencies and organizationsorganizationsGreater opportunity for coordinated professional Greater opportunity for coordinated professional development and advancementdevelopment and advancementOther reasons?Other reasons?

* Affiliates can request to become * Affiliates can request to become an “opportunity state.”an “opportunity state.”

The Flywheel ConceptThe Flywheel Concept

““What do the right people want…? They want to What do the right people want…? They want to be part of a winning team.”be part of a winning team.”

Pointing to tangible results helps people feel the Pointing to tangible results helps people feel the momentum and get on board enthusiastically. momentum and get on board enthusiastically.

Tremendous power exists in the fact of Tremendous power exists in the fact of continued improvement and the delivery of continued improvement and the delivery of results.results.(T(Track affiliate progress through the House of rack affiliate progress through the House of Delegates)Delegates)

Why greatness?Why greatness?

““If you’re engaged in work that you love If you’re engaged in work that you love and care about, for whatever reason, then and care about, for whatever reason, then the question needs no answer.”the question needs no answer.”

““Get involved in something that you care Get involved in something that you care so much about that you want to make it so much about that you want to make it the greatest it can possibly be.”the greatest it can possibly be.”