BAGPIPERVOL. 48 | NO. 3 FALL 2018

ACHIEVEMENT BALANCE APPRECIATION

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THE

Family ForumWelcome back! We have just concluded our annual strategy planning sessions. I would

like to share with you a summary of how they went. Over the course of two days, teamsfrom each operation reported on their annual initiatives and long-term plans. We analyzedwhat is going right and what is going wrong. We also looked ahead and planned for thefuture. We recommitted to who we are, where we want to go and how we’re going to getthere. As always, it was a stimulating process with active participation. This year wedecided to hold the meetings on site in Belding, Michigan and Gilmer, Texas. A team fromheadquarters and each location travelled to the host site. I would like to thank both theEnclosure and Raceway operations for their hospitality.

Overall, the meetings were very productive. Both Robroy Raceways and RobroyEnclosures laid out exciting paths for growth. Many initiatives are in place to address theshort-term and long-term needs of the operations. I have great confidence in our teamsand their ability to achieve our goals. Here are some high-level takeaways from the sessions.

Integration – Robroy has been actively increasing the team involvement between our operations. By sharing experienceand expertise, we are creating centers of excellence that are benefitting the whole organization. It was great to see theteams engage and interact as they toured the facilities and participated in the meetings. We are making noticeable stridesin improved integration. Ultimately, we are one company, one culture, one team!

Balance – Two things that are essential for an organization’s success...a well thought out strategic plan and diligentimplementation of the details. One doesn’t work without the other. It is easy to get mired in details and lose site of the bigpicture. It is also easy to spend too much time planning and lose focus on executing the details. At times we have beenout of balance. This year I feel our team has found the right harmony.

Innovation – Product differentiation is an important part of Robroy’s strategy. It requires an ongoing commitment toproduct development. This year the Robroy teams have committed significant resources to support some exciting newproduct initiatives. We have re-energized our commitment to innovation and we’re investing in the future.

Leadership – We have a young and talented team of leaders. There is a vitality among the group that is energizing. There is a good balance of experience and fresh new ideas that are essential to push us forward.

Leading the Way - This is our tag line. It is also our internal challenge to make sure we are measuring ourselves againstthe benchmark of what it means to be a leader. We are beginning to embrace this challenge and make it part of our DNA.One of the best takeaways from our strategy sessions is that we are thinking like leaders. We’re evaluating our systems,our facilities, our products, our customer relations and our culture all under the benchmark of Leading the Way. Think likea leader, act like a leader, be a leader!

It is an exciting time at Robroy. Over the past couple of years we’ve invested in many long-term initiatives. Theyinclude facility improvements, investments in product development and an expansion of our sales organization. Thebenefits are starting to be recognized. We’re just coming out of the gates on our long-term plan, but we’re buildingmomentum and we have a great team. I would like to thank all of our associates for their hard work and contributions. I look forward to seeing you again soon.

Rob McIlroy

Rob McIlroy

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RACEWAYDIVISION

Dressed to the Nines

Which of these fine gentlemen would get your votefor the best-dressed award at the recent StrategicPlanning Conference?

“Dressed to the nines” refers toa phrase that means a person “isperfectly dressed in the most fash-ionable attire,” so declares theUrban Dictionary. Several theoriesdiscuss the origin of the phrase,however it is believed to date backto the 18th century with Scottishroots in literature.

Whatever the origin, the phraseduly fits the two gentlemen in thepicture above. And who would gar-ner your vote for best dressed?Both gentlemen are wonderful rep-resentatives for such an award.

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HEADQUARTERS

Driving SafelySafe Driving is an important

issue. Robroy Industries takes drivingsafely very seriously. Associates signa formal policy, “Company BusinessDrivers,” upon being hired As a re-minder of the Company’s commit-ment to safe driving, a few friendlytips are listed below. • Never talk on cell phones or text

while driving. If you must take ormake a call while driving, use ahands-free device and make theconversation as brief as possible.Better still, pull over and makephone calls from a safe, stationaryposition.

• Do not drive drowsy - ever.Statistics from the National

Highway Traffic SafetyAdministration (NHTSA) showthat 100,000 crashes occur eachyear due to drivers operating theirvehicle while sleepy, overtired.These crashes resulted in 1,550deaths and 40,000 injuries. Thisinformation should serve as awake-up call!

• Obey the speed limit. The fasteryou drive the less time you haveto react to situations around you.

• Drive defensively. Always beaware of the other vehicles aroundyou. Doing so can help you avoidthe consequences of other drivers’mistakes. This also includeswatching out for wildlife.

Meals on WheelsIn August, Robroy partnered

with the non-profit organizationRiverview Community ActionCorporation (RCAC) in Oakmont,Pennsylvania in order to participatein their Meals on Wheels program.This organization delivers food to in-dividuals at their homes who are un-able to purchase or prepare theirown meals.

The first Friday of each monthHeadquarters Associates pick-upmeals at the RCAC facility and de-liver them to 10 or more householdsin the Verona area before lunch. JeffMcIlroy, Anil Kewalramani, AileenShaffer and Randy Untalan volun-teered and participated in the firstthree months. Rob McIlroy signed-upfor the next delivery.

Together these associates canmake a difference in the lives of thecommunity’s needy residents bysharing a little of their time.

Headquarters AuditBrenda Eidd and Manohar Taware

traveled from the Raceway Divisionin Texas to Headquarters to audit theHQ team for HR, PR, accounting andbusiness IT the week of September4th through the 7th. Tony CrisafioPC, an outside certified public ac-countant, also audited some HR, PRand accounting items.

The HQ team and their Texas visitors enjoyed dinner at The Lot atEdgewater in Oakmont on September 4th.

• Plan wisely. Make sure your vehicleis always in good working order,adjust your mirrors and seatposition prior to starting yourvehicle. Don’t eat or drink (evencoffee) while driving. If you spillfood or drink the distraction canbe disastrous to your well being,as well as the upholstery of yourvehicle.

In general, don’t try to multitaskwhile behind the wheel of a vehicle.Your focus needs to be on the roadand what is occurring around you.Above all, always use good commonsense while driving and strive to be acourteous driver.

Seated clockwise: Aileen Shaffer, Kim Rafaloski, Jean Liberto, Rob McIlroy, Vijay Tahiliani, Manohar Taware, RandyUntalan, Anil Kewalramani, Brenda Eidd and Jeff McIlroy

TIPS FROM I.T.

Robroy was recently the target of a wire fraud scheme. TheCompany was a target, but not a victim, because of the controls andtraining in place. Not only are money transfer fraud schemes on the in-crease, but also phishing email schemes are on the rise to gain accessto data such as customer lists.

Just a reminder to be aware that emails asking you to reset pass-words may or may not be from the sender you have a relationship with.Never click on a link in an email requesting you to change a password orto use a link for quick access. Always log onto a portal using the URLaddress you have on file. Below is an article by the controller of a Utahcompany explaining a recent interaction:

Several months ago a credit assistant received an official looking no-tification that her email password to a portal that she periodically usedwas about to expire and it was necessary for her to set up a new pass-word within 48 hours – which she did. This action allowed the hacker ac-cess to all her company emails to customers, including some financialinstructions.

A week later a customer called me, as he was confused about theconflicting messages he had been receiving. The first one stated that mycompany was about to close out an account and they wanted to presentnew ACH instructions. His initial transfer was a modest one of about$12,000.00. The second set of instructions arrived a couple of days laterstating that he now qualified for a substantial discount of up to 15%, ifhe were to pre-pay the remainder of his $100,000 order.

The hacker had copied and changed some invoices and had tried tomake other changes but was prevented from doing so because of de-tection. If the credit assistant had “hovered” over the sending email ad-dress it would have been easy to determine that the sender wassomeone else. Luckily the company’s other customers were contactedin time to prevent further damage.

Never open links in emails unless you are 100% sure that the link issafe. According to a Verizon Data Breach Investigations Report, tar-geted users open 30% of phishing messages and 12% of those usersclick on the malicious attachment or link.

VOTECraig Mitchell, Vice President ofOperations andAdministration RobroyEnclosures DivisionSteve Voelkze, President RobroyRaceway Division

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Kellie Jones and Sarah Parlett represented theRaceway Division at the presentation of funds raisedat a softball tournament benefitting the AmericanCancer Association.

A softball tournament was organized to raise money for theAmerican Cancer Society’s Relay forLife. Upshur Rural, Robroy Industries,Crossfit 154, Etex and law enforce-ment personnel put together teamsfor a fun-filled day of softball inSeptember.

The Crossfit 154 team took firstplace in the event. The event raised atotal of $969.50 for this worthy cause.

Wedding AnniversarySarah and Jeremy Parlett

recently celebrated their 10th wed-ding anniversary. Jeremy picked up his lovely bride at work and tookher to lunch to commemorate thespecial day.

Raising of a New Flag

Two Scouts from a local troop replaced the old flagat the Raceway Division.

Kellie Jones and local Boy Scouts.

It is appropriate to replaceAmerican flags that have becometattered and worn with new flags.Flags may also be washed or re-paired, if that will restore them to apresentable appearance. Should itbecome necessary to replace anAmerican Flag, organizations such asthe American Legion, the Boy ScoutsCouncil and the Girl Scouts Councilperform flag retirement ceremoniesand dispose of the old flags properlyaccording to the Flag Code.

This fall two scouts from a localBoy Scouts troop handled the re-placement of the Raceway Division’sAmerican flag and a crisp, clean, newflag now flies proudly in front of theRaceway Division office building.

Snehal Patel also referred a candidate for hire andreceived a gift card.

Health FairLongview Regional Medical Center provided the trained professionals who

conducted the Health Fair again this year for the Gilmer and Avinger Racewayfacilities. In addition, The Foundation for Youth offered massages from a mas-sage therapist and Any Time Fitness was on hand, as well.

The conference rooms in Avinger and Gilmer buzzed with activity as 66 as-sociates from the Gilmer facility and 13 from Avinger took advantage of the op-portunity for basic health screening. Stations included blood pressure checks,blood work and several others.

Quite a variety of super heroes showed up to lend their support to East Texas Casa.

CASA Superhero 5K Run and 1 Mile Fun Run

Robroy Industries Raceway Division regularly supports East Texas CASA, asone of the many charitable endeavors the Company pursues throughout theyear. CASA stands for Court Appointed Special Advocate and the organizationprovides trained volunteer advocates as the voice and the hope for abused orneglected children who have been removed from their homes.

CASA’s 7th annual 5K run and 1-mile fun walk took place on August 4thwith a super hero theme. The Raceway Division chose one of the many levels of sponsorship for the race to support this wonderful organization. The racetook place at the Longview Mall with runners encouraged to dress-up like theirfavorite super hero and to participate in all of the planned activities.

American CancerSociety’s Relay for Life

Sarah and Jeremy Parlett celebrated their 10thwedding anniversary.

The Raceway conference room in Gilmer was transformed into a medical clinic.

The massage station was a big hit at the Health Fair.

Jobs Well Done

David Duke presented Logan Crenshaw with a giftcard for detecting a quality issue prior to a productbeing shipped to a customer.

Ashanti Watson referred two candidates for hire tothe HR Department and was awarded two gift cardsfor her efforts.

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structured organization and that herbackground was a good match.Sarah’s education (Bachelor ofScience degree in interdisciplinarystudies and Master’s degree inhuman resource development) andprevious experience as a human re-source director for Dixie PaperCompany, as well as the 10 years shespent as a credit union manager, willserve her well in her new position.

Sarah and Jeremy Parlett live inTyler, Texas with their two daughters,Natalie (6) and Bayleigh (3). Cookingand reading are high on Sarah’s listof things she likes to do and hermost important priority - spendingtime with her family.

Rhonda Dunnwas born in EastTexas, but grew upin Maine, the pinetree state. She andher family havemade East Texastheir home for thepast ten years.Rhonda and Matt,her husband, havesix children: Charlee, Kennedee,Birdie, Willow, Natalee and Noah.

Rhonda was attracted to Robroyby the Company’s elevated level ofprofessionalism and the way every-one strives to always do more, bet-ter. Her prior experience as a realestate agent in Maine and previousposition (quotations specialist) at the

Raceway Division 10 years ago willbe beneficial in her new role asProject Sales Specialist.

SamanthaMartinez has lived inGilmer most of herlife. She graduatedfrom GilmerIndependent SchoolDistrict and earneda degree fromNorteast TexasCommunity College.Since joining theRaceway Division team, Samanthasays, “Everyone makes you feel likeyou’re part of the team.” Robroy isan excellent place to start a career inher opinion.

Prior to accepting her new posi-tion, Samantha had been a stay athome mom since her daughter wasborn, but worked as a clerk forBarefoot Bay Marina, BC (beforechildren). She and her husband, Julio(Aaron), now have three children:Tapainga (3), Grayson (1) and Lukas(4 months). So needless to say, herchildren occupy all of her freetime.

DannetteBlackstone beganher Robroy career inSeptember of thisyear. Her experienceincludes four yearsas a customer serv-ice manager withWal-Mart and fiveyears as an officeadministrator.Location, location, location. Whenconsidering the Customer Serviceposition at the Raceway Division, theCompany was in her hometown andthe wonderful benefits were also aselling feature.

Dannette and her two daughters,Malynna (18) and Jessley (7) sharetheir home with their exotic critters.She participates in wind therapy, de-fined as riding her Harley. Her girlskeep her busy with their cheerlead-ing activities and, of course, she en-joys family time and her pets.

Dannette at some point downthe road, you must tell us all aboutthese exotic critters.

Ashley Cullinslearned aboutRobroy Industriesfirst hand, when sheworked as a tempduring the Children’sChristmas Party. “Iinstantly fell in lovewith the atmos-phere and everyperson that walked by stopped andintroduced themselves. I could tell allof the employees enjoy what they doand that their company truly valuesthem, as well,” stated Ashley, whenasked what attracted her to her newposition of HR Support/Receptionist.

Ashley graduated from GilmerIndependent School District and iscurrently attending classes at TylerJunior College studying to earn abusiness degree. She and her fiancéCary Laffey live in Gilmer with threedaughters: Aubree, Natalie andMacie. Free time centers on her threegirls and they love going to the lakeand hanging out at the pool.

Sarah Parlettrecognized that theHuman ResourcesManager position atthe RacewayDivision of RobroyIndustries provideda great opportunitywhere she couldcontinue to learnand grow in her profession. She sawthe Company as a well-established,

vestigation he found the operationinteresting and the plant clean andefficient.

Doug comes to the RacewayDivision with 25 years of experiencein plant management, working withsteel, aluminum, wood and plastics.He earned his bachelor’s degreefrom Middle Tennessee State and hisMBA from the University of Texas,Dallas.

Doug and his wife, Mona, havetwo children - Douglas Jr. andMaryanne who both live in Dallas. Hishobby is flying remote control air-planes.

Tami Leathers ishappy to be backwith the Robroy or-ganization, as shealways loved theculture of theCompany. She heldthe position of ship-ping/receiving andwarehouse supervi-sor with Robroy’sformer subsidiary, DuolineTechnologies. She also worked as thereceiving manager for NaturalGrocers.

Her undergraduate degree wasearned at Hill College in Hillsboro,Texas and at Texas State University inSan Marcos, Texas. Tami hails fromCowtown. For those non-Texans, thatwould be Ft. Worth. She moved toGilmer about 9 ½ years ago.

Tami raises and shows Brahmancattle and when she isn’t at work,you will find her in the barn or out-side somewhere. Yard work andgoing to the beach rate high onTami’s list of enjoyable pastimes.

Laci, Tami’s daughter, served as aRobroy Intern for several summersand graduated last May fromStephen F. Austin University.

Justin Davis hasa wonderful senseof humor. Whenasked about hisfamily, Justin saidthat he was notmarried and had “no known children.”He graduated from

Chapel Hill Independent SchoolDistrict in Mt. Pleasant, Texas, wherehe grew up. Mt Pleasant is locatedeast of Dallas and north ofLongview.

Justin brings 10 years of experi-ence with US Steel to his new posi-tion of Ops Supervisor. He servedfive years in management in a pro-duction environment and is experi-enced in safety, quality, productionand maintenance. Robroy’s cultureand the possibility of a long careerdoing a job he enjoys drew Justin tothe Raceway Division.

In depth auto repair and autoPCM (power-train control module)programming occupy Justin’s sparetime.

For the past 15years, MichelleHector worked as aneducator, but priorto that she per-formed daily ac-counting functionsin her role as an of-fice manager. Sheattended highschool at Randolph-Macon Academy in Virginia andearned her bachelor’s degree fromthe University of Texas, Tyler.

Michelle and her husband, Larry,have been married for 19 years andhave three children: Drew, Gabriellaand Chloe. The Hectors live inRosewood just outside Gilmer.Crocheting and spending qualitytime with her family are whatMichelle enjoys. She finds RVing theperfect venue to spend quality timewith her family and their dogs.

Michelle found the fact thatRobroy Industries is a local businesswith a solid foundation very appeal-ing. The excellent feedback that shereceived from current employeesand friends in the community con-vinced her that the RacewayDivision would be a good place towork.

A hearty welcome is extended toall of the new associates.

With a Bachelorof Science degreefrom ClarksonUniversity and anMBA from SyracuseUniversity, Jack Kingbegan his Robroycareer On October1st. He brings withhim extensive prod-uct marketing, salesand customer service experience, in-cluding 12 years as a commercialmarketing manager with global re-sponsibility.

Jack stated that the people ofRobroy Industries are first and fore-most what attracted him to the posi-tion of Product Line Manager at theRaceway Division. For decades hehas worked with the Robroy team athis previous employer, Eaton‘sCrouse Hinds Division. “Over theyears, I was always impressed withthe quality and integrity of the peo-ple who worked there. It was clear tome Robroy is a class organizationthat focuses on doing things right.”The second reason that drew Jack tohis new position was “the opportu-nity to be a part of the team that will,building on the legacy and successof Robroy, develop and implementstrategies and plans that can helpdrive profitable growth and shapethe future of the Company.”

Jack hails from Potsdam, NewYork, a small college town (ClarksonUniversity) near the Canadian bor-der. He and his wife, Catherine, havea blended family of five grown chil-dren, one 18-month old granddaugh-ter and two critters of the caninevariety. Being active is what Jack en-joys most, including hockey, golf andhiking. Traveling, reading and pho-tography also rate high on his list ofenjoyable activities.

The RacewayDivision’s new PlantManager, DouglasEffler, lived most ofhis life in Texas andTennessee, but wasborn in Germany.Through a friend heheard about RobroyIndustries. Upon in-

New HiresThe Robroy Family in Texas welcomed a number of new members to the

fold. New associates in the office and plant recently began their RacewayDivision careers and have already taken their places in the ranks to make theCompany even more efficient and more productive.

Damon AllenderAccountingAssociate07/31/18

Ashley Cullins - HRSupport/Receptionist

Sarah Parlett - HumanResources Manager

Rhonda Dunn -Project Sales

Specialist

Samantha Martinez -Customer Service

Associate

John (Jack) King -Production Line

Manager

Douglas Effler -Plant Manager

Tami Leathers -Shipping/Receiving

Supervisor

Justin Davis - OpsSupervisor

Michelle Hector -Accountant

Danette Blackstone -Customer Service

Associate

Manuel GonzalesProductionAssociate07/12/18

Billy RayfordProductionAssociate10/16/18

Kenneth AaronSaunders

ProductionAssociate07/31/18

Aubrey WickersonProductionAssociate09/25/18

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The Raceway Associates' children collected treats and showed off their great costumes.

HalloweenOh how the Raceway Division celebrates Halloween, from passing outtreats to associates’ children who visit the facility to the pumpkin deco-rating contest that was even more creative than last year. Associates’costumes are terrific, as well. Take a look!Amber Hougue Snehal Patel

Michelle Pepper-FunniestCostume

Sai Keerthi SatoorManhar TawareElizabeth Wickliffe Brenda Eidd

Melissa Noe Wendy BurksKellie Jones-Best Solo CostumeAshley Cullins Samantha Martinez

Katrina Ellison-winner of the Most CreativeCostume award and Beunka Harris

The Sanderson Sisters…Lindsey White,Rhonda Dunn and Stephanie Ellis -winner of the Best Group Costume andBest Overall Skull Trophy

Ashanti Watson - winner of the ScariestCostume award

Vickie Dean, Laura Langford and SarahBrooks

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Pumpkin Decorating contestGroup 4 “Oscar the Grouch” 3rd Place -Michelle Pepper, Wendy Burks andPatricia Dyar

Group 2 - “The Vijay Pumpkin” 1st Place - Kellie Jones,Ashley Collins, Elizabeth Wickliffe and Ashanti Watson

Group 1 - Brenda Eidd, Sai Keerthi Satoor and ManharTaware

Group 5 - Snehal Patel, Andrew Krug, DamonAllender, Lindsey Pruitt and Amber Hogue

Group 7 - Tami Leathers, Logan Crenshaw, BobbyHubbard, Kenneth Downs and Rodney Dinkins

Group 9 - “The Haunted Amusement Park” 2nd Place - Vicki Dean, Lonnie Shrewsbury, Laura Langford andMelissa Noe

Group 6 - Samantha Martinez, Beunka Harris andKatrina Ellis

Group 8 - Chandler Allen and Cody Winn Group 3 - Rhonda Dunn, Chris Caldwell and NathanSalmon

Strategy Wrap-UpLuncheon

Burgers, a salad bar, Mexicanspecialties and, of course, somesweets greeted the Avinger andGilmer Raceway Associates atlunchtime on October 25th. Theluncheon served as a wrap-up to theStrategy session and guests from theEnclosure Division and Headquartersshared in the feast.

What a great way to demon-strate one of the newly adopted corevalues - appreciation.

PromotionsMichelle Pepper

began her Robroycareer with a tem-porary 13-week as-signment. On June6, 2017 theCompany hired her to fill the full-time position ofAccountingSupport. On August27th of this year Michelle was promoted to Scheduler/Buyer/Expeditor.

Matthew Shewreceived a promo-tion from ProductionAssociate toAssistant Mainten-ance Tech onAugust 28, 2017. In a little less thanone year Matthew received anotherpromotion to the position ofMaintenance Tech.

Congratulations, Michelle andMatthew. Thank you for all of youhard work and dedication.

Allison Pepper -Scheduler/Buyer/

Expeditor

Matthew Shew -Maintenance

Technician (V)

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RepairRobroy currently offers a PVC

Touchup Compound and TouchupSpray to repair minor damages tothe surface of the PVC coating.These compounds do not bond tothe metal, when the damage pene-trates the coating and exposes themetal substrate. For these cases, theRaceway Division developed a PVCCoating Repair Kit using a customformulated UL recognized two partepoxy capable of bonding to bothpolyvinyl chlorides and steel or alu-minum substrates.

The repair kit includes all toolsneeded to prepare a small surfaceprior to applying the epoxy patch.This includes an emery cloth to pre-pare the surface of the damagedarea, mixing tools, cleaning cloths,an applicator tool, instruction sheetand chemical information (SDS) forthe compound. The PVC CoatingRepair Kit uses a two-part epoxycold weld system that providesstrong, lasting repairs to metal andPVC. After mixing, it forms a perma-nent bond that can be shaped,tapped, filed and sanded subse-quent to curing. The PVC CoatingRepair Kit epoxy sets in 6 minutesand cures in 3-4 hours (at 70⁰F) to adark grey color that matchesRobroy’s PVC coating. This epoxy isrecognized as a UL performancematerial and tested for flame resist-ance according to UL’s HBFlammability test for safety assur-ance.

Once completely cured, theepoxy is resistant to water, gasolineand other petroleum products. It isimportant to note that the kit is onlyfor use in the case of small repairscaused by unavoidable damage toPVC conduit systems. It should notbe used to repair damaged areaswith a surface area greater than foursquare inches.

The PVC Coating Repair Kit isavailable for purchase. Additional in-formation and cut sheets are alsoavailable on the PVC-coated productwebsite found at www.robroy.com.

Exploring “America’s Finest City”

On August 31st, Kellie Jones, HRSpecialist, and Ashanti Watson,Scheduler/Buyer/Expeditor, set-offfor a relaxing vacation in sunny south-ern California. Their destination wasSan Diego where they took advan-tage of the many opportunities thisbeautiful city has to offer. Kayaking inthe ocean proved to be one of themost memorable experiences of thetrip. They returned to work with a lotof good stories and great tans.

PVC Coating Repair Kit

The new repair kit allows for superior restoration ofcoatings if damage occurs in the field.

The primary function of a PVC-coated conduit system is to maxi-mize the life of the electrical systemcontained within it and to preventcorrosion from sabotaging its struc-tural integrity. A PVC coating prop-erly adhered to the external surfaceof the conduit and fittings preventsexposure to external environmentalconditions that could result in thecorrosion of the steel or aluminumsubstrate.

The Raceway Division released anew PVC Coating Repair Kit de-signed to mend coating damage thatmay occur in the field after productinstallation. This repair kit contains aformulation that adheres to baremetal unlike the traditional PVCtouch-up compound.

PreventionA variety of solutions exist to pre-

vent the occurrence of damage toPVC-coated conduit systems. Robroyoffers complimentary installationtraining and certification throughclassroom instruction, hands-on in-struction and online tutorials.Through the utilization of propertools and methods during the installa-tion process the product will performas designed by the manufacturer.

DamageDue to accidents, damage is pos-

sible - even with trained personnel.Because of this, a method of repairmust be available. PVC-coated man-ufacturers have developed productsto easily patch minor defects to thefactory-applied coatings.

Robroy Industries RacewayDivision received the Best of theBest Award for Brand Awareness inAugust of this year from the NationalAssociation of Electrical Distributors(NAED). This award recognized theCompany’s recent launch of an up-dated logo, new website, updatedHR literature and the introduction ofa set of core values, which theCompany fully embraces.

The Best of the Best judgescome from academia, electrical dis-tribution and professional marketingfirms. Over the years they developedspecific criteria to evaluate market-ing efforts. Relevant research, ambi-tious goals, specific objectives,focused strategies, clearly definedtarget audiences and well-executedtactics make up the judges’ criteriafor their evaluations.

Robroy Industries MarketingManager, Stephanie Ellis, lead the ef-fort on the re-branding project andaccepted the award at the NAEDAdVenture Conference held inMinneapolis, Minnesota. “I am ex-tremely honored to be bringinghome this award. This was a fun andunique project for me to work on asit included working across several di-visions and departments as well asvarious marketing platforms,” statedStephanie. “I am also very thankful towork with such a great group of indi-viduals. Several people from numer-ous departments within ourorganization as well as outside ven-dors contributed to the project. Ithink we accomplished our goal,which was to hold on to our legacy,yet communicate that we are the‘new’ Robroy.”

Peter McIlroy, a native ofScotland who began his career work-ing at a steel mill in Pennsylvania,founded Robroy Industries asEnameled Metals Company in 1905.Throughout the years Robroy devel-oped a rich history through four gen-erations of leadership by the McIlroyfamily. The updated branding reflectsthe Company’s progressive growth.

The new logo continues to utilizethe tradition knight’s helmet andshield from the original logo andtakes on a modern look with a new

font and tagline - “Leading the Way.”These changes represent the largestvisual modification to the logo since1967, when the Company changedthe name from Pittsburgh StandardConduit to Robroy Industries relocat-ing their conduit business to Gilmer,Texas.

“Our new logo better communi-cates what Robroy Industries standsfor today,” said Robroy IndustriesCEO Rob McIlroy. “We like to say, ‘Weare the youngest old company you’llever meet.’ With a proven past and avibrant outlook, we have charted ourown unique path and are ‘Leading theWay’ within our market segment.”

Robroy Industries’ new brandingfurther enables the Company tostand out as a trusted manufacturer,dedicated to producing quality elec-trical products within a niche market.The Company is committed to pro-viding end users with innovative, su-perior products that deliversolutions. The large number of inno-vative products launched in the past12 months dramatically demon-strates this commitment.

“We’ve developed our infrastruc-ture and built up the resourcesneeded to support ongoing growth,”stated Robroy Industries Chairmanof the Board Jeff McIlroy. “Today, webalance our past experience with theinnovative needs of the future. Ourcommitment is learn from the past,plan for the future, live for today.”

NAED Best of the Best Award

Robroy Industries also introduceda set of core values that focuses onthe people side of the business. Thecore values include achievement, bal-ance and appreciation.

“These values define the way weinteract with our clients, our partnersand each other,” stated Rob McIlroy.“We know that the success of ourcompany depends on the unity ofpurpose and principle, providing theframework which guides our em-ployees as they represent RobroyIndustries and serves as a guaranteeof quality which our clients can trustunreservedly.”

In addition, Robroy Industrieslaunched a new upgraded websitewith a clean layout, improved func-tionality and a design that respondsto a user’s screen size and orienta-tion. This enhances the user’s experi-ence regardless of the device theyare operating. The new website fea-tures the Company’s extensive his-tory, company news, divisionalinformation and a section dedicatedto giving back to the communities inwhich it operates.

News of product launches, busi-ness activity, corporate milestonesand events will be updated on thenew website on a regular basis.Associates and visitors are encour-aged to explore the website, viewthe logo and learn more aboutRobroy’s corporate values atwww.robroy.com.

Stephanie Ellis, Marketing Manager, accepted the Best of the Best Award for Brand Awareness at the AdVentureconference in August.

Kayaking in theocean with sealions

Fun in thesun in San

Diego

Vacationing

The Pleasure of Running

Austin Benoit, ApplicationsEngineer, has a passion for runningthat began at a very early age. Helikes the challenge that running pres-ents and the feeling of accomplish-ment, as he sets new personal bests.In high school he realized that if heworked hard enough, he might beable to run in college. This dreamcame true and he ran track and crosscountry at the University of Michigan

ENCLOSURESROBROY

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RACEWAYDIVISION

Recruitment VideoThe new recruitment video fea-

tures interviews from a variety ofRobroy associates and gives an in-side look at the Company and its cul-ture from an employee’s perspective.In addition, the video features com-mentary from CEO Rob McIlroy andChairman of the Board Jeff McIlroyon the Company’s legacy and corevalues: achievement, balance andappreciation. Video footage wasshot at each of Robroy’s locations:Gilmer, Texas; Avinger, Texas;Belding, Michigan and Verona,Pennsylvania.

CEO, Rob McIlroy stated, “Wehave truly differentiated ourselves.We are uniquely positioned to beguided by the vast experience ofprevious generations while simulta-neously driving innovation andgrowth through a forward-thinking,next generation.” In 2018 RobroyIndustries adopted a new slogan“We’re the youngest old companyyou’ll ever meet.”

“When you build a career with usyou are part of a long history ofprogress, growth and profitability,”stated Raceway Division President,Steve Voelzke. “We are an organiza-tion that is highly profitable, ex-tremely stable and dedicated to awell-defined vision and set of values.As a result, we are industry leadersmoving forward into a successful fu-ture. We challenge those who build acareer with us, but we also rewardthose who achieve by always reach-ing ahead and beyond.”

Currently the Company is hiringfor both professional and productionpositions in both Texas and Michigan.A full list of open positions, as well asthe new video, can be viewed athttps://robroy.com/careers.

“Looking for the chance to do the kind of work

that adds up to something meaningful?

Come Join Us!”

Who or what is Gus Macker? It is3-on-3 basketball tournaments thatstarted in the Lowell, Michigan drive-way of the McNeal family in 1974moving to Belding, Michigan in 1987.Now in it’s 45th year, Gus Macker isheadquartered in Belding and cele-brated the anniversary at theBelding tournament the weekend ofAugust 4th and 5th last summer.This year Gus Macker toured 35 UScities.

A field of 479 teams, secondlargest tournament this year, com-peted on Saturday and Sunday inBelding. The tournament followed

45 Years of Gus Macker“Still Home Hoopin’ After All These Years”

Tuesday through Friday’s events in-cluding a four-person golf scramble,induction ceremony into the GusMacker Hall of Fame for the 45thAnniversary Class, a banquet, theMacker Hall of Fame Tournament,arts and crafts booths, a kid’s tentand a two day youth basketballcamp. The High School ProjectGraduation parent’s group furnisheda complimentary pancake breakfastincluding pancakes, sausage, juiceand coffee on Sunday morning.

Scott McNeal, aka Gus Macker,the owner of the national touring 3-on-3 basketball tournament company,said, “We’ve evolved over the years,and there have been so many greatpeople who have made it possible.We are honoring those people, ourpast, as well as the present and thenew generation of Macker players.”

Longtime sponsors of GusMacker in Belding, Leppinks Foodsand Robroy Enclosures once againparticipated in the festivities. RobroyEnclosures sponsored the DunkContest with a cash prize of $500. Agroup of more than 15 local charitiesparticipated in the family orientedevents.

Several Robroy Associates (Cindy Stowell, Jen Ullery, Brian Knoerl and Rob Homes) participated in the golfscramble.

The results of the recent Mitchell’s Run.Austin Benoit loves to run. It is written all over hissmiling face.

for five years. As a major part of hiscollege life, running taught Austinmany valuable lessons and helpedhim cultivate strong enduring friend-ships.

In the 4th grade, Mitchell’s Runwas Austin’s very first race. He con-sidered it “pretty cool” to be back inRockford, Michigan on August 18,2018 to run the race again after grad-uating from college. “It is, of course,

The SHIELD Council at theEnclosure Division oversees thesafety of the Company’s operationsat the Belding facility. The group alsoselects the $3,000 scholarship recip-ient each year, a tradition that beganin 2005 of recognizing and reward-ing a student from the Belding HighSchool graduating class.

The group looks for students whohave excelled in all area of their lives,most especially students driven tosucceed and be of service and sup-port to those around them. This repre-sents the core values of the Company.

Each applicant must write a shortessay on a specific subject, usuallyrelated to safety. The topic this yearcentered on the dangers of textingwhile driving. The selection processwas difficult as many qualified stu-dents applied and did a wonderfuljob on their essays. However, TrentonCollins stood out among his peers.

Mitchell’s Run medal winners.

for a great cause and it is always in-spiring to see how a community cancome together and support eachother in such positive ways. I am al-ways amazed at how the platform ofsports can bring people together inunique ways,” Austin said.

The 20th Annual Mitchell’s Rungenerated $86,000 for the ParentProject to fight muscular dystrophy.

Those who recommendedTrenton for the scholarship de-scribed him as someone who alwaysplaces others before himself. Hestrives to do the right thing with acaring heart and has an “unmatchedability to influence others in a posi-tive way.” This young man is a recog-

nized leader. He participated in fouryears of football and baseball serv-ing as captain of both teams. In addi-tion he played three years ofbasketball. Trenton plans to continuehis education at Lake Superior StateUniversity and pursue a career in fishand wildlife management.

SHIELD Scholarship 2018

Trenton Collins - SHIELD Scholarship recipient.

ENCLOSURESROBROY

1716

Back toSchool

Education is important tothe Enclosure DivisionAssociates. This is exemplifiedby the generous scholarshipsawarded each year to local highschool students and associates’family members seeking to fur-ther their education.

This little gallery of photosdepicts the Enclosure Division’snext generation on their first dayof school 2018.

Carol Houghtaling’s (Receptionist/AdministrativeAssistant) grandchildren - Jaycie (5th grade) andJacoby (2nd grade) Gasper are happy to be goingback to school.

Scott Thompson’s (Market Development Manager) children Kyle and Kayla (high school seniors) are ready to starttheir final year of high school.

Parker Seagle with little sister Ava, before headingoff to her first day of school – Jeff Seagle’s(President) granddaughters. Jeff Seagle’s granddaughter Ellie Seagle (preschool)

is one fashionable preschooler!

Evan (Early Childhood Special Education) - TrishaWetzel's youngest son ready for his first day of school.

Carter (Young 5’s, early kindergarten) and Mallory(3rd grade) – Dean Brazelle’s (Inside SalesSupervisor) children have their backpacks packedand are ready to go.

Cindy Stowell’s grandson, Charlie, proudly stands infront of his school’s marquee on the first day of school.

Joel (Joey) Palmer, Buck Moody’s (Gasket MachineOperator) grandson, has his first day of schooldocumented in this photo.

Alexis (3rd grade) and Alyssa (preschool) – ChristinaAyres’s (Controller) girls are all smiles for their firstday of school.

Cody (sophomore) and Dillon (2nd grade) – KathyTissue’s (Assembly Associate) children pose for aphoto before heading out the door to school.

Ella (kindergarten), Tyler (3rd grade) and Mason (4thgrade) – Trisha Wetzel’s (Customer Service Associate)children look ready for their first day of school.

Alice (4th grade) and Nicole (7th grade) are GuyJeffrey’s girls. Thumbs up indicates they are ready togo!

This year the weather cooper-ated for the Belding High SchoolBand competition. On October 13,2018, the band hosted their annualMichigan Competing BandAssociation (MCBA) competition.Each year as they host this competi-tion, the Enclosure Division serves asthe number one sponsor.

This year 14 bands took the fieldto perform that evening. EmilyByrne, Intern, represented theEnclosure Division at the competi-tion and awarded the first-place tro-phy in addition to the awards for thebest visual effect, best general effectand best music.

The Belding High SchoolMarching Band is not eligible forawards at this competition, sincethey are the host. Their show, enti-tled Kaleidoscope, portrayed differ-ent colors that would be seenlooking into a kaleidoscope. The 109members of the band wore vibrantcolors to show the effects of a kalei-doscope. Their eight minute showfeatured three different composi-tions with a variety of moves and vi-

sual effects from the color guard andthe percussion section. The bandhopes they make it to state finals thisyear and finish in the top three atFord Field in Detroit, Michigan.

Good luck! The EnclosureDivision Associates are rooting foryou to go all the way!

Belding High School Band

Belding High School Band puts on a colorful performance.

Emily Byrne awarded the trophies to the winners.

ENCLOSURESROBROY

1918

2018 Belding Labor Day ParadesAs you can probably guess

from the photographs, thetheme of the 113th annualLabor Day celebration inBelding was Willy Wonka andthe Chocolate Factory. OfficeIntern Emily Byrne took the ini-tiative on float design and pro-duction. The float took theform of the Wonkatania (theboat that floated down thechocolate river) on one halfand the other half was full ofcandy representing the factory.The addition of lights, lots oflights, multi-colored lights andstrobe lights, gave the float aspectacular glow for theTwilight Parade and garneredthe Enclosure Division a 2ndplace trophy. The OompaLoompas walked along sidethe float and handed out 1,500glow necklaces to the childrenin the crowd.

The Robroy float for the Labor Day parade was the same as the TwilightParade less the lighting and the addition of candy shaped balloons. No trophieswere won at this parade, but the Oompa Loompas had a great time passing out4,000 Frisbees with “The Wonkatania” printed on them. Kids from one to 71 en-joyed these. Five “golden tickets” were also distributed that contained twoRobroy tattoos and $5.00.

Tractor PullTractor pulling is known as “the

world’s heaviest motor sport.” A win-ner is determined not by speed, as inmost motor sports, but in distancepulled. In this sport modified farmtractors drag a metal sled along aprescribed course. This can rangefrom 30 ‘ to 320’ in most competi-tions and the strongest tractor andbest driver determine the winner.Tractor pulls are often a big part ofstate fairs and local festivals.

Alice Jeffrey at the Stanton OldFashion Days participated in the PintSize Tractor Pull. She made a full pulland was the only contestant to doso. Her pull earned her the first placeaward.

Congratulations, Alice.

Go, Alice, go!

Guy Jeffers hoisted his daughter and her trophy highafter she won first place.

The logo for the 113th annual Labor Day celebration in Belding.

The Robroy Enclosure float at the Labor Day Parade.

Willy Wonka (Jeremiah Souza) and the Robroy Enclosures sign at the Twilight Parade.

Emily Byrne poses with the 2nd place trophy.

Willy Wonka with some Oompa Loompas

Will the real Willy Wonka please stand-up?

…more Oompa Loompas

Comments on the Robroy float posted on “PositivelyBelding.”

Let the Sun Shine

The Bridger Solar Team and their beautiful Robroy DSW2016HPL enclosure.

The University of Montana’s Bridger Solar Team is building a solar car and theirmission is to race in the 2019 Formula Sun Grand Prix. There are currently fiveSenior Design Capstone teams working in union with the Bridger Solar Team onthis project. Faculty and staff from the university are providing mentorship, as well.

The project director for the Bridger Solar Team, Levi Allery, contactedJeremiah Souza, Marketing Assistant, to inquire whether or not Robroy Enclosuresoffered educational discounts on their products. Upon learning more about theBridger Solar Team’s impressive project and the alternative renewable energy ap-plication of which a Robroy enclosure would be a part, the Company provided aDSW2016HPL enclosure to house the team’s lithium-ion battery management sys-tem and a screw cover kit that would meet their stringent specifications.

Many thanks are extended to each Robroy Enclosures Associate for his/herpart in providing this equipment, especially Jeremiah Souza, Darcie Hallock,Mimi Miles, Jen Ullery, Buck Moody, Keisha Coon, Kathy Tissue, Mike Carstens,Ken Main and Tiny Mitchell. This project just may “outshine” the Flux Capacitor.

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Another Successful Show

The audience participation performance Rocky Horror Show. Photo credit to Ryan Videtich, Zoe Mapes and Tyler Willmer.

On the evening of October 31st, Halloween, Jeremiah Souza took his final bow as Brad Majors in Ionia CommunityTheater’s (ICT) Rocky Horror Show. This stage adaptation of the cult classic film turned out to be a fun, yet challengingtask. What other show provides an actor with the opportunity to sing in an audience participation, squirt gun inducedrainstorm and sing and dance in 5” heels?

No stranger to the stage, Jeremiah has participated in over 20 productions with notable roles as Daddy Warbucks inAnnie, Prince Christopher in Cinderella, and Shrek in Shrek the Musical. “My favorite part of performing is being able to tella story to the audience through my character,” stated Jeremiah.

You will be able to catch Jeremiah in his next role as Emmitt Forest in ICT’s production of Legally Blonde the Musicalnext March.

Doug, is that a blush on your cheeks?

Baby Shower for DadDoug (Press Operator) and

Megan Barrigar are expecting theirfirst baby and it’s a girl. Keeping a se-cret in the work place can be quite thechallenge, but the Enclosure DivisionAssociates pulled it off with flying col-ors - shades of pink, of course.

Several associates, with Megan’shelp, put together a baby shower forthe dad-to-be. Doug had no ideawhat he was walking into at lunch onOctober 19th. The shower was a com-plete surprise and a HUGE success.

The couple is wished the verybest on the arrival of their baby girl.

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AttaBox Fishing

When you want expert sales and product training there is no better place to go to than to themanufacturer. In August, Robroy Enclosures had the pleasure of hosting agents and distributors atan AttaBox Boot Camp.

Following a day and a half training session, guests relaxed and enjoyed their remaining time inMichigan on a lake, a big lake - Lake Michigan. The group, led by Robroy Enclosures own “expertcharter fisherman” Jeremiah Souza, came just shy of catching their daily limit. To celebrate theircatch, and all they had learned, the group feasted on a grilled fish dinner right at the marina.

New HiresGary Quirk re-

cently joinedRobroy Enclosureswith more than 30years of experiencein the electrical in-dustry. Gary workedfor several enclo-sure companies,serving as a re-gional sales man-ager and a national sales manager.Most recently, Gary was the salesmanager for an international thermalcontrols products manufacturer.

Mimi Miles brings with her morethan 20 years of experience in mar-keting for the computer softwareand information technology indus-tries. After leading marketing teamswithin Compuware Corporation and

ENCLOSURESROBROY

All those diapers will come in handy, Dad.

Dassault Systémes,Mimi spent the pastfive years trans-forming corporatemarketing functionsas an independentconsultant.

“RobroyEnclosures has es-tablished aggres-sive goals for growth as we moveinto the next decade of our evolu-tion. Mimi Miles and Gary Quirk areessential hires to help our team ex-pand both of our non-metallic enclo-sure brands, Stahlin and AttaBox, intargeted verticals. Both Mimi andGary will help lead the charge toachieve these goals through directsales, lead generation and field en-ablement programs,” stated JeffSeagle, Robroy Enclosures President.

Gary Quirk - MarketDevelopment

Manager/Western US Region

Mimi Miles -Marketing Manager

ENCLOSURESROBROY

RECIPE

Author Lindsey Maestas withSparrows + Lily

Ingredients12 oz fresh, uncooked cranberries1/4 cup green onion1-2 fresh jalapeño peppers2 Tbsp. cilantro (optional)3/4 Cup sugar1 Tbsp. lemon juice1/8 tsp. salt16 oz. cream cheese (whipped)

InstructionsUse hand food chopper to chopcranberries. (This process is a bittime consuming, but it is best to notuse a food processor to chop theseas the cranberries liquefy too much.)

Chop green onion, jalapeño peppersand cilantro.

In a medium-sized bowl, addchopped cranberries, green onion,cilantro and jalapeños.

Add sugar, lemon juice and salt ontop of cranberry mixture and stirgently until blended.

Cover with plastic wrap and place inrefrigerator overnight.

Take cranberry mixture out of the re-frigerator and stir all ingredients to-gether. Strain out all liquid using acolander with small holes.

Whip softened cream cheese withhand mixer until smooth (about 2minutes) and spread cream cheeseover bottom of a pie plate or 9x9dish.

Pour cranberry mixture on top ofcream cheese and keep in refrigera-tor until ready to serve.

Use a spoon to spread over Ritzcrackers and enjoy!

2322

Enclosure Division Associates submitted photos of their children, grand-children and a granddog in their Halloween attire. Creativity flows throughBelding at Halloween and who has more fun…the kids dressing up or theirfolks helping with their costumes?

Holiday CranberryJalapeno Dip

Halloween is for Kids

Alexis, Alyssa and friends, Christina Ayers children

Darcie Hallock’s son, Blake Ellie, Jeff Seagle’s grandaughter

Jaycie and Jacoby Gasper, Carol Houghtaling’sgrandchildren

Mason, Tyler, Ella and Evan, Trisha Wetzel’s children

Darcie Hallock’s daughter and granddaughter,Morgan and Vayda

Keisha Coon’s daughter,Kayli

Kathy Tissue’s sons, Dillon andCody

Jeff Seagle’s granddaughter,Parker

Charlie and Kinzie, Cindy Stowell’s grandchildren

Cindy Stowell’s granddaughter, Cara

Debbie Hannah’s granddaughters, Amelia and Kara Debbie Hannah’s granddog, Jackson

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Enclosure DivisonDean Childs . . . . . . . . . . . . . . . 30 years

Bob Geiger . . . . . . . . . . . . . . . . 10 years

Carol Houghtaling. . . . . . . . . . . 2 years

Brandon Starkweather. . . . . . . 2 years

Raceway DivisionRon Dinkins. . . . . . . . . . . . . . . . 25 years

Danny Wright . . . . . . . . . . . . . . 15 Years

Kathy Johnson . . . . . . . . . . . . . 10 years

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Dean Childs Bob Geiger Ron Dinkins Danny Wright Kathy Johnson